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Summary
Next-level tubing mascara that lengthens and strengthens lashes root-to-tip with a clean formula 4 years in the making. Smudge-proof, clump-free, flake-free, and boosted with lash-serum ingredients like Biotin, Peptides, and Red Clover for instant and long-term lash benefits. Ophthalmologist-tested.
Benefits
- Long-wearing, natural-looking length and fanned-out definition
- Defines every lash without clumping
- Strengthens lashes over time with Biotin & Peptides
- Safe for sensitive eyes and contact lens wearers
- Removes cleanly with warm water or makeup remover
Key Ingredients
- Peptides & Red Clover Extract – support longer, thicker, stronger lashes
- Vitamin B7 (Biotin) – fortifies and helps prevent breakage
- Pea Sprout Extract – nourishes brittle lashes and boosts growth
- Shea Butter – conditions for healthy, glossy lashes
Item 77005041
- Apply from lash base to tip for instant length
- For removal: rinse with warm water or cleanser – formula slides off in little “tubes”
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
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Ratings Distribution
Most Helpful Positive Review
I wanted to try a tubing mascara and
I wanted to try a tubing mascara and was debating between this and Serena William's makeup brand and ultimately decided to go with alleyoop for the ingredients and given that I was already placing an order for concealer and sunblock. I was originally using the Ilia mascara but felt that its stayin...
Most Helpful Critical Review
I've been a thrive mascara girl for about
I've been a thrive mascara girl for about the last 5-6 years but I don't love how quickly the mascara can dry out. I saw alleyoop marketed on TikTok as the better fiber mascara (compared to thrive specifically) so I figured I'd give it a shot. I ordered it on June 10th and didn't receive it until Ju...
729 results
I love it!!!
Verified Buyer
Reviewed at
I love it!!!
By time I received product, it was dried
Verified Buyer
Reviewed at
By time I received product, it was dried out and couldn't use.
Unfortunately the mascara was a disappointment, it flakes
Verified Buyer
Reviewed at
Unfortunately the mascara was a disappointment, it flakes off and goes on goopy rather than smooth and light as it looked in the ads.
Great product
Verified Buyer
Reviewed at
Great product
Just received my mascara. Used it for first
Verified Buyer
Reviewed at
Just received my mascara. Used it for first time this morning. Not impressed.