Product Reviews Rated 4.06 out of 5 stars
77 Reviews
Most Helpful Positive Review Great foundation with poor undertone range The foundation is okay. I couldn't really get a whole day use out of it due to the color. When I say it is yellow, it is seriously YELLOW! I got it in a neutral shade and there is nothing neutral about it. Swatches next to other neutral foundation shades I have, this one looked straight up yellow. Other than that, it does have really good coverage and it's moisturizing without being the slightest bit greasy. I think it would wear well and it does have a truly beautiful and wearable consistency. If you are cool toned, try it in store when they reopen and don't try to purchase it online. I don't think there is anything even slightly cool tones to this shade range if they can't even do a true neutral.
Most Helpful Critical Review Sadly returning! I wanted to love this after seeing the reviews. I don't have super dry skin or anything but this makeup really was terrible on my face. I don't have many lines or wrinkles as I'm just recently 36 and I've always taken good care of my skin. I don't have a lot of things to cover up or conceal. This makeup didn't have the best coverage in my opinion but outside of that, it dries extremely fast making it hard to blend. Also, it make every fine line look like a deep wrinkle and make me look so much older than I am. It also gave me dry patches on my face, because of how dry and matte it is. It truly looked terrible. I'm a brand fan but this was a fail. Sadly will be returning. I was waiting to get back home from my traveling.
Reviewed by 77 customers Loves foundation - Tarte products the best! 5
Lori from Matthws, NC
Will continue to use Tarte face tape!
Yes 5
Babby from Ok
Love this works great
Beautiful finish, shades are confusing 4
Miss Acez from Oxnard, CA
This looked incredible around the nose & t zone on my dry skin. I was impressed. My sensitive skin was happy. Wore so comfortable & for so long! It was soothing on my dry skin, felt light weight, smells nice. The radiance is perfect and I think mature skins would love this. Drys down to a satin flexible finish. Coverage is lovely & flattering. I just do not understand the shades yet. I am typically Lt Neutral but it was too light/pink.!?! So maybe when testers are allowed again I'll try Light sand. I really loved this!!!
This is a great foundation 5
Libby from Rock Hill, SC
I don't know what everyone is whining about, this is a great foundation. I purchased it on a sale to try it out & now it's my go to foundation. It provides great coverage while making your skin look smooth & clear. There are ample colors to choose from and the size it good. It's pricey in my opinion so I always order it on sale or the travel size.
Awesome foundation!!! 5
Steph from Houston, tx
It's absolutely amazing, wears all day and doesn't break around my nose and chin like other foundations and smells good!!
I'm liking this 5
Laura from Minnesota
This is the 2nd time I've tried this product and I'm liking it better this time around. Maybe because I've got the color correct and learning how little you actually need to use. I also have learned for me, I prefer to put my foundation on with my finger tips than a beauty sponge or brush. This has made a difference this time around.
Do not like 1
JP from Terre Haute, IN
It goes on goopy and does not have a smooth finish.
Enhances every wrinkle and lays on top of skin 1
Marlece from St. George Utah
Hated it! This product liters sits on top of the skin, does not blend in. It enhances every wrinkle making them more noticeable rather than blending and hiding them. After a nice primer it's terrible! I'll go back to urban decay thanks!
Great feel! 4
Tanya the never has time from Titusville FL
Easy to apply, great selection of shades. Love having matching concealer making it a simple routine.
Great Coverage 5
Nicole from Illinois
I love that Ulta offers this because it gives an opportunity to try it before purchasing a full bottle. The only thing I did not like is that the make up has a perfume like scent. It isn't strong and not necessarily unpleasant but it is noticeable.
Neutral shade does not work for all 3
amelli56 from Las Vegas, NV
I loved the feel of the foundation, but it didn't work for me. Since it was only available in a neutral shade, I thought it would work but didn't work at all.
Excellent coverage 5
ShellBell from Texas
I use this foundation on a daily basis, it provides excellent coverage, it's not too dry or too shiny. It does not rub off easily. The only drawback is trying to find which color matches the best since there were not samples to try at my location.
I would buy the product again 5
Bridgette from Phoenix
Loved the full coverage
I would definitely buy again 5
Beauty junkie from Mn
My foundation
Good Medium Coverage 5
Amanda from Flagstaff
This is great for medium coverage but it may be too heavy for people who prefer a light coverage foundation. I'm starting to get wrinkles and deep pores. This sits nicely on my skin when I use a sponge.
Great coverage! 5
AKT3 from Wisconsin
I bought this in travel size because I wasnt able to test shades in the store due to Covid precautions. I am constantly trying to find a favorite foundation and have tried everything from Mac, Estée Lauder, Ilia (which I hated!), etc. This foundation is perfect! I love the coverage and I have some significant melasma from my babies. Holds up well during sweaty work outs and I love the smell! I apply with the Tarte paddle brush (which is one of the most amazing things I've ever owned) and I hardly use any foundation for great coverage.
Cystic Acne alert! 1
Kay from Nashville,TN
I wanted to love this foundation SO bad but it has caused cystic acne every time I have tried it. It's been almost a week now and I still haven't healed! Just painful welts all over my face.
Full coverage but not cakey 5
Nora from Puyallup, Wa
Great product. Last forever because you only need a little.
Love this! 5
Nora from Puyallup,wa
A tiny bit under your eyes makes all the difference.
Love love love 5
Katie from Milwauke, WI
I've never been a foundation girl as they always made me breakout so I stuck with just bb cream. Decided to try this and I am obsessed-
Gives great coverage, isn't cakey, and I don't breakout.
I would buy again and again 5
Crystal from Frankfort ky
Foundation everyday love it
Sadly returning! 2
YeeshaYynn from Chatsworth, GA
I wanted to love this after seeing the reviews. I don't have super dry skin or anything but this makeup really was terrible on my face. I don't have many lines or wrinkles as I'm just recently 36 and I've always taken good care of my skin. I don't have a lot of things to cover up or conceal. This makeup didn't have the best coverage in my opinion but outside of that, it dries extremely fast making it hard to blend. Also, it make every fine line look like a deep wrinkle and make me look so much older than I am. It also gave me dry patches on my face, because of how dry and matte it is. It truly looked terrible. I'm a brand fan but this was a fail. Sadly will be returning. I was waiting to get back home from my traveling.
Best ever! 5
Sam from Lincoln, California
So I originally got a couple shades lighter on accident, but the girl said I could return it for a full refund which is awesome! I ended up getting the correct shade in the large size and I'm never looking back. I was using shape tape as a concealer. I am very glad I got the face tape! It is the best foundation I have ever used. Great coverage and it smells really good. I have already recommended it to all my friends lol
This product is worth every penny 5
Cat from Orange
This product works very well!! It covers my Melasma on my forehead and cheeks.
Color was all wrong way to light 3
Cookie from CA
Color was almost white person that helped me had no knowledge of color least they can do is unscrew the lid and let you see the color inside.