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Summary
Well People Skinforia Serum Foundation is enriched with plant-powered ingredients to moisturize, smooth, even skin tone and improve the look of fine lines to enhance your complexion. The lightweight, non-comedogenic formula delivers buildable, long-lasting coverage and a natural, skin-like finish.
Benefits
- EWG-verified tinted serum foundation that provides a long-lasting, skin-like finish
- Enriched with plant-powered ingredients to moisturize, smooth, even skin tone and improve the look of fine lines
- Non-comedogenic and great for all skin types (even sensitive)
- Available in 15 flexible shades to suit a wide range of skin tones
- This makeup product is dermatologist-developed and EWG Verified. Well People is both PETA Cruelty Free and Leaping Bunny certified with 100+ EWG Verified products.
- Well People is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your Well People product!
Key Ingredients
- 5% Birch Sap: Moisturizes and helps soothes skin
- 2.6% Mushroom Complex: Visibly brightens, even skin tone, visibly plumps and helps to improve the look of fine lines
Formulated Without
- Parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Item 2655750
Shake well. Apply a few drops directly to your face and blend with a brush, sponge, or your fingers.
10 Fair Cool: Water (Aqua), C9-12 Alkane, Propanediol, Isononyl Isononanoate, Betula Platyphylla Japonica Juice, Polyglyceryl-6 Polyricinoleate, Polyglyceryl-3 Diisostearate, Squalane, Magnesium Sulfate, Silica, Boron Nitride, Disteardimonium Hectorite, Phenoxyethanol, Disodium Stearoyl Glutamate, Aluminum Hydroxide, Ganoderma Lucidum (Mushroom) Extract, Caprylyl Glycol, Ethylhexylglycerin, Tremella Fuciformis Sporocarp Extract, Pentylene Glycol, 1,2-Hexanediol, Lentinus Edodes Extract, Disodium EDTA, Sodium Benzoate, Citric Acid, Potassium Sorbate. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77492, CI 77491, CI 77499) [F-00205].
Ingredients may change or vary from time to time. Please refer to the packaging of the product you receive for the list of ingredients in your particular product.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Irecently tried the Skinforia Serum Foundation – 40 Deep Neu
I recently tried the Skinforia Serum Foundation – 40 Deep Neutral, and here's my honest experience. First, compared to other foundations I've used, this one feels much lighter and more skincare-like. Many foundations I've tried in the past felt heavy or looked cakey after a few hours, but this form...
Most Helpful Critical Review
Didn't work for me
After I received this product free for review I tried it three times. I applied it after my usual skin care routine of a light moisturizer with SPF. I have combination skin with no visible dryness and yet this left my skin dry looking. It also settled into pores even though I usually don't have an...
114 results
OMG!
Reviewed at

It is as if someone read my mind and created this wonderful product. An EWG approved product that actually has the finish of skin....not too matte, not too shiny (ugh). Just a lovely natural finish that enhances your skin. I'm 63 so the finish is important - anything too drying or too shiny settles in lines and just makes them more obvious. Please never stop making this!!!
It's so good!!!
Reviewed at

I've gotten a few comments on my skin already since I started using this last month. It is by far my favorite foundation I have ever used! It blends in so well and doesn't dry out your skin. It's dewy and makes my skin feel supple and plump. I went with a darker shape than I usually would since summer is coming up but it actually matches my skin perfect. Will buy again!
LOVE THIS PRODUCT!
Reviewed at

I have been trying to find a non--toxic make up with staying power and this is it! The coverage is lighter than I want but easily buildable so I am happy with it. It does not crease or melt like the tinted moisturizer does. I recommend!
Clean and Beautiful Foundation
Verified Reviewer
Submitted as part of a free sample program
Reviewed at

I'm a clean beauty enthusiast and have been wanting to try Well People and I was thoroughly impressed with their Skinforia Serum Foundation. Being pregnant, I am quite particular with ingredients and love how clean this foundation is. Overall, the application of the foundation was easy to apply and it seamlessly blended with my skin. The finish was more of a natural finish which works well with my combination skin. The foundation is more of a light coverage where it still looks and feels like skin, giving a more natural look. The foundation performed well throughout the day and lasted for 10 hours with primer and setting powder. It's definitely comparable to my silicone based foundations and lately I have been gravitating toward this foundation for daily wear. I'm so glad to try this foundation and I can't wait to try more products from Well People for cleaner beauty alternatives.


Fantastic
Reviewed at

I have oily skin and am wary of liquid foundation but this is different. It really does feel like skincare. A little goes a long way. I love the packaging too. It's lightweight, so over red spots i still dab some powder but this is the perfect base. For the weekend i can put two drops on before Pilates or shopping and feel like i have a refreshed look with basic coverage. The no makeup look. And of course EWG certified! The certifications are how i found out about well people and i really can't see myself ever going anywhere else. I have the foundation stick, bronzers, mascara, blush, eye liner, lip glosses, SPF…All winners! Already recommended and bought as gifts for friends.