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Highlights
Summary
OUAI's Fine Hair Shampoo is for fine hair, this color-safe, thickening shampoo adds volume & bounce and smells as good as it looks.
Benefits
- Adds volume and bounce
- Strengthens and thickens hair
- Hydrates and nourishes
Key Ingredients
- Biotin: Strengthens and reinforces hair health by delivering essential nutrients
- Chia Seed Oil: Thickens and volumizes
- Hydrolyzed Keratin: Softens, smooths frizz and adds shine
Scent Type
- Mercer Street: An outspoken fragrance that a-OUAI-kens the senses.
- Key Notes: Italian Lemon, Orange, Peony, Iris, Lily, Musk, Orris, Magnolia, Jasmine, Rose Damask
- Mercer Street scent can be found in OUAI Fine, Medium, and Thick Shampoos & Conditioners.
Item 2563215
Thoroughly wet hair from roots to ends with lukewarm water. Lather a quarter size amount of shampoo in hands. Work shampoo into roots and anywhere hair touches the scalp. Rinse shampoo. Squeeze out excess moisture before applying conditioner.
Precautions: Avoid contact with eyes. If contact occurs, rinse well with water.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Parfum (Fragrance), Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cannabis Sativa Seed Extract, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Q&A
Showing 5 out of 10 Questions
- Q
Is this safe for color-treated hair?
- Asked by Mavi
- Official Answer By OUAI - Brand EngageYes! All of our Shampoos and Conditioners are safe for color-treated hair, chemically-processed hair, keratin and Brazilian blowout-treated hair, extensions, wigs, and synthetic hair. We never use phthalates, sulfates, or parabens in our products. As always, it's best to consult with your stylist before starting any new products.Was this answer helpful to you
- Q
Is this product cruelty free?
- Asked by JLH
- Official Answer By OUAI - Brand EngageYes! We are Leaping Bunny certified! As a cruelty-free brand, OUAI does not incorporate animal testing into our development phase or at the production level. We do not provide authorization to any third parties to perform animal testing on our products.Was this answer helpful to you
- Q
Why doesn't this brand make any of their shampoos and conditioners in the Rue St. Honoré scent? That sent smells the best of all of their product lines.!
- Asked by Rue St. Honoré scent
- Official Answer By OUAI - Brand EngageLove the idea! We'll pass it along to our product team.Was this answer helpful to you
- Q
Is this gluten free?
- Asked by Heidi
- Official Answer By OUAI - Brand EngageYes! Our Fine Hair Shampoo is gluten-freeWas this answer helpful to you
- Q
Is there a travel size offered.
- Asked by Sheryn
- Official Answer By OUAI - Brand EngageYes! You can find our travel size items here: https://www.ulta.com/featured/ouai_travel_sizeWas this answer helpful to you
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Hair Type
Most Helpful Positive Review
Luxurious hair results!
I have fine, straight, oily, frizzy, damaged (from coloring and using heat styling tools over the years) hair type. My scalp tends to get oily but have dry, brittle strands and been in search for hair products that'll help replenish/repair, add volume, and reduce frizz all while not weighing my hair...
Most Helpful Critical Review
Smells wonderful, but that's about it.
I have fine, straight hair and I got this shampoo hoping that it would give me a boost of volume and make it look less fine. My concerns are: oily at the top, frizz at the bottom, flat hair, and fine hair. PROS: It does make my hair soft, as it claims it will. It tames my frizz, which is something ...
696 results
great shampoo for fine hair!
Hair Type Wavy Hair
i have fine hair and so when i found this fine hair shampoo, i was so happy! i love how this lathers and it smells amazing! very happy to have a go to shampoo designed for my hair type. complimentary from ouai
Solid shampoo strong fragrance
Hair Type Very Curly Hair
This shampoo is really good it lathers so silky and makes your hair feel so clean without stripping it down. I was gifted by ouai but I've actually bought this on my own too during a recent sale and I enjoy it. I just wish the fragrance wasn't as strong as it is but it doesn't smell bad just strong!!
Perfect for fine hair
Hair Type Straight Hair
I started using OUAI Fine Shampoo because my hair gets flat so quickly, and I was honestly surprised by how much volume it gives without making my hair feel dry or heavy. My hair feels super clean, soft, and bouncy for days, plus the scent smells like expensive perfume. It's one of the few shampoos that makes my fine hair actually look fuller. gifted by ouai
Love this for improving my hair quality!
Hair Type Straight Hair
Love this shampoo, as someone who has fine hair, this has been working amazing! My hair feels so soft and smooth after, and it has improved the texture of my hair overall. Also, the smell is so good and it lasts for a while. Favourite haircare product!! complimentary from ouai
First wash and I already love
I've been using this shampoo for my fine hair and I'm honestly impressed so far. It gives a really deep clean without stripping my hair or making it feel dry. My roots feel fresh for longer, and my hair looks softer and more volumized after blow drying. I also love that it feels lightweight and doesn't leave any heavy residue behind. The scent is clean, fresh, and very salon-like.
