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Summary
Banish unwanted, brassy tones with OGX Blonde Enhance + Purple Toning Shampoo for silver, pre-lightened or natural blonde hair. Formulated with strengthening ingredients like keratin.
Benefits
- Ideal for silver, pre-lightened or natural blonde hair
- Invigorates your senses with notes of blood orange, papaya butter and coconut milk
- A highly pigmented formula to brighten and color-correct yellow tones and protect from color fade
- Free of sulfated surfactants and parabens
- Try adding a few OGX Purple Toning Drops to your conditioner for an even more personalized tone
Key Ingredients
- Made with keratin, purple fig and iris to give your hair that fresh and vibrant look and feel
Item 2576621
Apply shampoo generously to wet hair, massage into a lather through to ends, rinse hair thoroughly. After shampooing, follow with conditioner. Results may vary.
Use only as directed. Avoid contact with eyes. If contact occurs rinse immediately. Keep away from children. For best results use in conjunction with other OGX hair products. Wash hands immediately, as product may temporarily stain skin.
Water (Aqua), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Hydrolyzed Keratin, Ficus Carica (Fig) Fruit Extract, Iris Germanica Florentina Root Extract, Polyquaternium-22, PEG-7 Amodimethicone, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Polyquaternium-39, Glycerin, Sodium Hydrolyzed Potato Starch Dodecenylsuccinate, PEG-150 Pentaerythrityl Tetrastearate, PPG-2 Hydroxyethyl Cocamide, Propylene Glycol, Hexylene Glycol, Sodium Citrate, Citric Acid, Sodium Hydroxide, Sodium Benzoate, Fragrance (Parfum), Ext. Violet 2 (CI 60730).
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Reviews
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Most Helpful Positive Review
Brightens up blonde hair amazingly!
I absolutely love this product!! I am classified as a dirty blonde so a darker shade of blonde and i have been wanting to turn it up brighter without the need to having to dye it. I have tried this shampoo for two weeks with the toning drops to my styling products and conditioner and it is making ...
Most Helpful Critical Review
if you love your hair, throw this away!
I've never in my life had a shampoo dry my hair out as bad as this did. I'm just glad I tried it with enough time before my hair appointment! It was so gelatinous, it would suck itself right back into the bottle when I released the squeeze. I should have stopped there but I still wanted to try it. I...
301 results
A gentle purple shampoo that tones brassiness and
Verified Reviewer
Reviewed at
This product helps brighten blonde hair and reduce brassy tones without drying it out. It leaves hair feeling clean, soft, and refreshed! The price is affordable for everyone. Highly recommend this product!
No stain, smells amazing!
Verified Reviewer
Reviewed at
Love the scents of this entire line! For my blonde girlies, this is so nice to tone! Helps with the brassiness and leaves a nice soft shine on your hair
I recommend it if you want to show off perfect hai
Verified Reviewer
Reviewed at
It is wonderful for blurring gray hair or dyed hair with gray colors, it leaves the hair soft and with a very rich smell, good for all ages except the little ones at home, its size is perfect for when we go on a trip and its pombe is resistant to shocks It leaves your skull clean and without any kind of impurities, its texture is perfect to make us shine
Sparkle to your hair by shampooing with OGX
Verified Reviewer
Reviewed at
Look for this shampoo it's Lola great on the grey hair blonde to stop appearing as fake highlights Your hair will glow and will look likely you have done a retouch at the stylist No residue Wash and rinse easily it's pretty effective for reviving health to you hair
Leaves my highlights shiny, my hair soft and it sm
Verified Reviewer
Reviewed at
Bought this from my salon's recommendation for my home use, and what a difference it has made. Leaves my highlights shiny, my hair soft and it smells amazing. I use it once a week alongside their matching conditioner and the effect lasts really well. Super happy to give this 4 stars, would give 5 if there were more styling products to use within the same range.