Tab through the images or use the previous or next buttons to navigate each product image
e.l.f. Cosmetics Wow Brow Gel
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Earn points on this purchase.
Highlights
Summary
e.l.f. Cosmetics Wow Brow Gel is a buildable, fiber-infused brow gel that makes your natural brows look fuller.
Benefits
- Buildable wax-gel formula with brush
- Enriched with Kaolin Clay and hair-like fibers that enhance brows
- Easily brush and shape gel for full, voluminous-looking brows
- Can be used on its own or as a topcoat over brow powder or pencil
- Available in 5 easy-match shades
Formulated Without
- All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone
- All skincare is also free from sulfates
Item 2538866
Apply gel alone or as a top coat over e.l.f. Lock On Liner and Brow Cream or Instant Lift Brow Pencil. Start from the inner corner and follow the arch working in upward strokes.
Water (Aqua), Alcohol, Euphorbia Cerifera (Candelilla) Wax, C10-13 Isoparaffin, Glyceryl Stearate, Kaolin, Magnesium Aluminum Silicate, PEG-100 Stearate, C9-11 Isoparaffin, Nylon-66, Tocopheryl Acetate (Ve), Polyacrylate-13, Phenoxyethanol, Microcrystalline Wax (Cera Microcristallina), Polyisobutene, Sodium Glycerophosphate, Caprylyl Glycol, Ethylhexylglycerin, Polysorbate 20, Alumina. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
NYX Professional Makeup
Micro Brow Pencil Eyebrow Pencil
Benefit Cosmetics
Gimme Brow+ Tinted Volumizing Eyebrow Gel
Benefit Cosmetics
Precisely, My Brow Pencil Waterproof Micro-Precision Eyebrow Definer
Anastasia Beverly Hills
Brow Wiz Precision Eyebrow Pencil
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Too Faced
Better Than Sex Volumizing & Lengthening Mascara
Benefit Cosmetics
Precisely, My Brow Pencil Waterproof Micro-Precision Eyebrow Definer
Estée Lauder
Double Wear Stay-in-Place Longwear Matte Foundation
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
RODAN + FIELDS
Brow Defining Boost Tinted Conditioning Gel
Dior
Diorshow 2-Pc Mascara and Mini-Gloss Women's Makeup Set
Essence
Lash Princess False Lash Effect Mascara
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Most Helpful Positive Review
Great for Quickie Brow Days!
I ordered this in taupe and was surprised to see that it is only available on the Ulta website, not on elfs website. The color taupe, is a little light for me. Going to pick up the brunette shade instead. I have light brown hair with blonde highlights and blue eyes, fair complexion. The product come...
Most Helpful Critical Review
Meh
I love the holding power of this. It has about a medium hold so your eyebrows don't look glued down but will stay during the day. My cons are that not alot of product comes off so when I tried to apply more pressure the product balls up and then it looks weird. It does look good when I fill in my b...
548 results
easy to use
This is my favorite brow gel that is colored. Good amount on the spoolie not too much and not too little. this helps to add a little fullness to my brows without looking like I painted them on. Just a little filler is all I need for shaping. I have repurchased this several times over the years.
Just OK
I've tried several brow gels. This one is just OK. For the price, if you're in a bind and can't find anything else, this'll get the job done. But the brush is bigger than I'd like to get the right amount of precision and there's zero hold. The one thing I'll say is it does have pretty decent color payoff. Still not the best, but workable.
Not much pigment
Would not buy again. This did not have enough pigment to cover my white hairs
Great product for sparse brows
I have searched for years for a brow product that stays on all day. I am 70+ and get hot flashes that tend to melt my brow makeup. This stays on through the worst flashes and summer heat. It took a bit to get the hang of using the spooky to create brows. (I have about 5 wispy hairs on each brow). I am blonde so the taupe color blends perfectly. I just wish it came in a larger size.
Great inexpensive brow gel!
This elf brow gel works just as well as some of the more expensive brands. It fills out brows very well and doesn't clump. Will definitely buy this again!