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e.l.f. Cosmetics Incredi-Curl Curling & Volumizing Mascara
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Highlights
Summary
e.l.f.'s Incredi-Curl Mascara is a buildable, volumizing and curling mascara that grips lashes for big, bold curl and volume that lasts. The curved, dense bristle brush catches each lash to volumize, lift and set curl for an eye-opening effect. The formula is smudge, flake, and transfer-resistant.
Benefits
- Buildable formula grips each lash for lasting curl & extreme volume
- Curved, double-sided bristle brush volumizes, lifts & sets curls
- Smudge, flake & transfer-resistant formula
- e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA
- e.l.f. is proud to partner with Fair Trade USA & manufacture products in Fair Trade Certified facilities; look for the Fair Trade Certified seal on your e.l.f. product
Research Results
- 102% improvement in curl*
- 88% saw bigger & bolder lashes**
- *In an instrumental test
- **In a consumer perception test
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
Item 2639450
- Before applying curl mascara, gently wipe excess product off the tip of the wand.
- Align the inner curve of the wand at the base of your lashes and wiggle mascara wand upwards in a zig-zag motion to coat lashes from root to tip.
- Use the outer curve of the wand to layer additional coats to curl all the way up and turn on volume.
Soft Black: Water (Aqua), Styrene/Acrylates Copolymer, Propylene Glycol, Synthetic Beeswax, Ricinus Communis (Castor) Seed Oil, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate, PVP, Polyamide-5, Polyacrylic Acid, Palmitic Acid, PEG-8 Caprylic/Capric Glycerides, Hydrogenated Polyisobutene, Nylon-12, PEG-100 Stearate, Acrylates Copolymer, Magnesium Aluminum Silicate, Stearic Acid, Phenoxyethanol, PEG-40 Hydrogenated Castor Oil, Aminomethyl Propanol, Ethylhexylglycerin, Polyquaternium-10, PEG-90M, Crambe Abyssinica Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Alcohol, Sodium Benzoate, Silica, Tocopherol. May Contain: Iron Oxides (CI 77499, CI 77492, CI 77491), Titanium Dioxide (CI 77891), Black 2 (CI 77266) (nano).
Ingredients may change or vary from time to time. Please refer to the packaging of the product you receive for the list of ingredients in your particular product.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Great bang for your buck!
I didn't have high expectations for this mascara going in, although there are several Elf products I do like (I'm a high end makeup girly). I was very impressed by this mascara! The coloring is great, it lasted all day and it did very well doing several coats- it was super buildable and made my eyes...
Most Helpful Critical Review
Great formula but wand tube need an upgrade
A+ for the actual formula of the mascara and brush the formula is great and stays on without clumping however the tube is not user friendly at all. Way too much product is left on the brush and is very messy. You have to spend more time cleaning the brush off just to use the mascara. F for executi...
1938 results
nice!
[I received this product in exchange for my honest review] The mascara's packaging is cute, I love the font they used the formula is a little chunky but it goes on fine just leaves it a little clumpy and spiderleggy overall for a drug store brand its pretty good!
Excellent mascara for price
[I received this product in exchange for my honest review] I love this mascara. It gives a beautiful curl and length to my lashes that im not use to having without an eyelash curler. I do think the formula is a little dry, but its not flaky. For the price, this is an excellent mascara.
Great budget mascara
[I received this product in exchange for my honest review] This was surprisingly and one of the best mascara I've ever used! I can't believe the cost of it! Definitely give it a try. It did not flake off, it went on easily, and after weeks of use is still going on easily without clumping. Curls well, but could curl better and lengthen my lashes.
Buildable
[I received this product in exchange for my honest review] This mascara was easy to apply. The wand had a nice curve. The forumla gave a natural volume look and was buildable with each application. Was easy to wash off.
Beautiful color
[I received this product in exchange for my honest review] A really nice shade to this mascara. It really make blue eyes pop and didn't flake through the day. The curl wasn't the best but it still worked good
