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Hot Tools Pro Artist Straight Heat, Heat Activated Straightening Serum #1
Hot Tools Pro Artist Straight Heat, Heat Activated Straightening Serum #1

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Hot ToolsPro Artist Straight Heat, Heat Activated Straightening Serum

Item 2615294

4.7 out of 5 stars. 26 reviews
Size:5.0 oz


Conscious Beauty at Ulta Beauty™

  • Cruelty Free

Unlock the power of perfectly straight hair with Pro Artist Straight Heat, Heat Activated Straightening Serum. Hot Tools lightweight formula, infused with Lactic, Glycolic, and Hyaluronic Acid, effortlessly creates sleek, straight styles that last for up to three washes*.



  • Natural Mushroom Complex helps lock out heat damage up to 455°F without the use of silicone and creates long lasting styles that help resist effects of humidity.
  • A straightening blend of Lactic, Glycolic, and Hyaluronic Acid adds a balanced hydration shield and helps protect against breakage from heat damage while speeding up styling time. Great for humidity control and anti-frizz smoothness while adding shine.


  • Heat Protection Up to 455°F
  • Sleek Effect Lasts through 3 washes*
  • 82% Reduction of Frizz after 2 flat iron passes
  • 5X Faster Straightening*
    • Vs Untreated hair

Formulated Without

  • Silicone
  • Phthalates
  • Parabens
  • SLS & SLES Surfactants
  • DEA

How To Use

Apply 2-3 pumps on damp hair thoroughly, from roots to ends. Blow dry hair and style with a flat iron to activate and seal in sleek styles.

Caution: For External Use Only


Hydrofluorocarbon 152a, Alcohol Denat., C12-15 Alkyl Benzoate, Propanediol, PPG-3 Benzyl Ether Myristate, Undecane, Helianthus Annuus (Sunflower) Seed Extract, Schinziophyton Rautanenii Kernel Oil, Evodia Rutaecarpa Fruit Extract, Citrullus Lanatus (Watermelon) Seed Oil, Argania Spinosa Kernel Oil, Rubus Idaeus (Raspberry) Seed Oil, Diamond Powder, Squalane, Panthenol, Coco-Caprylate/Caprate, Propylene Glycol Dibenzoate, Tridecane, Hydrogenated Olive Oil Unsaponifiables, C9-12 Alkane, Ethylhexyl Methoxycinnamate, Water, Leuconostoc/Radish Root Ferment Filtrate, Fragrance, Citronellol, Limonene, Linalool