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Urban Decay Cosmetics 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen #1
Urban Decay Cosmetics 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen #1

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Urban Decay Cosmetics 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen

Item 2607513

$28.00
    • Binge 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    • Deep End 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    • Hi-Energy 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    • Oil Slick 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    • Ozone 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    • Whiskey 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    • Zero 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
    Size:0.01 oz

    Pickup and delivery options

    In stock and ready to ship

    Usually ships out in 1-2 days

    Details

    Features

    • Easy to grip – easy to use: 24/7 Inks Vegan Liquid Eyeliner is inspired by professional paint brushes with a patented ergonomic grip that makes things easy for experts and beginners alike
    • Precise lines: With an ultra-sharp precision tip, this all-day wear. smudge and water-resistant eyeliner puts you in control.
    • Pick your color: With vivid, performance-packed colored liners in 9 daringly intense shades, like blazing blue, yummy yellow, and badass black.
    • Smooth application: The vegan formula glides on smoothly to effortlessly accentuate any eye shape, with no skipping or tugging
    • Get creative: Comes in either a felt tip or brush tip (depending on the color). Once liner is shaken, and the liner's tip is saturated, it's easier than ever to create a variety of eye makeup looks -- everything from natural makeup looks to more advanced artistry and graphic eyeliner looks.

    Benefits

    • Water-resistant: Can't cry this stuff off.
    • Smudge resistant: It's gonna stay #cuzitsUrbanDecay
    • All day wear
    • Choose from 9 colors: From your best black liner to bold + funky-fresh shades.
    • Cruelty free: Cool, not cruel.

    Research Results

    • In a self-assessment of 106 women ranging in age from 18 to 45:
    • 97% of users said the grip makes application easy to control
    • 92% of users said the grip allows for quick application
    • 96% of users said the grip makes it easy to create a winged liner
    • 94% of users said the grip makes it easy to draw thin to thick lines
    • 90% of users said the grip makes application easier for all skill levels
    • 91% of users said the product does not pull, drag, or skip during application

    How To Use

    Shake: Make sure you shake before you apply to ensure the brush or felt tip is fully saturated
    For thin, precise lines: Lighten up your grip and reduce pressure.

    Fill in gaps: Apply using small, light strokes.

    To map your fierce cat eye wings: Stamp the liner at a horizontal angle.

    For the perfect winged eyeliner: Increase pressure to thicken your line when moving towards the outer corner

    For hooded eyes: Keep eyes open and look straight ahead as you map out your winged liner or graphic eyeliner looks

    Check out videos above for more!

    *Freak and Mucho Mucho's larger color pigments require an extra shake (or two), to truly saturate the felt tip with bold, pigment-packed color.

    Shades •Zero (matte black, brush tip)
    •Whiskey (matte dark brown, brush tip)
    •Hi-Energy (blue shimmer, brush tip)
    •Binge (matte sky blue, brush tip)
    •Deep End (deep teal shimmer, brush tip)
    •Oil Slick (gunmetal shimmer, brush tip)
    •Mucho Mucho (matte yellow, felt tip)
    •Ozone (matte white, felt tip)
    •Freak (matte lime green, felt tip)

    Ingredients

    Aqua/Water, Ammonium Acrylates Copolymer, Butylene Glycol, CI 77000/Aluminum Powder, 1,2-Hexanediol, Silica, CI 77266 [Nano]/Black 2, Phenoxyethanol, Beheneth-30, Hydroxyacetophenone, Caprylyl Glycol, Microcrystalline Cellulose, Polyglyceryl-3 Disiloxane Dimethicone, Cellulose Gum, Xanthan Gum, Aminomethyl Propanol, Citric Acid, Sorbitan Trioleate, Peg-40 Stearate, Peg-60 Hydrogenated Castor Oil, Polyglyceryl-10 Myristate, Polyglyceryl-10 Stearate, Tocopherol

    Shipping & Coupon Restrictions

    This brand is excluded from most Ulta Beauty coupons.

    See brand eligibility details

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    Review Snapshot

    by PowerReviews

    1732 ReviewsWrite a Review
    Ratings Distribution
    Pros
    No Pros
    Cons
    No Cons
    Most Helpful Positive Review
    Fun colors, reliable, and doesn't run/smudge!

    I love this product. In the past, I have opted against liquid liners because they run easily. This dries quick and does not smudge. Now, Urban Decay absolutely NEEDS to create an eggplant color. Also a multi-color (depending on lighting, oil slick/chromy) one would be sick!

    Versus
    Most Helpful Critical Review
    Not at all as a good as the old UD liquid eyeliner

    I can't tell you how excited I was that UD brought back liquid eyeliner. I LOVE liquid eyeliner - been using it since I was a teenager in the Eighties, so for over 35 years. There are so few *true* liquid eyeliners that are available these days. but I was so disappointed and returned it - it's not...

    1732 results

    Not worth it

    Submitted 11 days ago

    By Rosesrread

    From Lancaster, Ohio

    I really liked this eyeliner initially, but it dried up after the first few uses. It's way too expensive a product to be so defective.

    Was this review helpful to you?
    Awful. Did it just come empty?

    Submitted 13 days ago

    By aswan10

    From Chicago, IL

    As others have mentioned, the tip is rather long and not necessary for a true "wing." So that's obnoxious. Also, I shook it to release the liquid liner, and honestly it seems empty after just one poor-coverage use. This is the worse liquid liner I have ever tried! Come on, Urban Decay, what were you thinking? Returning!

    Was this review helpful to you?
    This would probably be the perfect eyeliner…

    Submitted 24 days ago

    By Britt

    From Palm Coast, FL

    I love the brush tip, I love how pigmented it is, but why tf is it so long?! I do understand that I hold my mirror pretty close to my face, but without my glasses it is hard to see what I'm doing. This eyeliner packaging is so ridiculously long that i find myself having to fix mistakes more often than using other brands. I would be 100% happy with it if it came in a mini travel size so it could be more useable.

    Was this review helpful to you?
    I would not but again

    Submitted 1 month ago

    By Emily

    From Titusville florida

    When I opened it the eyeliner came apart and will not stay put together for the ergonomic design. Quit working after one use. Got today and will be returning tomorrow

    Bottom Line No, I would not recommend to a friend

    Was this review helpful to you?
    Dry

    Submitted 1 month ago

    By Dry eyeliner

    From Chicago

    Don't waste your money this. Was super dry, shook it a lot of times and nothing.

    Was this review helpful to you?