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Summary
Color Wow Color Security Shampoo is the only 100% clean, sulfate-free shampoo that leaves no residues for truly clean hair + scalp.
Benefits
- One rich-lathering, sulfate-free, residue-free formula for all hair types
- Unlike most shampoos, every ingredient rinses off for optimal hair and scalp health
- For all hair types. Helps promote optimal hair and scalp condition and healthy hair growth. Perfect for extensions
Key Ingredients
- Formulated with a unique sulfate-free blend of 8 gentle cleansers, including a super gentle Japanese amino acid (often found in face washes), that prevents color fade, smooths cuticles and delivers a creamy lather.
Formulated Without
- Sulfates
- Silicone
- Parabens
- Gluten
Item 2647824
- Apply a coin-sized amount to wet hair and massage into lather.
- Rinse.
- Repeat for best results.
- Follow with Color Security Conditioner (sold separately) and style as usual.
Aqua (Water), Sodium Lauryl Sulfoacetate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Lauroamphoacetate, Sodium Methyl 2-Sulfolaurate, Glycerin, Polysorbate 20, Disodium 2-Sulfolaurate, Parfum (Fragrance), PEG-150 Distearate, Sodium Cocoyl Glycinate, Sodium PCA, DMDM Hydantoin, Propylene Glycol, Polyquaternium-22, PPG-2 Hydroxyethyl Cocamide, Disodium Edta, Citric Acid, Hydrolyzed Wheat Protein, Linalool, Butylene Glycol, Butylphenyl Methylpropional, Hexyl Cinnamal, Hydrolyzed Wheat Starch, Quaternium-95, Limonene, Iodopropynyl Butylcarbamate, Tocopheryl Acetate, Propanediol, Phenoxyethanol, Hydrolyzed Keratin, Hydrolyzed Silk, Potassium Sorbate, Potassium Benzoate, BHA, Methylparaben, Butylparaben, Ethylparaben, Methylchloroisothiazolinone, Magnesium Chloride, Magnesium Nitrate, Isobutylparaben, Propylparaben, Ethylisothiazolinone, Pentaerythrityl Tetra-DI-T-Butyl Hydroxyhydrocinnamate.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Hair Type
Most Helpful Positive Review
WOW is Right!
I typically do not write reviews, just read them to make my purchasing decisions, but this product is so awesome, I was compelled to share. I've tried every shampoo and conditioner product known to man, trying to find the perfect product, didn't matter the cost. I finally found it! My hair is fine,...
Most Helpful Critical Review
bad buy
Was excited to try this product. Very disappointed. Dried hair no volume took it back after one use.
3736 results
Exceeded my expectations…
I bought the shampoo and conditioner from a BOGO 50% off sale Ulta was having for the color wow products. I have been having an issue the past ywmear with my hair being weighed down and it having lots of build up in it . This not only took the residue right out, but my hair looks shiny, smells wondeful and feels almost weightless! I have never experienced that sensation before. It is a wonderful product, the only con is the regulsr price for the amount.
Light for fine hair
Hair Type Wavy Hair
Blonde highlights only during winter months this stuff works great for my type of hair. Not heavy at all. Clean feeling!
Drying bad texture
Hair Type Wavy Hair
I have fine hair. This shampoo feels like a clean rinse in the shower but after drying, my hair feels thick and covered in residue. I'm finding my scalp getting oilier faster, while my hair is left dried out and fried looking. Have to return.
LOVE THIS!
This product has worked WONDERS for my hair. I used to have oily hair that made me wash my hair daily and I can easily go two days without washing my hair with this and my hair still feels clean & not dried out! Also, my hair has been so much easier to brush through. I've rarely ever gone through an entire bottle of shampoo before hating it.. but this stuff I'm using it all & buying again! I love it.
Hairdresser bought this..
I went and had my hair bleached, my hairdresser had bought this on a whim because it was on sale and we couldn't believe how good this stuff worked. Usually my hair would blow dry into a lion's mane and shed have to style it afterwards. She blow dried it and it laid perfect! My hair was so healthy and shiny. I wish they had the bigger bottles here at ulta but definitely getting more! I look forward to hair washing days now!
Questions
Q&A
Showing 5 out of 6 Questions
- Q
Can I use this every time I shampoo? I have highlights but sometimes I worry about using too much protein. Is this ok to use when I wash every other day? Or should I alternate with a moisturizing shampoo?
- Asked by Mel
- Verified Reply - Staff ExpertColor Security Shampoo For All Color-Treated Hair is gentle enough for daily use!Was this answer helpful to you
- Q
What color is the packaging for both the shampoo and conditioner? It looks like the bottles are white. I love the styling products in the clear bottles, was hoping this is clear too.
- Asked by S
- Verified Reply - Staff ExpertThe shampoo and conditioner bottles/tubes are white. They match the One Minute Transformation, the Mousse cans which are also white. The Pop & Lock and the Speed Dry Blow Dry Spray are in clear components. The new Cocktails are in a silver bottle. We hope that this information is helpful!Was this answer helpful to you
- Q
is this only good for natural hair color ?
- Asked by baby red
- Verified Reply - Staff ExpertIt can be used on both natural and color-treated hair!Was this answer helpful to you
- Q
Does the company test on animals?
- Asked by Ashley
- Verified Reply - Staff ExpertColor Wow is not tested on animals and contains no animal-derived ingredients.Was this answer helpful to you
- Q
Hi Does this shampoo OK to use on hair extensions Thanks
- Asked by Dee love beauty
- Verified Reply - Staff ExpertThis product is sulfate-free and very gentle; however, we always recommend to consult either the manufacturer of your extensions or your stylist regarding your extensions' proper care.Was this answer helpful to you