Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

NATASHA DENONA Hy-Gen Energizing & Hydrating Primer Serum #1
NATASHA DENONA Hy-Gen Energizing & Hydrating Primer Serum #1

 Hy-Gen Energizing & Hydrating Primer Serum

$50.00

or

Size:0.68 oz

Offers

Pickup and delivery options

In stock and ready to ship

Usually ships in 24 hours

Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

Earn points on this purchase.

Details

Key Ingredients

  • HYDROVITON: A blend of Hyaluronic Acid, Natural Moisturizing Sugars, and Powerful Humectants with Double-Moisturizing Action Short-term: immediate supply of hydration that lasts up to 72 hours. Long-term: improvement of skin's own water management system.
  • SYMCONTROL: Nutrient-rich functional ingredient derived from fermented Microalgae and Anti-Aging Peptides. When used as part of your daily skincare routine, the blend of moisturizing factors also reduces fine lines, hyperpigmentation, and signs of fatigue for skin that's nourished and radiant.
  • Made with crystal-like ultra-fine reflecting pigments, this ingenious formula awakens skin and delivers a translucent luminosity that seems to come from within.

Benefits

  • Suitable for all skin types.
  • Dermatologically tested.
  • Hypoallergenic.

Formulated Without

  • Parabens
  • Alcohol
  • Silicon
  • Microplastic
  • UV Filters

Item 2606196

How To Use

As a serum: Apply 3-4 drops on a clean face and neck before moisturizer. Use daily to improve skin's appearance over time.

As a primer: For a blurring, illuminating, and pore-refining effect, pat 3-4 drops gently into skin and allow to absorb before applying foundation.

Ingredients

Aqua/Water/Eau, Isopentyldiol, Butylene Glycol, Glycerin, Polyester-5, Mica, Polyacrylate Crosspolymer-11, PPG-26-Buteth-26, Caprylyl Glycol, Propanediol, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Polyglyceryl-10 Eicosanedioate / Tetradecanedioate, Silica, Ethylhexylglycerin, Hexylene Glycol, Parfum/Fragrance, Sodium Hyaluronate, Potassium Hydroxide, Sodium Phosphate, Linalool, Sodium Acetate, Citronellol, Nonapeptide-1, Pentylene Glycol, Citric Acid, Fructose, Sodium Hydroxide, Tetraselmis Suecica Extract, Urea, Prunus Persica Fruit Extract, Allantoin,Maltose, Sodium Benzoate, Sodium Chloride, Sodium Lactate, Sodium PCA, Trehalose, Lactic Acid, Potassium Sorbate, Glucose, Disodium Phosphate. May Contain: CI 77891 / Titanium Dioxide.

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Frequently bought together

3 items

Current Product

NATASHA DENONA

Hy-Gen Energizing & Hydrating Primer Serum

$50.00

Make it a routine

Add these personalized recommendations to complete your beauty routine.

Step 1

Step 2

Current Product

NATASHA DENONA

Hy-Gen Energizing & Hydrating Primer Serum

$50.00

Step 3

Similar items for you

12 items

We think you'll like

12 items

Sponsored products

11 items

Review Snapshot

by PowerReviews

150 ReviewsWrite a Review
94%
of respondents would recommend this to a friend
Ratings Distribution
Pros
No Pros
Cons
No Cons
Most Helpful Positive Review
Mature skin approved

This product blew all my expectations out of the water. I have to be picky on what products I use since I have an autoimmune disease which has made my skin age quicker. Full coverage products don't mesh well. THIS product however has made it into my permanent lineup. First off the packaging is very ...

Versus
Most Helpful Critical Review
Not for me

I bought this really hoping it would work for me. I do not have oily or dry skin. I used it twice and haven't used it again. I tried it once with Clinique tinted moisturizer. And once with my tarte foundation. I only used a tiny bit each time because a little goes along way. It did not look good on ...

150 results

Summer Essential

Submitted 5 months ago

By Maria

From Syracuse, NY

Verified Reviewer

Submitted as part of a free sample program

Reviewed at

Natasha Denona - Sampling

I received this product from Natasha Denona in exchange for my honest review. The HY-GEN primer serum is a luxurious product with multiple uses. I've taken a couple weeks to try it as both a serum under moisturizer and as a primer under foundation. The product out of the dropper is a milky white opalescent color that applies smoothly to skin. As a serum, if gives a gorgeous glow to your skin. It's perfect for a day out on the beach when you don't want to wear a full face. As a primer, it helps keep your foundation on all day while giving a more subtle glow from within look. It is a must have if you want a healthy glow without any chunky glitter bits.

User submitted media
Product

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
BEST HYDRATION!! MUST TRY!

Submitted 5 months ago

By Luckybeachgirl

From Pensacola Fl

Verified Reviewer

Submitted as part of a free sample program

Reviewed at

Natasha Denona - Sampling

Took me by surprise on how amazing this product is! Super hydrating and seriously makes my skin look younger. Im hooked!!

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Glass skin

Submitted 5 months ago

By Itza24

From Perris ca

Verified Reviewer

Submitted as part of a free sample program

Reviewed at

Natasha Denona - Sampling

I loved this primer made my make up look so dewy my skin looked so plumped and hydrated love it

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Nice texture and glow

Submitted 5 months ago

By Subra038

From Minneapolis

Verified Reviewer

Submitted as part of a free sample program

Reviewed at

Natasha Denona - Sampling

The serum is nice. It has a nice texture and feels good on the skin. It is glowy, but it does feel hard to justify adding another product to the lineup. If I'm in the mood to do a more elaborate process then I'm using this for sure

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Amazing serum that leaves my skin smooth and glowing

Submitted 5 months ago

By Awa

From Washington

Verified Reviewer

Submitted as part of a free sample program

Reviewed at

Natasha Denona - Sampling

I've been using this serum daily after cleansing and before moisturizer. It absorbs quickly, feels lightweight, and doesn't leave my skin greasy or sticky. After a few weeks of use, my skin looks smoother, more hydrated, and has a healthy glow. I also noticed that my makeup applies more evenly. A little goes a long way, so the bottle lasts a while. Overall, I'm very happy with the results and would definitely purchase it again.

User submitted media 1 of 2
Amazing serum

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?