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Highlights
Summary
Virtue's Flourish Mask for Thinning Hair is a whipped and creamy yet weightless treatment formulated for a range of thinning textures. It strengthens strands and supports healthy hair growth, all while intensely hydrating to leave hair stronger, shinier, and silky-soft to help prevent breakage.
Benefits
- Hydrates
- Strengthens
- Thickens
- Volume-boosting treatment
- 94% said hair was instantly hydrated.*
- 91% said hair was instantly nourished.*
- 91% said hair felt healthier.*
- 89% said hair was not weighed hair down.*
- 89% said thinning hair was more manageable.*
- *After 4 weeks use in a consumer perception study of 58 subjects.
Features
- IDEAL FOR: Anyone with fine or thinning hair in need of a hydration boost that won't weigh down hair.
- PRODUCT AESTHETICS: Whipped creamy texture reminiscent of a luxury skin care.
- FRAGRANCE: A gentle, spa-like blend of aromatic herbs, bright citrus, clean flowers, and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair.
Key Ingredients
- Proprietary Alpha Keratin 60ku CLINICAL is paired with natural growth heros like Red Clover, Beet Extract, Green Coffee, and Caffeine to reinvigorate tired follicles while simultaneously infusing thinning hair with nutrient-rich hydration to leave each strand thicker, stronger, and with more density
- Alpha Keratin 60ku CLINICAL: supports hair growth by nourishing the microbiome, clearing the follicles and strengthening the moisture barrier
- Biomimetic Tetrapeptide with Red Clover Flower Extract: Targets the follicle to promote healthier hair growth
- Fructooligosaccharides and Beet Root Extract: A plant-derived blend that infuses hydration into hair without weighing it down
- Biotin: The most popular vitamin to helps promote stronger and healthier hair
Item 2601481
After cleansing hair, remove excess water and apply evenly throughout hair. Leave on for 2-3 minutes and rinse. Use 1-2 times per week in place of Flourish Conditioner for Thinning Hair.
Aqua (Water, Eau), Cetearyl Alcohol, Brassicamidopropyl Dimethylamine, Dimethicone, Cetyl Esters, Cetyl Alcohol, Behentrimonium Chloride, Isododecane, Glycerin, Ceteareth-20, Hydrogenated Ethylhexyl Olivate, Keratin, Trifolium Pratense (Clover) Flower Extract, Larix Europaea Wood Extract, Panthenol, Tocopherol, Biotin, Niacinamide, Quercus Petraea Fruit Extract, Salvia Hispanica Seed Extract, Hydrolyzed Adansonia Digitata Seed Extract, Sodium Ascorbyl Phosphate, Oryza Sativa (Rice) Seed Protein, Acetyl Tetrapeptide-3, Caesalpinia Spinosa Fruit Extract, Sphinganine, Caffeine, Helianthus Annuus (Sunflower) Extract, Coffea Robusta Seed Extract, Tocopheryl Acetate, Oryza Sativa (Rice) Bran Extract, Gaultheria Procumbens (Wintergreen) Leaf Extract, Oryza Sativa (Rice) Extract, Coco-Caprylate/Caprate, Butyrospermum Parkii (Shea) Butter, Camellia Sinensis Leaf Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Triheptanoin, Sodium Starch Octenylsuccinate, Beta Vulgaris (Beet) Root Extract, Dextran, Calcium Pantothenate, Sodium PCA, Xylitol, Trehalose, Sodium Lactate, Galactoarabinan, Castor Oil/IPDI Copolymer, Arginine, Jojoba Esters, Caprylyl/Capryl Glucoside, Aspartic Acid, PCA, Fructooligosaccharides, Amodimethicone, Hydrogenated Olive Oil Unsaponifiables, Propanediol, Caprylyl Glycol, Ethylhexylglycerin, Fragrance (Parfum), Polysorbate 60, Gluconolactone, Alanine, Serine, Valine, Threonine, Proline, Isoleucine, Caprylic Acid, Helianthus Annuus (Sunflower) Sprout Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Zinc Chloride, Phenylalanine, Histidine, Butylene Glycol, Dilinoleic Acid/Butanediol Copolymer, Lactic Acid, Sodium Dilauramidoglutamide Lysine, Acetic Acid, Maltodextrin, Citric Acid, Silica, Calcium Gluconate, Hydroxyethylcellulose, C11-15 Alketh-7, Sodium Phytate, Trideceth-12, Potassium Lactate, Polyquaternium-37, Sodium Metabisulfite, Pyridoxine HCL, Ethyl Linoleate, Glycine, Ethyl Oleate, Sorbitan Oleate, Laureth-9, Sodium Phosphate, Phytic Acid, Disodium Phosphate, Phenoxyethanol, Benzyl Alcohol, Chlorphenesin, Polysorbate 20, Sodium Benzoate, Potassium Sorbate, Citronellol, Limonene, Linalool, Geraniol
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Reviews
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Ratings Distribution
Hair Type
Most Helpful Positive Review
Miss
I've only tried one other product from Virtue - - their hair oil- - but I had been wanting to try something else from them because I really enjoy the oil. I'm always interested in trying out a new hair mask because I haven't found very many that I love for my low porosity, fine, blonde hair. I didn...
Most Helpful Critical Review
Returned products after having some
Returned products after having some scalp irritation. While customer service was initially very responsive, I have not received a refund after sending the products back. Now I am out money and products.
260 results
This stuff works!
Verified Buyer
Reviewed at

I just am loving all of these Virtue products for thinning hair. I really feel like my hair is healthier and fuller.
My experience with flourish mask
Verified Buyer
Reviewed at

I absolutely love this product! You can feel it working the moment it touches your hair. I dontveven use styling products anymore because it feels to good to cover it up!
Doesn't weigh down fine, thining hair.
Verified Buyer
Reviewed at

I enjoy the entire Flourish line. The smell is incredible, and it has supported my scalp and baby hairs that are growing back in while conditioning my fine hair. This mask provides deep conditioning without making my hair limp. I have highlighted, baby fine, wavy hair that has gotten more fragile and curlier as I've gone through perimenopause. It's difficult to air dry without looking either greasy or like a haystack, but the entire Flourish line (shampoo, conditioner, mask, and leave in spray) has really helped it look soft, conditioned, and healthy. I finish with a variety of Virtue leave in conditioners or styling creams but especially like Damage Reverse. I wish there was a Flourish leave in serum because I can't get enough of the smell. 💜
So
Verified Buyer
Reviewed at

It seems to make my hair very soft. Hopefully it will help with the thickness of my hair.
GOOD STUFF!
Verified Buyer
Reviewed at

GOOD STUFF!