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Summary
Highlights
Meet the va-va-voom mousse that delivers extraordinary, crunch-free volume so you can create the 'do of your dreams. With Joico Joi Whip, you’ll enjoy luxe volume, hold and shine in one airy "poof" of protection from frizz and damage.
Benefits
- Creates lasting volume and body
- Boosts shine
- Fights frizz and flyaways
- Thermal protection up to 450 F (232 C)
- Protects against pollution*
- Paraben-free
- Silicone-free
Item 2579857
Shake well, then dispense a conservative amount of product into your hands (this is an intense formula, so you don't need much). Distribute through damp hair. Style as usual.
Water/Aqua/Eau, Butane, Polyquaternium-11, Propane, Vp/Va Copolymer, Pentapeptide-29 Cysteinamide, Pentapeptide-30 Cysteinamide, Tetrapeptide-28 Argininamide, Tetrapeptide-29 Argininamide, Hydrolyzed Keratin, Cocodimonium Hydroxypropyl Hydrolyzed Keratin, Aleurites Moluccana Seed Oil, Steareth-21, Diazolidinyl Urea, Cocamidopropyl Betaine, Limonene, Fragrance/Parfum.
Shipping Restrictions : This item cannot be shipped via air.
Free gift with purchase
Free gift with purchase
Online only free Damage Detox Shampoo with $45 Joico purchase (valid thru 8/1/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Questions
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Showing 2 out of 2 Questions
- Q
I HAVE BEEN PURCHASING THE OLD JOICO MOUSSE FOR YEARS AND LOVED IT. THE ULTA STORES DON'T CARRY THE OLD MOUSSE AND TOLD ME I COULD BUY IT ONLINE. IS THE JOICO JOI WHIP FIRM HOLD DESIGN FOAM THE OLD PRODUCT OR THE NEW ONE?
- Asked by NALAN
- Official Answer By Joico - Brand EngageHi Nalan! Thank you for your love and loyalty! The JoiWhip Firm Hold Design Foam (7 Hold) is the original formula, just in new packaging. We also now have the Power Whip Whipped Foam (9 Hold), which is our newest mousse formula with a stronger hold. Hope that helps clarify! ✨💕Was this answer helpful to you
- Q
Is Joico JOI foam sold in stores, or only online?
- Asked by Chris
- Official Answer By Joico - Brand EngageHi Chris! Thank you for your question. JoiWhip Design Foam (7 Hold) can be found within most ULTA Beauty locations, however if your local store does not carry it, you can always order it directly through ULTA.com. Hope that helps! ✨💕Was this answer helpful to you
Reviews
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Ratings Distribution
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Hair Type
Most Helpful Positive Review
Love it!!
I never write reviews however, because I was so worried about ordering this because of the Prior bad reviews, I felt I must. I used this product prior to the new formula and loved it. I am scent sensitive so I was worried about the fragrance not being like the old formula. This scent is very mild ...
Most Helpful Critical Review
Joico Joi Whip Firm Hold Design Foam
FIRST OFF there clearly is an issue with those who work at Ultas warehouse! They take no care in how they package items to be sent out to customer's! The items always come damages and spilled all over the packaging / box! It's pretty tiring really that customers have to deal with this! Second off; t...
44 results
I cannot but this product again.
Hair Type Straight Hair
The new Joico Joi Whip 7 Formula has changed. You removed the citrus fragrance. The new fragrance has caused problems for me, as I have fragrance allergies. I am so disappointed. Now I have to find another brand.
Good until it becomes liquid.
Hair Type Wavy Hair
This is my fourth bottle that has become liquid after only using one quarter of it. i like it when the bottle works. I deserve a refund for four useless bottles.
Not the same as a few years ago
Verified Buyer
My favorite curl combo was the Joico Mousse and the Joico gel hood 10. The mousse did not help with frizz or hold and they discontinued the gel. I have curly and I want something that will define my curls and hold the curl pattern. This was not it.
This new formula is even better than the old version.
Hair Type Straight Hair
Verified Buyer
Best volumizing mousse I have tried and it has a beautiful, light elegant fragrance , not overpowering. Love it.
I would buy this product again
Hair Type Straight Hair
Verified Buyer
This product really works good on my hair.