Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Yay! You're earning rewards points on this purchase!
Highlights
Summary
Bobbi Brown's Vitamin Enriched Face Base is a hydrating primer that instantly nourishes, plumps, and preps skin - blending the performance of a makeup primer with the cushion of a moisturizer. Allure Best of Beauty 2025 Winner.
Benefits
- A blend of Vitamins B, C and E helps replenish and condition skin with essential nourishment.
- A moisturizing complex of Hyaluronic Acid, Squalane, and Shea Butter helps instantly hydrate, plump, and prep skin for a fresh, healthy-looking glow.
- Rich yet lightweight and fast-absorbing primer texture cushions skin and grips foundation for smooth, flawless makeup application.
- Grapefruit and Geranium leave a light, uplifting scent on skin.
Research Results
- From consumer testing on 123 women after using product for one week:
- 98% said it left skin looking rejuvenated.96% said it left skin feeling nourished and conditioned.
- 96% said it left skin feeling moisturized throughout the day.
- 96% said it left skin looking healthy.
- 95% said it left skin feeling healthy and infused with moisture.
- 95% said it gripped makeup for flawless application.
- 95% said it layers well with makeup, helping makeup apply smoothly and evenly.
- 93% said if left skin feeling plumped.
- 91% said it improved the look of foundation.
Formulated Without
- Parabens
- Phthalates
- Sulfates
- Animal-Derived Ingredients
- Gluten
Item 2583728
Massage moisturizer primer base onto just-cleansed skin, avoiding eye area. Use with Vitamin Enriched Eye Base to achieve moisturizing prep for undereyes.
Ingredients: Water\Aqua\Eau , Cyclopentasiloxane , Bis-Diglyceryl Polyacyladipate-2 , Butylene Glycol , Ppg-2 Myristyl Ether Propionate , Cetyl Alcohol , Peg-40 Stearate , Butyrospermum Parkii (Shea Butter) , Squalane , Glyceryl Stearate , Sorbitan Stearate , Epilobium Angustifolium Extract , Yeast Extract\Faex\Extrait De Levure , Beta-Carotene , Sodium Hyaluronate , Citrus Grandis (Grapefruit) Peel Oil , Tocopheryl Acetate , Methyl Glucose Sesquistearate , Pelargonium Graveolens (Geranium) Flower Oil , Dimethicone Crosspolymer , Acrylates/C10-30 Alkyl Acrylate Crosspolymer , Carbomer , Peg-20 Methyl Glucose Sesquistearate , C12-15 Alkyl Ethylhexanoate , Tetrasodium Edta , Sodium Hydroxide , Panthenol , Magnesium Ascorbyl Phosphate , Limonene , Citronellol , Geraniol , Linalool , Chlorphenesin , Phenoxyethanol Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionQ&A
Showing 5 out of 36 Questions
- Q
Does it have sunscreen?
- Asked by Laura
- Official Answer By Bobbi Brown USThank you for inquiring. The Bobbi Brown Vitamin Enriched Face Base Moisturizer & Primer with Vitamin C + Hyaluronic Acid does not contain sunscreen.Was this answer helpful to you
- Q
I have sensitive and combination skin (oily T zone). I'm also close to 80 years old will this work for me?
- Asked by None
- Official Answer By Bobbi Brown USGreat question! The Bobbi Brown Vitamin Enriched Face Base can work really well for mature, combination skin — it hydrates with hyaluronic acid, smooths beautifully under makeup, and shouldn’t feel too heavy on an oily T-zone. If you’re sensitive, we’d suggest a small patch test first to be safe. If you would like further assistance, please reach out to our Consumer Care team at consumercare-us@gcc.bobbibrown.com to share additional details or concerns.Was this answer helpful to you
- Q
Do I use sunscreen under or over this product?
- Asked by T
- Official Answer By Bobbi Brown USGood question! Yes - you'll want to apply your sunscreen last before applying makeup (if you choose to), to reap the maximum sun protection. Applying the Vitamin Enriched Face Base Moisturizer & Primer is an essential step to get a smooth complexion and can be applied before your sunscreen.Was this answer helpful to you
- Q
will it clog skin
- Asked by RE
- Official Answer By Bobbi Brown USThanks for your question. Vitamin Enriched Face Base is oil-free and not known to clog pores, making it ideal for a normal to oily skin type. If you'd like further ingredient details our Consumer Care Team can best help. You may reach them directly at consumercare-us@gcc.bobbibrown.com or via 1-800-216-7173.Was this answer helpful to you
- Q
Can this be used under Laura Geller powder foundation
- Asked by GG
- Official Answer By Bobbi Brown USAbsolutely! The Bobbi Brown Vitamin Enriched Face Base Moisturizer & Primer is the ideal hydrating primer that instantly nourishes, plumps, and preps skin - blending the performance of a makeup primer with the cushion of a moisturizer. It works well before applying any powder or liquid foundation!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Skin Type
Most Helpful Positive Review
BEST EVER!!!!!
If I had to use one thing on my face this would be the it!! It is amazing!! It was thicker than I expected, but it goes on so easily and feels amazing. The smell is fresh! Prior to using this, my face would normally get oily throughtout the day and I always felt like I needed to wash it. I recently ...
Most Helpful Critical Review
NOT for my oily skin
I was so excited to try this, after seeing all of the reviews and claims that it is intended for normal to oily skin. I have oily skin and this did NOT work for me. I tried using it with four different foundations; one of which was a mineral powder foundation, ann another being a matte liquid. It...
3220 results
Excellent Product
Adds a bit of moisture & makes nice canvas for makeup without causing skin to break out like other primers. Ive inly used 2 primers that actually work well-this one & a higher end Japanese brand sold at Ulta that comes in a bottle & is tapped onto skin.
Makeup glides on smoothly with this base
I have tried the Bobbi Brown foundation with and without this base, and it really does make application smoother, as well as st better. My only complaint would be that it has a strong citrusy fragrance, but it wears off quickly
Amazing
Age 33, combo skin this primer/moisturizer is amazing. Its thick but absorbent, smells like lemon meringue, and overall wears well alone and under makeup. I will def repurchase
I wanted not to love it
I was hesitant to purchase this product because of the price, but it was worth every penny. it feels sooo nice on the skin, even on my sensitive eczema prone skin. It also smells amazing and my makeup has never applied smoother. 10/10 will return for the largest size.
Makes my makeup go in smooth
I really enjoy this creme. I love how it makes my skin feel and makes my makeup easier to apply.