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Urban Decay Cosmetics Lip Toy pH Staining Lip Oil
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Summary
Urban Decay Lip Toy is a pH-staining lip oil for up to 24-hour hydration, high shine, and long-lasting color.
Benefits
- Up to 24-Hour Hydration: Keeps lips moisturized and comfortable all day long.
- Lasts All Day: The pH-reactive stain provides a custom tint that won't fade.
- High-Shine Glossy Finish: Get a fuller, juicy-looking pout without the sticky feel.
- Smoother, Healthier Lips: After 7 days, lips feel softer and look plump and voluminous.
- Buildable & Even Color: Glides on smoothly for a sheer-to-medium payoff you can layer.
- Comfortable & Lightweight: You'll forget you're even wearing it!
Features
- Get ready to play with the Urban Decay Lip Toy.
- This 2-in-1 lip oil offers the juicy shine of a gloss, the lasting color of a stain, and the deep care of a lip treatment—all in one fun, craveable formula.
- Say goodbye to dry, uncomfortable lip stains! This formula is packed with Hyaluronic Acid, Ceramides, and Vitamin E. It offers up to 24 hours of hydration and visibly healthier, plumper lips in just one week. Plus, it’s cruelty-free and vegan!
- Choose your flavor and play your way. With 8 delicious scents and a pH-reactive stain that creates a unique color just for you, reapplying is an actual treat.
Key Ingredients
- Hyaluronic Acid: Known to hydrate lips.
- Ceramides: Known to strengthen lip barrier.
- Vitamin E: Known to support healthier-looking lips over time.
Item 2653788
Swipe Lip Toy onto clean lips. Let the pH stain work its magic for two minutes to reveal your custom color. Layer it on for a bolder look. For extra definition, line your lips with a 24/7 Glide-On Lip Liner first.
Polybutene, Diisostearyl Malate, Tridecyl Trimellitate, Hydrogenated Polyisobutene, Octyldodecanol, Silica Dimethyl Silylate [Nano] / Silica Dimethyl Silylate, Butylene Glycol, Glyceryl Caprylate, Parfum / Fragrance, Diglyceryl Sebacate/Isopalmitate, CI 77499 / Iron Oxides, CI 77491 / Iron Oxides, Mica, Citric Acid, Ceramide Np, Tocopheryl Acetate, Ricinus Communis Seed Oil / Castor Seed Oil, CI 45410 / Red 27, Sodium Saccharin, CI 15850 / Red 7 Lake, CI 77492 / Iron Oxides, Sodium Hyaluronate, Hydrogenated Castor Oil, Colophonium / Rosin / Colophane, Panthenol, Tocopherol.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Kiss of Color. A personalized lip stain
[I received this product in exchange for my honest review] The Urban Decay Lip Toy pH stain is playful, color adapting lip product designed to react with your natural pH to create a personalized shade. It blends the idea of a lip balm, gloss, and stain into one hybrid formula. This product sits in t...
Most Helpful Critical Review
Not a stain at all
[I received this product in exchange for my honest review] Let's start with all of my favorite parts of this lip gloss. I love the packaging and think it's just super cute every time I pull it out of my bag. The scent is so incredibly delicious— very fruity and sweet smelling. Definitely not to th...
454 results
Two products in one!
[I received this product in exchange for my honest review] Really cool product! It stained my lips a pretty pink color and it worked fast. It leaves a glossy finish but can be wiped off to leave behind a matte pink color (so almost like two products in one!).
"Pop Off" Popped Off!
I bought the shade "pop off" and it exceeded expectations. I was originally taken back by the idea of a popcorn scented lip product but was pleasantly surprised when I first smelled it at Ulta. It smells buttery, warm, and subtly sweet. I'm normally rather picky about scents in makeup products but this is one that I actually enjoy for its fragrance. Additionally, the lip oil has a good texture with decent staying power and feels hydrating. I usually avoid pH color changing products but this one has a light, natural looking stain that isn't too bright.
Just okay
[I received this product in exchange for my honest review] I was glad this wasn't as dark as it looks like it's going to be, but it did feel heavy & trick. The shine was nice but I don't think this will be my go-to since I didn't like how it felt.


Love it
[I received this product in exchange for my honest review] Feels amazing. And the finish is so so good. My lips felt super hydrated and removal was great. I mean, obviously it's a stain so you want it to last and it does but you don't have to scrub your lips off to remove it either. Very lightweight.
Smooth Application
[I received this product in exchange for my honest review] The application of this lip oil is very smooth. It feels smooth and good on the lips, its not clumpy at all. It gives a little bit of color to your lips, not an overpowering dark color which makes it look more natural.

