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Summary
Color Wow Extra Strength Dream Coat is an ultra-moisturizing anti-frizz treatment that keeps super frizz-prone hair glassy, straight + frizz-free for DAYS!
Benefits
- Award-winning humidity-proofing technology blocks out humidity + locks in moisture to prevent smooth, straight styles from reverting back to naturally curly or frizzy texture
- Made for extremes: Keeps super dry/dehydrated + coily/curly hair types glassy-smooth, straight and frizz-resistant for DAYS
- Heat-activated formula contains heat protectants
- Ultra-light spray feels like nothing is on the hair
- Economical; results last through 3-4 shampoos
Key Ingredients
- Ultra-moisturizing formula fills dry, porous, frizz-prone hair with internal moisture, which negates this hair type's natural urge to pull in atmospheric moisture (humidity) that makes hair puff and swell
- Ultra-powerful (totally imperceptible) flex-elastic polymers seal down the cuticle, making the hair silky-smooth, humidity-proof + better able to hold the hair smooth and straight (even in high humidity)
Formulated Without
- Sulfate
- Paraben
- Gluten
Item 2620016
- Shampoo, condition, and towel dry.
- Divide hair into sections. Spray liberally and evenly on damp (not wet) hair. Do not apply other styling products while the hair is wet. You can apply styling products after completing the Dream Coat blow-dry.
- Requires blow-drying with tension to activate.
- For best results, use every three to four shampoos.
Water/Aqua, Dipropylene Glycol, Polysilicone-29, VP/Methacrylamide /Vinyl Imidazole Copolymer, Silicone Quaternium-18, Glycerin, Trideceth-6, Chamomilla Recutita (Matricaria) Flower Extract, Calendula Officinalis Flower Extract, Polyimide-1, Potassium Sorbate, Phenoxyethanol, Trideceth-12, Sodium Benzoate, Chlorphenesin, Potassium Benzoate, Phenylpropanol, Disodium EDTA, Propanediol, Caprylyl Glycol, Tocopherol, Citric Acid. Formula #718-0
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
WISH I could post pics!!!
This stuff is the GOLD. STANDARD. If you think it's pricey? Literally MAKE room in your budget for it! My husband and I both use it, we have very different hair, and we bought our last bottle 7/21/23. It is now 10/20/23 and we still have the same bottle! (Granted we do not wash our hair often, BUT w...
Most Helpful Critical Review
TOTAL SCAM
The marketing on this product on social media and the claims made are a complete lie. This product is not miraculous it won't make your hair shiny or straight, healthy looking or any other claims even with heat activation which is required. This is a basic leave in conditioner and a bad one at that ...
1014 results
Not really sure
Hair Type Wavy Hair
I don't think this product is bad, but it definitely didn't meet my expectations based on the hype. I bought the travel size, and I'm glad I didn't invest in the full size. I haven't noticed much of a difference, and it doesn't last through 3-4 shampoos as advertised. I've used heat protectants that leave my hair in much better condition.
Game changer
As someone who has very frizzy hair, this product literally minimizes my frizz while also moisturizing my hair while living in a very humid state. I noticed it left my hair less frizzy and feeling soft and not oily at all. I even tried this product on a rainy day and got my hair a little bit wet and my curls still held with little frizz after.
Beats Florida humidity
After reading all the good reviews for this product specifically one that said it worked in Florida humidity I was sold . I bought a travel size to try it out. I didnt follow the instructions .I washed my hair , towel dried it , sprayed it into sections , air dried then I flat ironed my hair at 350 . I LOVE THIS PRODUCT ! My hair looks so shiny feels healthy and it cut my frizz down . I have thick frizzy wavy hair and nothing has worked to keep it tame in Florida humidity. I'm so glad i gave this product a chance . I will be buying the full size when my travel size runs out .
Salon Styling Feel
I was apprehensive at first because my hair is VERY thick, course, and curly. I read the instructions and watched a few videos. Sounded too good to be true, but i was excited to see if it worked. I sectioned my hair and saturated all of it. It felt very sticky, so I was nervous. I blow dried it while pulling it straight as demonstrated in videos. My hair was definitely tangle free, but still puffy. I thought - Well I guess this works on MOST hair types. I then used the straightener on 380 degrees as suggested even though I usually go above 400. I just did as told and trusted the process. As soon as the flat iron touched my haor, I could feel the difference. My hair was instantly straight, shiny, and light. I felt like I had just returned from the salon. It did take alot of time, but it suggests to do this after 3 shampoos, so I think this is worth it, and I will continue to use. I am anxious to try the curly spray next, because no matter what I try, my curls ALWAYS end up frizzy and out of control.
Great product, abysmal packaging 
As someone prone to frizzy hair, this is a wonderful product. It does everything that it's description claims it does; however, this packaging is absolutely terrible. How anyone can hold a rectangular bottle while also reaching the spray nozzle with slippery hands from touching your wet hair, is beyond me. If they would just put this product in cylindrical packaging, it would be so much better.