Product Reviews Rated 4.17 out of 5 stars
542 Reviews
Most Helpful Positive Review Five Stars I am a mascara junkie and this is my holy grail mascara. I am a Maybelline Full&Soft devotee for my every-day mascara, but I have been trying for years to find a mascara to layer on when I want a little more drama (I have tried probably every drug store brand mascara available over the course of my teenage years and 20s). I am a fiber bristle - or - bust girl (down with plastic wands!) This mascara has the best fiber bristle brush I've ever used. It lengthens, separates, AND volumizes. The bristles are stiff and dense, but do not get gummed up with product as a lot of dense brushes do. It doesn't get overly hard (hate that - hence the Full&Soft) but it's not sticky either. I have not had any issues with smudging or flaking, but it comes off easily with water and a mild soap (I use a simple Neutrogena Healthy Skin Boosters face wash to take my makeup off). I will buy this mascara over and over again.
Most Helpful Critical Review The devil While this product makes my eye lashes look beautiful - it decks my eyeballs! I've been wearing this for a few days and notices my eyes always felt like there is something in them. By the end of the day I would have black gunk is the corner of my eye. I pulled my eye lid down to see a mess of black string like gunk. It was going into the top of my eye as well. I am not talking about a speck, a large quantity . I had to use 4 qtips and to remove the black "strings" from my eyes. Never has this happened with any other brand.
Reviewed by 542 customers Don't buy it 1
Linda from Los Angeles
High impact? The only thing that is high about this mascara is the price and my disappointment. You're better off buying a "natural" drugstore mascara for a fraction of the price that actually lengthens and holds a curl
Love it!! Thick lashes! 5
Zabe from Coppell, TX
This goes on great! What I like is that it doesn't irritate my eyes when I take it off.
A classic done right 4
Queen from Des Moines, Ia
Great! It's definitely worth the money and works well. It does smear a bit. I find myself having to wipe my under eye like all day but maybe that's cause I have greasy eyes ¯\_(ツ)_/¯
Favorite mascara I've ever used 5
LBK from Baltimore Maryland
I truly do not understand why people have so much beef with this product. This is the only mascara I have ever worn that does not flake off. It adds a lot of volume and thickening to my lashes. It is hard to remove with just water but easily comes off with makeup remover. I have used a lot of expensive mascara- this is by far the best. Can be clumpy but just wipe the excess product off as you remove the brush from the tube.
Great product! 5
floridagirl from Venice, Fla
I am always trying new mascara products ...I got a sample of this one and loved it! It doesn't flake or smear and stays on all day. I bought the full size in black.... I've never spent this much on a mascara, but it is worth it!!
Never again 2
Lunangeline from Texas
plainly not worth the money... buy drug store mascara instead... the one I bought I just threw it away after a few uses... smears easily... and flakes
Very nice mascara 5
Bev from CT
I like it. This mascara doesn't flake. The brush took a few days to get used to, but I am find with it now.
Must buy 5
Elizabeth from Kentucky
This is my go to mascara! After trying all the best sellers and 5+ star mascaras at Ulta, I received a sample of this one with one of my purchases. I immediately fell in love. It lengthens and separates beautifully. If you want to add thickness just apply additional coats. I'm surprised this mascara isn't more popular it has been my favorite out of the numerous other mascaras I have tried.
A must for Sensitive eyes 5
Cbeezy from TN
This is the ONLY mascara that doesn't burn my eyes. I've been using it for years and always come back to it. It has the best brush as well. Only drawbacks are that it dries up quickly and can get clumpy (but so can any), and it flakes off towards the end of the day. Haven't tried the waterproof version, but I will always use this specifically bc my eyes are sensitive
Excellent product 5
Debi from North Carolina
Fabulous mascara! My favorite! And I've tried them all
Worthless 1
Britney from LA
It is a waste of money. Barely does anything and I'm a girl who likes to to achieve a natural look with my mascara. I'd rather wear nothing and save my money. Doesn't not hold a curl or anything.
New fave! 5
bean from wisconsin
Just tried the mini version of this mascara the other day and I instantly fell in love. It's just the right amount of drama, just the PERFECT amount of length and volume to keep it still looking natural. It isn't clumpy or goopy, I wore it for an 8 hour work shift and it didn't give me the "raccoon eye" look that so many mascaras give me by the end of a long day. You can go super natural with one coat, or it's easily buildable too for a more dramatic look. Absolutely beautiful. Definitely a new favorite.
The only mascara I'll use 5
Marissa from CT
Love this mascara. It does not clump when applying and I've never gotten raccoon eyes from having it on all day. I've gone through quite a few mascaras before trying this a few years back. I use both the black and black/brown - I have blue eyes and love how the black/brown looks. Also not a pain to remove!
The only mascara for me 5
Caro from Georgetown tx
This is the only mascara I use. I wear contact lenses and other products flake off and can get behind the lenses causing pain, irritation and lots of tears. Leading to " raccoon eyes". This mad are hits on quickly and easily and stays put til I take it off.
I would buy again 5
Jeannette from IN
This mascara does not clump. It is very natural looking. Washes off easily with Clinique Facial Scrub.
Flawless 5
Kristy from Grants Pass, OR
My go to mascara
My Mascara of Choice 5
skeeter from New Jersey
I like this mascara because it goes on easy and washes off with soap and water or make up remover. It lifts and separates the lashes also makes them long.
Favorite since 2017 5
Kayla B from Maui, Hawaii
My boyfriends mom gifted me this mascara when I graduated back in 2017, and I have yet to find another one that compares. I love LOVE LOVE this mascara!!!! It gives your lashes a lengthened, volumous look without clumping or smearing.
Wonderful product 5
KJ from Kentucky
Have used Clinique products for several years. Wonderful products.
Used to be my fav. 2
Marie from Hilton Head
I haven't used this in a while and thought I would go back to it but it smudged terribly and I looked like a raccoon in the middle of the day. I don't think I rubbed my eyes. that doesn't happen when I use waterproof mascara. Back to waterproof for me.
Good as a base 3
Bells from USA
I would never wear this macara by itself, but I use it for layering and I use this as my base coat. It does darken and lengthen a little bit but I would only wear it by itself if I want a very natural makeup look.
Expensive and bad 1
Sky from Los Angeles
I shouldn't have listened to these stupid reviewers. This mascara is overpriced and it doesn't even do the bare minimum. It doesn't hold a curl or provide impressive length or volume. Maybelline has a range of mascaras for half the price and do at least ONE of these things. Save yourself money and don't listen to the high ratings
Not good. 2
emma from United States
I used this and it was just okay. There's so many better formulas out there that are also so much cheaper. It also stung when it got in my eyes
not the best 3
Emma from United States
It gives off good volume but I don't like the formula at all. I have used it many times and you cant even tell I have it on because it's not that dark. However it does apply nicely and doesn't clump. I've used so many other mascaras that just look so much better like Great Lash from maybelline so I'd recommend you'd save your money.
Very Light Mascara 2
Trish from South Carolina
This mascara is very light, I can barely tell it is on my eyelashes after one coat. I used several coats to get a better look, but it almost seems as if this product is nearing the end of its shelf life when I've only used it 2-3 times. Very disappointing.
