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Summary
Meet the new industry standard in eyeshadow primers—one that retails for LESS THAN HALF the cost of department store brands! It’s the ultimate makeup kit accessory, that eliminates creasing and ensures maximum shadow vibrancy all-day long.
Benefits
- FORMULATION / BENEFITS: Enriched with five herbal extracts and essential vitamins A, C, and E, ensuring a smooth, silky application that instantly vanishes upon blending, leaving your eyelids prepped and ready for flawless eye makeup application.
Key Notes
- CLEAN BEAUTY: We believe that what you put on your body is as important as what you put in it. Our products are saturated with vitamins and powerful botanicals to help nourish your skin. We are 100% Paraben and Cruelty-free Leaping Bunny certified.
Item 77004123
Apply on the eyelids to make shadows and eyeliner go on smoother and last longer. Pro-Tip: Eyeshadow Primer serves as a double-sided tape of sorts that grips to both your lid and your eye makeup, ensuring your artfully applied shadow doesn't budge.
Talc, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Triethylhexanoin, Propylene Carbonate, Polyethylene, Sorbitan Sesquioleate, Isopropyl Lanolate, Trihydroxystearin, Dimethicone, VP/Eicosine Copolymer, PEG-40 Stearate, Mica, Phenoxyethanol, Ascorbyl Palmitate, Carthamus Tinctorius (Safflower) Seed, Retynyl Palmitate, Tocopherol, Tocopheryl Acetate, Aloe Barbadensis Leaf Extract, Camellia Sinensis Leaf Extract, Camomilla Recutita (Matricaria) Flower, Ginkgo Biloba Leaf Extract, Panax Ginseng Root Extract, May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891), Bismuth Oxychloride (CI 77163).
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Good Stuff!
I have to admit, I've never tried higher end eyelid primer's (Except MAC paintpots) recently the Mac stopped working for me...so, I decided to give this cheaper brand a try after reading good reviews on it, Glad I did, this stuff works great for me!
Most Helpful Critical Review
Unsure
I am unsure of this one. I just can't tell if it's any better or worse than any other eye primer I've used. It was a good price, but I have other primers as well. It has a deer foot applicator, and I'm not sure there is even much in the tube, to be honest, because the size is tiny. It's so clear, ...
63 results
second time buying this and love it!!
Describe Yourself Trendy Style
Verified Buyer
I love this primer compared to other primers that I have tried. It clumps a little and I get it on my eyelashes sometimes, but I am able to easily take it off.
Good for my sensitive eyes
Verified Buyer
I have been looking for an eye primer for years. Everything I tried irritated my sensitive eye lids including Urban decay primer. This one doesn't. It has no scent and blends easily and is inexpensive. However, it seems like there isn't much product in the container.
terrible
I bought this today because ulta was out of my usual eye primer but I've heard good things about this brand. This eye primer sucked in some areas it dried blotchy which made my eyeshadow look awful. I actually ended up using more eyeshadow than normal to get the same amount of coverage, and when my eye watered a little it didn't help keep my eyeliner in place but it actually just smeared everywhere
i like it
Describe Yourself Natural Style
i like that it blends well with my lid color. creases after 8 hours in cool weather and 4 in the heat
Lifesaver
Describe Yourself Natural Style
Verified Buyer
This shadow primer was recommend by a Ulta worker after I complain of smudging liners. I work long hours and my liner was just not lasting through my shift or day. I apply primer then apply liner. Start my day at 5 am and finish by 7pm still looking fresh.