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Fiber |
Forming Cream |
Grooming Cream |
Matte Clay |
Pomade | ||
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Key Benefit |
Provides a natural, pliable hold with added texture |
Helps thicken, texturize and increase fullness to hair |
Easy to use styling cream works well for all hair types |
Use to create a straight, sleek look or to soften curly hair |
Provide a workable medium hold and a silky matte finish that easily helps create a wide range of hairstyles |
Use to create classic, slicked back looks |
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Hold |
Medium |
High |
Medium |
High |
Medium-High |
Medium |
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Shine |
Low |
Low |
Medium |
High |
Low |
High |
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Hair Length |
Medium Lengths |
Shorter Lengths |
All Hair Lengths |
All Hair Lengths |
Short to Medium |
All Hair Lengths |
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Texture (or Base) |
Wax |
Wax |
Cream |
Cream |
Clay |
Pomade |
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American Crew Heavy Hold Pomade
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Summary
American Crew Heavy Hold Pomade provides heavy hold with high shine.
Benefits
- Provides smooth and easy application.
- Provides long lasting hold and style.
- Water Based: A combination of surfactants allows easy removal.
Item 2507297
Work a small amount evenly through dry or towel dried hair and style as desired.
Aqua (Water (Eau)), Ceteareth-25, PVP, PEG-7 Glyceryl Cocoate, Glycerin, Propylene Glycol, Oleth-20, Cocamidopropyl Betaine, Decyl Glucoside, PEG-12 Dimethicone, Sodium Lauryl Sulfate, Polysorbate 60, PEG-25 Hydrogenated Castor Oil, Parfum (Fragrance), Linalool, Limonene, Hexyl Cinnamal, Benzyl Salicylate, Alpha-Isomethyl Ionone, Citronellol, Hydroxycitronellal, Geraniol, Citral, Phenoxyethanol, Methylparaben, Ethylparaben.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Most defintally would but again!
After countless gels,pomades,molding pastes,etc we tryed j crew and fell in love! I purchase got my son first pomade that not only held his hair style for 24 hours! He has tight tiny curls on his hairline ,this pomade has straighten those little annoying curls out! He has been using little over a ye...
Most Helpful Critical Review
Not my favorite of American Crew's product line....
It's basically a pomade gel.......product is thick and clear and hardens similar to a gel. Hair has no rework-ability or else you breakup the product and lose the shine. Like a gel. For those reasons, I prefer American Crew's "regular" pomade or "cream" pomade. But obviously if you're looking for a ...
18 results
Ok so far
Got it for 15 year-old son says he likes it seems to hold (don't know if I'd say all day) Husband used the forming cream and the fiber and he says he is happy w/ product. However I must say I do noticed more so with spouses hair forming cream (also American crew) Just seams to be when the pollen count is up outdoors, it seems whatever's airborne particles are floating around out there, by day's end something seem to land in his hair! Lol
It holds my hair in place the best.
Verified Buyer
It holds my hair in place the best, so it doesn't stick out at the sides or top too much.
Awesome for edges!
I use this product on my edges after a blowout and for sleek ponytails.

Hold well
Verified Buyer
Hold well
Yes
Verified Buyer
It's easy to work with has great shine and has strong hold