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Highlights
Summary
More is more when it comes to the volume and strength that Not Your Mother's aura boost Thickening Shampoo delivers to stressed strands. The creamy lather gently cleanses and thickens as green tea extract, peptides, and magnesium help support stronger strands for full, soft, healthier looking locks.
Benefits
- Hair shampoo for women helps thicken and add volume to stressed, depleted hair
- Helps support stronger strands that look and feel healthier
- Creamy lather gently cleanses without stripping
- Helps fortify with green tea extract, peptides, and magnesium
- Leaves hair feeling full, soft, and clean
- Thickening shampoo for fine hair, thinning hair, or breakage-prone hair
- Great for all hair types, including straight hair, wavy hair, and curly hair
- Safe for color treated hair
Scent Type
- Vanilla Chai Scent
Formulated Without
- Sulfate Surfactants
- Parabens
Item 2649494
Lather into wet hair. Breathe. Rinse thoroughly. For best results, follow with aura boost Thickening Conditioner.
Water (Aqua) (Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Glycol Distearate, PEG-150 Distearate, Isopentyldiol, Polyquaternium-10, Crambe Abyssinica Seed Oil, Pisum Sativum (Pea) Seed Extract, Hydrolyzed Quinoa, Panthenol, Sodium Hyaluronate, Rosmarinus Officinalis (Rosemary) Flower Extract, Magnesium PCA, Glycerin, 1,2-Hexanediol, Propylene Glycol, Quaternium-80, Trisodium Ethylenediamine Disuccinate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Fragrance (Parfum), Tetramethyl Acetyloctahydronaphthalenes, Benzyl Alcohol, Benzyl Benzoate
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Ratings Distribution
Most Helpful Positive Review
The Not Your Mother's Aura Boost Shampoo & Conditi
I recently tried the Not Your Mother's Thickening Aura Boost Shampoo & Conditioner, and honestly, I'm impressed! From the very first wash, my hair felt cleaner, lighter, and noticeably fuller. The shampoo lathers beautifully without feeling heavy, and the scent is fresh and uplifting — not overpower...
Most Helpful Critical Review
Not the best first impression so far
The packaging was interesting since it's rounded and wide, but the opening is smaller. The scent was vanilla even though there's also said to be green tea extract inside. I didn't get too much a lather with a dime size amount. I also didn't feel like I got a good clean from this, and it left my hair...
88 results
Smells so fresh!
Verified Buyer
Reviewed at
I love this shampoo so much the scent is everything it smells so good and it really makes my hair feel so healthy and luscious
Daughter loves
Verified Reviewer
Reviewed at
Bought for my daughter. She loves all the products she uses from Not your Mothers. She has natural curly hair
Fuller & thicker hair!
Verified Reviewer
Reviewed at
This shampoo is great for thinning hair! I noticed a difference the first time I used it.
FINE HAIRED GIRLS- RUN!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
This product is a holy grail for me as a fine haired girl! I love the way it adds an extra bounce to my hair and makes it feel extra textured. Not to mention the amazing smell, so delicious and warm! My boyfriend loves it too!
i like it
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
this shampoo doesn't make my hair feel weird after using it and it smells so good!! i love the packaging of the product and how much you get. it doesn't take a lot to clean my hair (and i have really long hair)