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Free Gift with purchase
Free Ultimate Repair Night Hair Serum with $55 Wella purchase (valid thru 11.28.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
Earn points on this purchase.
Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613462
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Ethanolamine, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Laureth-3, Sodium Laureth Sulfate, Glyceryl Stearate Se, 4-Amino-2-Hydroxytoluene, Decyltetradecanol, Sodium Lauryl Sulfate, Parfum/ Fragrance, Alcohol Denat., Sodium Sulfite, Sodium Hydroxide, Toluene-2,5- Diamine Sulfate, Ascorbic Acid, Disodium EDTA, Hexyl Cinnamal, Linalool, Butyrospermum Parkii (Shea) Butter, Citric Acid.
WARNING: This product can expose you to chemicals which are known to the state of California to cause cancer
Learn more at www.P65Warnings.ca.gov
Shipping Restrictions : This item cannot be shipped via air.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
93 results
Product Great, Reviews Misleading
Much like most color reviews, people say a lot of things are wrong with the product because they don't know how to do their own hair. It's a demi so after months it will fade. If your hair has been bleached or is damaged it will pull more color. If the hair is dry, it'll pull more color than if applied wet. Do not use it to go lighter. N balances brass, not A, and you will need one level darker to efficiently correct. Not great for covering gray. That being said, it is the best way to minimize damage. I think my hair pulls shinier, but you'll still need a good conditioner after. Hope this helps in your shopping. ❤️
Leaves your hair silky smooth
As an asian woman with naturally dark brown hair i have to say this product is great. Lasts me 3 months and leaves my hair feeling soft and moisturized after which ks unusal after using box dye.
3VV
Hair Type Straight Hair
I liked the color payoff but don't like that it bleeds a lot. That's all
Just no
Used the clear one to get a nice gloss did not do anything waste of time do not recommend
Color way off
I wanted to tone my brassy balayage at home. I got the 7A, and it came out a cool medium/dark brown. I'm okay with it because I'm hoping it'll fade, but i wish the coloring was better labeled. It was very easy to apply on my hair, and didn't irritate the scalp.