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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
HALF MAGIC's viral Magic Drip Lip Gloss is the ultimate, high-cushion glitter gloss packed with insanely sparkling dimension and luscious shine.
Benefits
- Non-sticky & non-tacky
- Smooth & plush
Features
- Multidimensional sparkle
- Rich, cocooning texture
- Cap, collar & vial are made with 30% post-consumer recycled materials
Use the flat edge of the applicator to fill in your lips, and the tapered tip to precisely line your lips. Build dimension and shine with multiple coats of sparkle.
Polybutene, Octyldodecanol, Diisostearyl Malate, Polyglyceryl-2 Triisostearate, VP/Hexadecene Copolymer, Synthetic Fluorphlogopite, Silica Dimethyl Silylate, Sorbitan Olivate, Calcium Titanium Borosilicate, Polyethylene, Silica, Microcrystalline Wax/Cera Microcristallina/Cire Microcristalline, Calcium Sodium Borosilicate, Tocopheryl Acetate, Tin Oxide, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491).
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Reviews
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Ratings Distribution
Most Helpful Positive Review
No exaggeration run home and buy this now baddies!
This half magic seriously blew me out the water in other words it was soooooo above my expectations from the presentation and look of the product to the results . It's seriously such a vibe I got so many compliments. I love pairing it with my half magic lip liner as pictured. It's completely worth t...
Most Helpful Critical Review
Love the name
Love the unique name. Definitely caught my attention. The Frosty B*tch shade is a beautiful, shimmery color that provides a nice frosty sheen when applied. It gives a subtle and somewhat icy look, which is perfect for certain occasions or when you want to make a statement.The lip gloss is relatively...
76 results
Problem Child is no problem
I thought it was interesting that a number of people cited this gloss as sticky, I haven't had that issue with it at all. I love the glitter black, and that I can apply it sheer or thick - I'm fair and mostly do thinly, but it still looks black. I look dressed up with just this and a naked face. It doens't last a super long time on, but it's a gloss so I honestly didn't expect it to.
Meh
Very sticky and thin. Disappears easily. Very pretty on but better options out there..
Good, with some caveats.
This review is specifically for the Magic Brownie shade, as I have not tested the others. The Pros: The packaging is unique and fits well in a pocket because of the flat, rectangular design. Magic Brownie applies as a beautiful pink/brown nude, is quite glossy and has relatively comfortable small glitter particles. The Cons: For the price point, the packaging does feel on the cheap side - specifically the applicator wand. The doe foot is very small (which some may like), but the wand itself feels fragile - as though time or pressure will cause it to break. The formula, while nice, also does not quite match the price point, but is not sticky (at least for this color). I would recommend buying it only if it's on sale.
Problem Child
I have been wanting a black lip gloss and the sparkle is so pretty. But I was very disappointed in this product. First, the formula is SO sticky. If a stray hair accidentally touches it, it's like glued to your lips. Second, the color is not at all like what is shown in the product photos. I am pale and it goes on light gray. If you layer more on for a deeper color, it settles in the creases of your lips and just looks patchy. And third, you cannot wear lip liner with it! This product erases any other lip product you try to pair with it. I wanted to love it but it's one of my most regretful beauty purchases of the past year - especially at this price.
Miss for me
I love this brand, but this was a miss for me. The gloss is so sticky, it is uncomfortable to wear and I end up taking it off every time.
