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MILK MAKEUP KUSH Big Hit Lifting & Volumizing Mascara
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Highlights
Summary
Milk Makeup's KUSH Big Hit Lifting & Volumizing Mascara is a buildable volumizing mascara that amplifies every last lash for intensely fuller, thicker-looking lashes that won't flake, clump, smudge, or droop for up to 12 hours.
Benefits
- Fluffy tapered brush has unique criss-cross bristles that catch & coat every lash for a big hit of light-as-air volume and lift that lasts all day
- No clumping, smudging, or flaking
- Conditions & nourishes lashes so they feel soft, never stiff
- Alcohol-free, so it won't dry out lashes
- Easy mess-free application and removal
- Tight wiper deposits the perfect amount of formula in every swipe
- Non-irritating & paraben-free formula
- Safe for sensitive eyes and contact lens wearers
- Opthalmologist & dermatologist tested
- Shade: Boom (blackest black)
Key Ingredients
- Weightless Cloud Fiber Tech deposits cloud-like fibers that puff up lashes for light-as-air volume & lift that lasts
- Conditioning hemp seed oil helps nourish for softer, healthier-looking lashes
- Fortifying murumuru seed butter helps strengthen dry, damaged lashes
- Vegan waxes provide creamy, buildable texture that doesn't flake or clump
- 100% natural black pigment delivers intense color payoff without harsh synthetic dyes
Research Results
- In a consumer perception study of 33 people immediately after using the product:
- 100% said lashes have high volume and look longer
- 100% said mascara is buildable
- 93% said lashes are flake-free
- 90% said lashes aren't weighed down and look lifted
Item 2646164
-Wiggle the brush from the root of your lashes to the tip.
-Use the tapered end of the brush to reach and define inner corner and bottom lashes.
-Layer to your desired intensity. Conditioning formula never stiffens, so you can easily build it up.
Aqua/Water/Eau, Synthetic Beeswax, Glyceryl Stearate, Stearic Acid, Butylene Glycol, Palmitic Acid, Oryza Sativa (Rice) Bran Wax, Acacia Senegal Gum, Polybutene, VP/Hexadecene Copolymer, Ozokerite, Polyurethane-35, Hydrogenated Vegetable Oil, Aminomethyl Propanol, Cannabis Sativa (Hemp) Seed Oil, Astrocaryum Murumuru Seed Butter, Helichrysum Italicum Extract, Rayon, Silica, Synthetic Wax, Glycerin, Stearyl Stearate, Octyldodecanol, Xanthan Gum, Tropolone, Methylpropanediol, Caprylyl Glycol, Phenylpropanol, Phenoxyethanol, Iron Oxides (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Clean mascara girlies this is for you!
The Milk Makeup Kush Big Hit Mascara is bold, dramatic, and definitely lives up to its "big lash" promise. The formula is infused with hemp seed oil and conditioning butters, so it glides on smoothly and keeps lashes soft instead of stiff or crunchy. The crisscross brush really grabs onto every lash...
Most Helpful Critical Review
Not mine
Gifted by Milk cosmetics I had high hopes for the MILK Makeup mascara, but unfortunately it didn't live up to them. The promotional images show lashes that look full, long, and dramatic — however, on me the result was very different. Even though my natural lashes are already quite good, the mascara ...
372 results
Definitely buying more!
Milk always impresses me and I will forever be a STAN. The brand continues to impress with this mascara, which truly was a big hit. I don't wear mascara often, but when I do, this one gifted by Milk, will for sure be the one I go to.
My favorite
The new Milk Makeup KUSH Big Hit Mascara is a total game changer! It gives my lashes that bold, full look while still feeling lightweight. I love how it lifts and lengthens without clumping, and it stays put all day without smudging. My lashes look defined and fluttery every time I use it. Gifted by Milkmakeup.
Great hold and length
This was gifted by milkmakeup, but am a big milkmakeup fan! This mascara was great usually a lash girl so kinda unfamiliar with mascaras but liked this one. Easy to use and fairly great overall with hold and length

Decent
Complimentary from milkmakeup This mascara definitely gave me volume. The formula is thicker than I'm used to, but it helps give the volume that someone might be looking for. I didn't feel like it separated my lashes as well as I wanted it too, but overall it's a decent mascara.

A must have mascara
I love it I'm a mascara girly and I try new mascaras and milk has been the best so far it applies effortlessly and no clumps it gives me that volume and lift which I love Complimentary from milkmakeup