Product Reviews Rated 4.14 out of 5 stars
332 Reviews
Most Helpful Positive Review a SHOUT OUT for the SPONGE TIPS! (foam) To all the haters *jk*: don't be too quick to brush these tools off. (ha, like the pun?) Aside from shadow, I use these to help diffuse gel liners, cream eye bases and even adjust lipstain/lipstick applications. (I think they work better than a lip brush, since they place the product over a larger surface more evenly) And for powder eye shadow- these are IDEAL for packing on glittery/metallic shades to the lid. You just press into place! If you take some time to gently wipe clean, they will last a bit longer before disposal. On the go- I see why these are often included in small palettes. As mentioned, you use the flat/wider side to place color and can lightly use the side (at an angle) for minimal blending/diffusing. In no way do they replace brushes for this, but it's convenient to have in a pinch/for touch ups. Haha, brands like Dior and Tom Ford who include them in their palettes can't be wrong now, can they? ;)
Most Helpful Critical Review Shadow Applicators by Ulta I am not a fan of using shadow brushes. I do use shadow brushes, but generally only when highlighting the brow bone area. I feel like applicators give better coverage. Years ago Ulta sold applicators that were FAR BETTER quality than these. The previous applicators were all white and the sponge tips were actually sponges, not foam. They were made from the same material that foundation "wedge" applicators are made from. They lasted much longer than what is sold in Ulta today. I have asked several times about the previous product, but no one in Ulta seems to know about them. It could be that they did not work at Ulta when these were part of their product line. I even brought in one of the older applicators, but no one recognized them. So these work, but they are more abrasive than the sponge kind. And the foam pops off after some usage. I would prefer the others, but they do not seem to be sold anywhere.
Reviewed by 332 customers Good for lining eye with shadow 4
Susan G. from Suburban Chicago IL
I use these pointed 'dual tipped applicators' to apply a darker eye shadow to my lower lash line instead of using a harsher pencil or liquid liner. I also use Ulta's rounded 'foam shadow applicators' to do my eyelids since there's no fallout you can get with brushes. Sometimes the foam will eventually fall off the plastic handle but they're cheap so just grab another.
I can't live without these! 5
Jules from The Woodlands, Texas
I just love these dual tip foam applicators. They are rounded on one end and pointed on the other end. They come in so handy when I'm fixing my eye makeup!
not good quality 3
TG from FL
The applicator doesn't pick up enough product and snaps off easily.
Can never have enough of these on hand. 4
N/A from Minnesota
I keep them on hand since you really can't reuse them too many times. Not good for your lids.
These are Great 5
*Beauty*In*Georgia* from Northwest Georgia
These little applicators work so well! You can't beat them for the price. They're very soft and apply eyeshadow easily and precisely. I will buy again!
Much better than the ones I bought at the dollar stor 4
Chris from Buffalo NY
So far so good- seem work nice
soft and applies eyeshadow easily 4
sumo82 from Houston
I use these for eye shadow. Nice and soft and easy to use. The previous set I purchased from a drugstore were too rough and was eating up my eye shadow - product disappearing from container but not much going on my eye lids. But these work great!
No bad 3
Jasmine from FL
Not uncomfortable to use. If it fits in my palette, it was better.
Yes 5
Debbie from Houston,Tx
Love love these keep in stock ,have bought few times ,love for putting ice make on.
I keep on using them 5
Ruthie from Kingwood texas
These are great for eyeshadow and touch ups. Package lasts a long time
Love there and keep buying again and again 5
Georgia from Austin, TX
I use the wide end for applying my last bit of shimmer eyeshadow to the lid (great for precise placement of shimmer shadow). And the tapered end is very good for applying darker colors of powder eyeshadow as an eyeliner. As my eyes have aged and skin is crepe-y, I puke using dark powders better for eyeliner than pencil eyeliners.
I do buy this product again and again. 5
Lacreek from TX
I use these to apply eye shadow.
Disappointed as soon as they arrived 3
Stasia from NJ
the package arrived and the container wasn't sealed. It looked like someone dumped them out and put them back in, which would explain why there are only 29 instead of 30. Hesitant to use them.
I like it 5
Karole from Palatine IL
Its good to use
Ok 3
😇 from Htx
Does the job
Love these!!! 5
Cici from Tucson, AZ
Ok so Im over 40 and grew up using the applicators that came with the eyeshadow. These are MUCH better. They just work better than brushes in my opinion. The blending ability is unmatched and it doesnt take as long. Get you some!
I will buy this product again. 3
n/a from Ohio
I will buy this product again, however I wish Ulta brans were Cruelty Free
I would by this product again 5
MJ from Eau Claire, WI
Good quality sturdy applicators. Dual tipped is a must!
Great product 5
Ashley from Pittsburgh, Pa
I love these for when I am doing a look with multiple colors
I will buy this product again 5
Ap from Texas
I love it It was easy to put my shadow on and look like eyeliner with a pointy tip is amazing
Okay... 3
Ulta buyer from Prefer not to say
I was not the biggest fan! They were kind of tough to use for me, so I gave the ones I bought to my mom and she loved them!
Eyeshadow 4
MZ from Htx
Used these for eyeshadow and it got the job done pretty well. But won't be repurchasing.
these are the only kind I use for applying eyeshadow 5
Lola from Memphis
These are the best I have used for applying eyeshadow
Used these for years! 5
oldcountygirl from West Tennessee
I use these exclusively for eyeshadow. I tossed brushes and reusable applications after a nasty eye infection and haven't looked back. These are perfect and waste no product. I recommend these to everyone I know. I hope and pray they don't stop making them, or change the current manufacturer!
Flimsy 1
Renee from Janesville
Sponge head foam is thin and flimsy. I would not repurchase.