Rated 3.86 out of 5 stars
Most Helpful Positive Review Holy Grail Liquid Foundation
I am a teacher and typically apply my makeup around 6 am on workdays. I moisturize with Tarte BaBa Bomb foundation on super dry days. On hot and humid days I start with only Tarte Base Tape moisturizing primer. I apply with a foundation brush and follow up with Tarte Shape Tape concealer under my eyes and loose powder. I also set my makeup with ELF setting spray. The coverage is medium to full, yet feels so comfortable on my skin. Truly doesn't feel like I am wearing a liquid foundation at all. Prior to this, I had worn IT Cosmetics Illuminating Celebration Foundation. It became too drying for my mid-forties peri menopausal skin. I normally tire of the time it typically takes to blend liquid foundation to an airbrushed finish. Achieving #skingoals of beautiful, glowing, and airbrushed coverage is simple with Foundcealer. I get compliments on my skin often (even before this foundation) and am often believed to be many years younger than my 47 year old reality. Foundcealer has truly improved my skin. I was skeptical about this Tarte claim when I purchased the product, but it is absolutely true. The shade range includes 30 shades and 27N Light-Medium Neutral was a spot-on match for me. The color stays true and does not oxidize. I do not have time to touch up my makeup all day at work and this makeup still looks flawless 12 hours later. I love the packaging. The one piece bottle with the twist up pump is genius and sanitary. It saves me from setting a goopy foundation cap on my vanity or from simply losing the cap completely as I normally do with pump foundations. The only two drawbacks are Foundcealer's propensity to transfer without being set with loose powder. Full baking is not necessary, a simple dusting will do the trick. The price is high but in line with the cost of the average prestige brand. I love that Tarte is a cruelty free brand. This is the foundation I have been searching for ever since my skin type changed from combo to dry. Will purchase over and over.
Most Helpful Critical Review Not Impressed
After watching many YouTube reviews and demos of this product, I decided to give it a go. Unfortunately for me, this one was a miss. The color was perfect, I had the lightest shade available as 8B Porcelain Beige. I applied this makeup with a brush, as I always do with liquid foundations, and it just was not what I thought it was going to be at all. It looked thick when I pumped it out, but putting it on it looked very thin. The coverage was nothing like it was shown in every video or photo I saw for the foundation. It was very light coverage, in my opinion, medium at best. Full-coverage to me means it will cover anything and everything. This was not the case with this foundation. I started with a little bit, and tried to build it up in the areas that needed more coverage, but it wasn't changing a thing. The only thing this one really did for me was balance out my skin tone in the areas in which I had no acne, scars, or dark spots. Redness from my pimples was still showing through somewhat. If my skin was clearer, I think I'd be okay with this foundation, as it is very light-weight on the skin and would balance out my skin tone easily if I had no other major issues with my skin at the moment. It has a very light scent to it, but it wasn't overpowering. It also has SPF 20 in it, which would be great for any time of the year. However, when I applied it I also noticed that it looked very greasy on my skin; but I set everything with a powder so that I can cut back on shine (I have to blot no matter what I use anyway, but powder helps me a lot). It did have a nice finish once I applied my powder, but again, it wasn't even close to the coverage I get with my current foundation, so it wasn't really in my preference to keep it. All in all, it's not a terrible foundation, but it just wasn't for me.
Reviewed by 412 customers No do not like
Kim from Kennesaw, Georgia
Just didn't look good on me
Hands down the best buildable foundation I have found
Jay from Knoxville, TN
Hands down the easiest thing I've found. I've never really suffered from breakouts but I would have spots of discoloration and I would use foundations that were so cakey my face would look awful. Not this bad boy, first get the brush with it. It's amazing. The whole look is seamless and natural so I don't feel like I look fake at all.
I would buy this again
Sagittarius girl from New Jersey
I use it by putting it on my face. Covers well
Sagittarius girl from New Jersey
Love it. Holds a lot of palettes
I would not buy this product again
Piglet from Colton Ca
This was the wrong color you recommended and orangie
Ari from Indy
I wasn't very hopeful with this, as I had also purchased the shape tape foundation and was pretty disappointed. However, I love this foundation. It works very well with my combination skin. I like to wear a light layer of foundation, and applying this with a damp sponge gave good coverage and a nice glow. Very pleasantly surprised.
Not worth the price
Ham from Michigan
I paid 45 for the foundation and I was honestly disappointed. The color i feel is way off for the skin tone and it's so light.
The color match was about spot on
Jenny from Atlanta, Ga
I really do like this foundation my only issue is the fact that you can't open it to get the last bit out and trust me there is always a good bit left
Abcdefg from Iowa
My initial thought was "holy cow" this is greasy. It made me look like I basically rubber Vaseline all over my face with amount of shine it left. However, I easily fixed that with some finishing powder. It left awesome coverage on my face and didn't dry up on blemishes. As the day progresses, it starts getting cakey and separates leaving splotches. I've tried different primers and setting spray and nothing seems to make a difference.
Great color match
Jeri from Council Bluffs, Iowa
Great color match and great coverage! My new favorite foundation
Will not cover up acne
Alicea from Orlando florida
I usually love tarte to cover up my acne prone skin but this did LITERALLY nothing for me. Would not even cover up the slightest blemishes!!! Also it doesn't soak into your face well, it feels like you have mush sitting on top of your face. My honest non biased opinion-I still love tarte. This is just not enough coverage for my face
One of the worst
☣️ from Okc
I shouldve returned this when i had the chance. It's soooo cakey and leaves me looking so oily, when my skin is usually dry.
Thank you Tarte!
Silver from DFW
I am 40 and have sensitive dry skin.This moisturizing foundation doesn't last long for 12 hours (which I don't desire ) but it stays beautifully for six hours. It has medium light weight coverage and the finish of it is natural,Very moisturizing and doesn't give you heavy face.If you have dry skin I guess it could save your skin during winter months.To me the most important part about this foundation is the shade.I have light olive skin tone that makes it difficult to find a foundation with good color match .Surprisingly this one was a perfect match at the first attempt and I didn't have to go back to Ulta and exchange it for another shade. My shade is G24 and I am so happy to find this foundation. If your main skin issue is having dry skin go get it and try it , you won't be regret.
Oily and cakey
sleepingugly from Phoenix Az
This was okay DEFINITELY would not buy again
Love this. Applying in thin layers works best
Ellen from South Carolina
I've never bought the same foundation twice. This is my holy grail. My method is to prep my face with my regular skincare routine, then use one pump Milk Grip Primer. I take one pump of this foundation and swatch it on my cheeks forehead nose and chin. Then I take my wet beauty blender and blend it in. I personally do not need a lot but if I need to build it up then I will take one more pump. I find applying in thin layers works best. I finish with Becca's hydra mist powder. I love this stuff.
Best foundation I have ever used!!!
Alara from Boston, MA
I've been using this foundation for 2 years now and I'm in love. It is the perfect amount of coverage depending on how much you pump out the tube you can do light/medium or full coverage. The FINISH is amazing looks so dewy making your skin look very healthy and hydrated.
Ok with color corrector
Hdje8999 from Miami, fl
I have oily skin and without a CC it definitely cracks up a lot more than it should. So unless you have a great cc to use beforehand , this may not be for you. Trying to make the product work
Great at first, but heavy later
Moni from Fort Worth Texas
When applying it, it feels great and lightweight. I have a very oily face so it starts off good, but by 3-5 hours times, it looks like I can scrape the foundation off my face and it starts to feel caky and tacky
Patty from Reno Nv
I love the tarte shape tape. I was expecting this to be the same but better because of the concealer add on . Does not cover the way I wanted. Didn't work for me with a brush or a sponge.
Wendyg from Georgia
This foundation is the WORST Tarte product I have purchased. Absolutely NOT worth the money. It slides right off after you put it on. Heaven forbid you hug someone taller than you are because there will be more makeup on their shirt than there is on your face. It leaves a thick, gooey finish that pills very easily. It feels more like a thick moisturizer than it does a foundation. Definitely not full coverage.....coverage you do achieve lasts about 30 seconds. I will not purchase this product again!
Jenna from CT
Blends so smoothly. Matches perfectly, it's matte which I love. Best foundation I've ever purchased, I usually buy drugstore brands. But a little goes a long way so it's definitely worth the cost.
kim from michigan
This foundation was terrible. Made me look older than if I went without foundation!!! 😳
After a year of returning this product I came back to it
MayraCo from Dallas
I bought this make up about a year ago and I tried it but ended up returning it because I wanted something that would make my skin glow since I have dry skin and I was worried about getting acne. I went on a journey to find a better product and I did not. One year later I came back to it and boy was I wrong for returning it! It doesn't cake on my forehead wrinkles it actually makes them smoother, and the color matches very very well. I was worried about the acne but it actually didn't cause any breakouts. I did wish it was more dewy but my face is so dry that it doesn't help. I also loved the fact that I could build it up it can be light or full coverage. Either way do not sleep on this makeup! Trust me I tried so many of them and came right back to it.
Cosmo queen from Alabama
Great foundation concealer all in one
Lissa from KCMO
I was nervous about using this product because foundations are one of those things that you really don't want to mess up. I picked the right shade and I got this product on sale! It makes my skin feel so great and it does not break out my skin. In fact, when I change to another foundation I get breakouts, but I don't get any with this. I think the SPF and other ingredients are really good for my skin. It also stays on a while and it goes on well with a brush or with a blender. I love this foundation! My only downside was that it had an expiration date that was only about 3 months after the purchase date. I have been using it past the date, and it is still good!