Rated 4.02 out of 5 stars
Most Helpful Positive Review Benefit Cosmetics Roller Liner
This eyeliner is great! I've been using it exclusively since receiving it to test and very pleased so far. It's a pen style so it's easy and comfortable to hold to get my line and wings precise. And if you find you have to go over lines, the product layers nicely without lifting or product build up.
The shade of black is BLACK, not grey. So know that the color is going to be bold. The liner isn't completely matte after the dry down. It had a semi satin finish but I did find it mattified later on. I wear glasses regularly but applied while wearing contacts did not irritate my eyes. The liner is also an easy removal with makeup remover or cleanser and doesn't flake off throughout the day.
I love black liquid liner but usually find felt tip pen liners to not meet my needs since they either dry out too fast or the tip gets super flimsy or the tip is too hard that it hurts to apply. I tend to prefer brush tip since they're durable but flexible, but I have no complaints with Benefit's Roller Liner. Still I would make sure storage is tip side down so it's always ready for use and doesn't dry out (which sucks aesthetically since the cap is a cute hair roller but that's not a major con).
My only complaints are that it claims to last 24 hours & is waterproof. While I wouldn't wear makeup for a whole day, I can say it's pretty long lasting, just not 24 hours. Definitely at least ten to twelve hours for regular daily wear without excessive fading and the color is still black. But if you scratch or rub an itch by your eye or if you sort of tear up, your wing is going to fade slightly. I can't vouch for water running over my face to see if liner holds up but I doubt it can hold up for so long without fading or smudging, especially when you wipe water away.
However this liquid liner is great. I'd probably buy it when
I run out and I may look into the brown version.
*I received this product for free from to test. All opinions are my own*
Most Helpful Critical Review Great Liner But Pricey
The first time I used the Roller Liner, it was a disaster. Most of the time if I don't use eyeshadow, I like to put a concealer on my lids and then use a felt tip liner after it dries down. I have to say that this did not work well because it transfered on my top lid almost immediately and continued to do so throughout the day. With that being said, this would not be a good liner to use with just concealer, a paint pot, or a cream eyeshadow. If you use only a concealer on your lids or a paint pot, you have to either set your eyes with a translucent powder or use eyeshadow before applying the Roller Liner. I don't know how it performs on the lid by itself since I do not wear my makeup that way. When I used the Roller Liner with concealer and eyeshadow on top, it performed perfectly and I didn't experience any issues.
It claims to be 24hrs and I believe it is, but don't expect to sleep with it on and see it the next morning. It claims to be waterproof and I have to say that it is rather difficult to remove. I haven't tried swimming with it, but I'm more than positive it would survive a water test. The Roller Liner does dry down matte without flaking. You can go over your lines as many times as you want and the liner stays in place. For the most part, I would say the Roller Liner does create a smooth and continuous line, however I did experience a few times holding the applicator incorrectly (especially when creating a wing) can cause the liner to skip and not dispense product. I found the best way to apply the eyeliner is to use a light hand or the line ends up looking too thick. The packaging is cute, but the actual felt tip seemed too long in my opinion.
All in all, it's a great eyeliner, but the price is disappointing. I was excited to try this product out, but I don't feel like I was blown away. It was just okay. *I recieved this product compilmentary for testing purposes.*
Reviewed by 1686 customers Great Product!!!!
Fi from New York
It's hard to impress me with an eyeliner. It's a hard thing to mess up but with so many out there, it's hard to find one that sticks with you. This is a perfect dupe for an OG fav the KVD- though in recent years that product has been dry and not as good quality as it used to be. This one is just like the original I loved so much!!! It's super black. It doesn't smudge. It's easy to use. It's a great product.
Won't purchase again
Missy from Connecticut
Very easily smudges. I don't believe it's waterproof. I find myself wiping the black from the corners and underneath my eyes all day long.
Stays all day
Cherry from California
This eyeliner is the best I've used, it's easy to apply and does not budge.
1BMFR1 from Henderson, NV
I am not a fan of liquid eyeliner, I've always had issues with applying and it making a mess, however this eyeliner is changing my mind on that. I suck at putting liquid eyeliner on, but this one goes on very evenly and smooth! So happy that the sale associate recommended this one for me.
I will never buy this again.
Unhappy Customer from PA
Smears right away. Horrible.
Definitely Not For a Soccer Mom
Soccer Mom from Keller, TX
Wore this to a Saturday filled with soccer games and when I got home and looked in the mirror I had eyeliner everywhere around my eyes. Does not stay put at all.
If you want to look like a raccoon, your search is over.
Cheryl from OR
I don't know how my eyeliner was so different from the one people are raving about. The tip looked like a fine point, but I could not do a clean flick at the outer corner. It was absolutely not matte, I could see a shine every time I turned my head. The worst part was about two hours into my day, I looked into the mirror, and I looked like a zombie raccoon. And, I hadn't even gone out the door, this was just a Saturday hanging out at home. I have had some smudging with liners in the past, but never anything as bad as this. I use the Stila one pretty regularly but wanted a true matte black liner. This is not it and now I have to pay to return it or go into a store which I am not doing during the pandemic. Really frustrating.
Smudge-Proof but Doesn't Last Long
Kendra from St. Louis
It doesn't smudge and is actually kinda hard to get off, but the product did not last long for me at all. It was hard to go over any kind of powder and to get more product out.
Excellent my favorite
Is from Pembroke Pines
My favorite eyeliner.
Hel from Westbury, New York
Shade is good for me, but it comes off right away.
Smudges and smears
Shelly from Tennessee
Pass ladies. Bought this because they were out of my normal waterproof liquid eyeliner and I won't be getting again. This didn't even last half a day without smudging and smearing at the corners of my eye and under it; and all I did was sit at my desk all day. I looked like I'd been crying with mascara on and I don't even wear mascara.
While it went on okay, it was not nearly as smooth as my normal brand, TooF....
mora from arden, nc
I actually really like the roller lashes mascara and I started getting into eyeliner so I just bought the matching one, and it was super good until I used it for the 3rd time
The only eyeliner that works for me
Jen from Inland Empire, CA
Goes on smooth & even with eye wrinkles, color is dark & bold.
Kyle Marie from Logan Utah
Even brand new this liner tip was dried out enough that it wouldn't apply a discernible line. I have to press hard to allow any liquid through and then you have intense clean up! It also smudges like crazy! The benefit girl at my local store recommended this over stila liquid liner and I just have to say, that was a mistake!
Yes i would buy this afain
Don't have one from Madera CA
I love this eyeliner it works really well n it is easy to apply I have arthritis so this just goes on easy i can do it myself usually my daughter helps
010128373n from Nebraska
So far have been loving this. I have been using the KVD eyeliner for the past several years, but lately it has been getting clogged for some reason. Where I have to wipe the tip with something to get excess product off to have the liner flow smoothly again. This Benefit liner hasn't given me any of that since using it. And it's so precise. I think the KVD liner might give me a thinner line(when it's not clogged) but this liner has been doing a pretty good job. Would recommend.
MO from California
Pros: Very black & matte
Cons: smudges under eyes and rubs off easily.
Ive been using Stilas eyeliner pen and Kat Von D's and never had an issue with theirs. I wanted to branch off and try a new one and thought this one would be fine, but smudged around 2 hours after wearing it.
Catherine from Pennsylvania
Love this liner also repurchase !
New eyes new eyeliner
Sarah from Hudson, Wisconsin
I recently got Lasik done and need a new eyeliner that wouldn't upset my eyes. I looked around to see what would work for me and came across this product. It didn't upset my eye at all even accidentally fallen asleep with the eyeliner on. It stays on and doesn't smudge at all, I love how it looks on and super easy to use. Happy with this and will continue to buy it!
Angela from Martinez,Ga
Have have used this same product several times . It was wonderful . Something changed, it smears and runs and doesn't last all day. That's why I started using this product. It used to stay put for a good 10 hours now it smears all over cakes in the corner of my eyes.
Best Liner Ever But...
K from Ct
I see a lot of negative reviews on this liner and I don't know why! If you're someone who like to do a wing everyday this is PERFECT! This is the best liner I've ever tried. Some people are saying there's was dried out but I didn't have that problem it lasted me like 6 months so maybe they got a bad batch or old ones. I only gave it 4 stars because I'm no longer supporting Benefit as a brand because they aren't cruelty free or vegan and don't offer any vegan products. I'm on the hunt for a new go to liner, but this one is amazing.
Carol from Virginia
Avoid at all costs. I was looking for something similar to Kat Von D's tattoo liner and for some reason I was recommended this. The tip isn't thin and hardly any eyeliner comes out. It also makes the outer corners of my eyes water. I'll definitely be switching back to Kat Von D's eyeliner and do not recommend this product to anyone.
I would not purchase again
Sav from Bakersfield,CA
In order to get best results, must add translucent powder to set before. Doesn't come matte, it's honestly shine. Feels like a cheap eyeliner
I will not buy this product again
Carolina from TX
The tip of the product doesn't have any product. When applying it to my eyelid nothing comes out unless I squeeze.
Not what I expected at all.
Nickname from California
So far this is the worst eyeliner I've ever had. I had to keep checking to make sure I had the correct product the felt tip eyeliner barely had any product coming out. Absolutely horrible.