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Summary
Highlights
Your eyeshadow will thank you later. Ulta Beauty Collection's Matte Veil Eye Primer provides a crease-proof base for your eye looks to stay put. Use primer under eyeshadow & eyeliner to make pigments pop and eliminate fallout. Formerly known as Matte Eye Primer.
Benefits
- Longwearing up to 12 hours
- Can be used with multiple eye product formulas—powders, gels, creams and loose pigments
Features
- Tube sleeve made from 79% bioplastic
- Proudly cruelty free with clean ingredients
Item 2620482
Apply to eyelids using fingertips or an eyeshadow brush prior to eyeshadow and liner application.
Isododecane, Mica, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Trihydroxystearin, Propylene Carbonate, Triethoxycaprylylsilane. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
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Questions
Ask a QuestionQ&A
Showing 5 out of 29 Questions
- Q
Does this product come in different shades? Thanks
- Asked by Marguerite
- Official Answer By Ulta Beauty Collection - Brand EngageHi! This product is only available in one universal shade.Was this answer helpful to you
- Q
Is this primer good for oily lids?
- Asked by Ali
- Official Answer By Ulta Beauty Collection - Brand EngageHi! Absolutely! This matte finish is great for oily lids.Was this answer helpful to you
- Q
I have hyperpigmentation on my eyelids. Will this help to conceal it/even out my tone before applying shadow, or would you recommend a concealer as well?
- Asked by Chaotic-chickpea
- Official Answer By Ulta Beauty Collection - Brand EngageHi! This primer gives a sheer wash of color. We would recommend applying the primer first and following with concealer on top for extra coverage.Was this answer helpful to you
- Q
Is this the same formula as the previous matte primer?
- Asked by Sherry
- Official Answer By Ulta Beauty Collection - Brand EngageHi! Yes, this is the same eye primer formula you know and love!Was this answer helpful to you
- Q
How long does this product last before it expires?
- Asked by Emily
- Verified Reply - Staff ExpertThis product has a shelf life of 30 monthsWas this answer helpful to you
Reviews
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Most Helpful Positive Review
My favorite eye primer ever!
I bought this primer during my first Ulta excursion and am so glad I did! I have a ton of other shadow primers in my make-up collection, all of them too slick or they go on patchy. I use just a little dab of this on each lid and it's amazing. It holds the color all day long -- ALL day. The other nig...
Most Helpful Critical Review
Ulta eyeshadow primer
I'm in my fourties so too much shimmer doesn't help me out. This primer didn't do a good job to prim my lids. Urban Decay's Posion Primer was way better. I'm now using this primer as a highlighter on my inner tear duct and it looks and works great for that purpose. I love the packaging and a litt...
1898 results
Dries lid skin - not good
I am not pleased with this product. Definitely not for older women as it dries tight and pulls skin , which leads to a challenge applying eyeshadow I do not recommend for women over 60
Great eyeshadow
Love this eyeshadow primer. I think it works really well to help my eyeshadow from creasing and fading throughout the day. My only issue with it is that the eyeshadow primer has a slight tint to it thats a little too dark for me, so i have to go over it with concealer.
Great bargain!
Love this product! The price is just right! It works perfectly! Definitely recommend this item!
Formula changed with packaging change.
This is not the same formula as the previous packaging at all. Its heavy and insanely drying. Its impossible to wear. Brands need to note when they change the formula. People have allergies and this could be dangerous.
Didn't work for me
It make my eyeshadow cake up and crease almost immediately. It did not work for me.