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Highlights
Summary
The HALF MAGIC Eyelectric Extreme Lengthening Mascara is the ultimate mascara for extreme length and WEARABLE color. This ultra-defining tubing formula is clinically tested for flake-free, racoon eye-proof wear.
Benefits
- Extreme length
- 12-hour wear
- Racoon-eye proof & flake-free
- Easy & gentle removal
Features
- Ophthalmologist tested & safe for contact lens wearers
- Cap & vial are made with 30% post-consumer recycled materials
Item 2639867
Layer two coats or more for more dramatic color payoff.
To remove, apply warm water and use fingers to gently slide the mascara off the lashes.
Store your mascara in a cool and dark place to maintain the formula's vibrant color (away from heat and light).
Avoid getting product into the eye. If this occurs, wash affected area thoroughly with water.
Indigorgeous: Water (Aqua/Eau), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate SE, Glycerin, Alcohol Denat., Mica, Dimethicone, VP/Eicosene Copolymer, Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Stearic Acid, Butyrospermum Parkii (Shea) Butter, Glyceryl Caprylate, Phenoxyethanol, Ricinus Communis (Castor) Seed Oil, Tromethamine, Palmitic Acid, Laureth-21, PVP, Xanthan Gum, Sodium Dehydroacetate, Methylglucamine, Hydroxystearic Acid, Tocopheryl Acetate, Ethylhexylglycerin, Silica, Euphorbia Cerifera (Candelilla) Wax (Euphorbia Cerifera Cera/Cire de candelilla), Polyglyceryl-3 Stearate, Tin Oxide, Myristic Acid, Sodium Phytate, Ultramarines (CI 77007), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77499), Ferric Ferrocyanide (CI 77510).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Hands down the best tubing mascara out there
I've been using tubing mascara since they came on the market, whenever that was-- 15 years maybe? 20? I've literally tried them all, been faithful to a few. All mascara (including waterproof) gives me panda eyes unless it's a tubing formula. My complaint about most tubers is that even when I like th...
Most Helpful Critical Review
Too gooey on my lashes
While this tubing mascara does make my lashes look thicker and longer, it has some major problems that makes this one a no-go for me. - First, it goes on kind of sticky or gooey, so my lash comb cannot get between the lashes to separate them nicely. I have to clean the lash comb before I can do my ...
101 results
Good teal color
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

A good pigmentation togetherwith a curl hold is so good i usuallynever use bright color mascaras but this one for Halloween was a must have or for the summmer so fresh and amaizing.
Lengthens and stays in place
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This mascara is a dark black. It is easy to apply and does a good job lengthening your lashes. It stays in place and does not smear as the day goes by. It also does not flake off like other mascaras I have tried.
Really great
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Was sort of surprised to LOVE this mascara. Not clumpy, truly waterproof, but washes off easily with my normal cleanser without a ton of scrubbing
Impressive Lengthening
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Widdit's electric teal mascara offers impressive lengthening and vibrant color. It applies smoothly with minimal clumping, providing a bold, eye-catching look. The formula stays vibrant throughout the day, making it a fun choice for a pop of color in your makeup routine.
very pretty mascara
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

love the mascara! i'm not usually a colored mascara person, i actually enjoyed this one a bit for halloween. The mascara was kind of clumpy but that's the only downside.
Questions
Q&A
Showing 1 out of 1 Questions
- Q
Is this a tubing mascara?
- Asked by Caidyn
- Official Answer By Half Magic - Brand EngageHello! Yes, this is an amazing tubing formula that comes off with ease with water!Was this answer helpful to you