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Benefit Cosmetics They're Real! Lengthening Mascara #1
Benefit Cosmetics They're Real! Lengthening Mascara #1

Benefit Cosmetics They're Real! Lengthening Mascara

$29.00

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Color:Black They're Real! Lengthening Mascara Black
Size:0.3 oz

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Details

Benefits

  • Lengthens, curls, volumizes, lifts
  • Long-wearing formula
  • Custom domed-tip brush
  • Available in full size and mini

Research Results

  • 94% saw dramatic length & volume*  
  • 94% saw visible lift*  
  • 100% saw long-wearing results*  
  • *Results observed in a consumer panel survey 

Item 2231443

How To Use

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

BEAUTY TIP: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!

Ingredients

Aqua (Water), Cera Alba (Beeswax), Paraffin, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Glyceryl Stearate, Polybutene, Vp/Eicosene Copolymer, Steareth-21, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Palmitic Acid, Stearic Acid, Phenoxyethanol, Steareth-2, Silica, Aminomethyl Propanediol, Butylene Glycol, Caprylyl Glycol, Sodium Laureth-12 Sulfate, Hydroxyethylcellulose, Kaolin, Aluminum Hydroxide, Tocopheryl Acetate, Ammonium Hydroxide, Sericin, Disodium Phosphate, Sodium Phosphate, Polysorbate 60, Sodium Hyaluronate, Citric Acid, Potassium Sorbate. May Contain: CI 77499 (Iron Oxides), CI 77007 (Ultramarines). N° 16510.

Disclaimer: Product ingredient listings are updated periodically. Before using a benefit product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

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They're Real! Lengthening Mascara

Lengthens, Curls, Volumizes, Lifts and Separates Lashes!

The Specially Designed Brush Reveals Lashes You Never Knew You Had!

From Now to Wow!

A Mascara for Every Lash!

Mascara vs. Mascara

Also Available in Mini!

Q&A

Showing 5 out of 64 Questions
Q
I have used this mascara for a long time. The last time I ordered I recueved Jet Black. I did not sent back, but I cannot use it is to dark. Do you have this mascara in BLACK
Asked by Brenda
Official Answer By Benefit Cosmetics en_US
Please email customercareuk@benefitcosmetics.com who will be able to help ith this request.Was this answer helpful to you
Q
What is the difference people see between this and bad gal bang? Which is best for lengthen n volume?
Asked by Aimee
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Both BADgal Bang and They're Real mascaras lengthen and volumizes. xoxo B Was this answer helpful to you
Q
Does it flake at all?
Asked by Sara
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our They're Real! mascara lengthens, curls, lifts and separates your lashes without smudging or drying out. xoxo BWas this answer helpful to you
Q
Does this mascara only come in water proof
Asked by Frankie
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our The're Real! mascara is not waterproof. xoxo BWas this answer helpful to you
Q
Is it sweatproof?
Asked by mary
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our They're Real! mascara is not waterproof. xoxo BWas this answer helpful to you

Review Snapshot

by PowerReviews

11579 ReviewsWrite a Review
85%
of respondents would recommend this to a friend
Ratings Distribution
Pros
Cons
My Beauty Routine Takes
Best Uses
Describe Yourself
Most Helpful Positive Review
I would 1000000% buy this again

Wow, I don't have enough great things to say about this. I found out that my boyfriend who I was going to marry cheated on me, so I cried for nearly 7 hours one day with this mascara on. To my shock, this mascara was still in place and only smudged a little bit. And when I say I cried, I mean I was ...

Versus
Most Helpful Critical Review
Not at all impressed

How disappointing - I finally drop some money on a mascara and it didn't even compare to the CoverGirl LashBlast I normally use. My friend did like the look, but I like it when my eyelashes look long AND full. If you try to layer it, it just clumps up. I even put They're Real on one eye and the Cove...

11579 results

They're Real Mascara

Submitted 2 days ago

By Bonnie

From Irving, TX

My eye lashes are blond and short and this mascara makes me look good all the time. I've been buying it for several years and highly recommend it. However, this is the only product I buy from the Ulta store. I have never seen this mascara available anywhere else. Bonnie, Irving, TX I am trying to rate it with the 5th star but I don't think it's taking.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Best mascara and brush for lengthening ever!!!

Submitted 15 days ago

By Michelle

From Knoxville Tennessee

Have used this mascara for years, absolutely love end of brush design to lengthen lashes!! Washes off easily! Best mascara I have yet to use!!

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Oh, well, another one bites the dust

Submitted 18 days ago

By Jane

From TX

I've used They're Real primer and black mascara for years, bought a new tube a few months ago. It always winds up under my eyes and it tends to clump going on. Drugstore brands are better than this.

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
Holy Grail Mascara, best brush applicator!

Submitted 2 months ago

By Batty

From Sarasota, FL

I love Benefit mascaras, I used to be addicted to Bad Gal Bang Mascara and I do love the new colors, but They're Real is truly the BEST. My favorite, go-to, bought over and over again mascara. The brush is so volumizing, lifting, it coats all lashes easily to have them appear thick and full. The brush is BIG and THICK which makes it easy to roll and lift the corners to get the doe-eyed winged look. Great natural black not too black, when I use this people always compliment my lashes LITERALLY asking if they are my natural lashes. Or saying I have really long lashes. I do have naturally long lashes but this extends them MORE! I read about people complaining it's hard to remove, but if you use a good eye makeup remover and a makeup eraser towel its not too bad, but you do have to "pinch" lashes w/towel to remove. It really is an alllll day and nite staying mascara. I say to those people: Its good stuff what do you want? Cheap flaky mascara? This ain't that! lol try it for yourself don't listen to them!

Was this review helpful to you?
Perfect for Non-Clumping Length

Submitted 2 months ago

By Cyndee

From Colorado Springs, Colorado

I have naturally long lashes that are medium thickness and this mascara has been my go-to for like 10 years. It's perfect for "adding" length since the tips of my lashes are blonde. It doesn't clump which is great. I have had a few over the years where the tip of the tube came off so the brush didn't get the excess mascara wiped off when I pulled it out of the tube. That is the only downside so far. Tip: goes on best when my lashes are damp from a shower. Water works better than a lash primer.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?