Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

DIBS Beauty Double Standard Primer & Mascara Duo #1
DIBS Beauty Double Standard Primer & Mascara Duo #1

 Double Standard Primer & Mascara Duo

Only at Ulta

$19.00

or

Size:0.15 oz

Offers

Pickup and delivery options

In stock and ready to ship

Usually ships in 24 hours

Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

Earn points on this purchase.

Details

Features

  • One wand replaces your multi-mascara stash - length, volume, or both
  • Natural brown and bold black - no choosing necessary
  • Flake-free, smudge-proof, all-day 12 HR wear
  • Actually easy to remove with warm water
  • Infused with shea butter, hyaluronic acid + vitamin B5 to nourish lashes
  • For usage on eyes
  • Safe for sensitive eyes
  • Safe for contact lens wearers
  • Opthalmalogist-tested

Key Ingredients

  • Hyaluronic Acid: Promotes stronger, longer lashes
  • Shea Butter: Known to nourish and condition lashes
  • Vitamin B5: Known to help prevent lash damage and promote growth

Formulated Without

  • Parabens
  • Sulfates
  • Phthalates
  • Gluten
  • Talc

Item 2642956

How To Use

Use the precise elastomer-bristle to swipe on the brown primer for a natural, lengthened lash. Use the bold, wavy bristle brush to go bold with the black volumizer. Or layer them up for full-on lash impact. Build to your desired drama.

Ingredients

Primer: Water/Aqua/Eau, Polyurethane-35, Glyceryl Stearate Se, Vp/Eicosene Copolymer, Stearic Acid, Synthetic Beeswax, Glycerin, Saccharum Officinarum (Sugar Cane) Extract, Pvp, Butyrospermum Parkii (Shea) Butter, Palmitic Acid, Tromethamine, Coconut Alkanes, C18-36 Acid Triglyceride, Mica, Sodium Hyaluronate, Panthenol, Phenoxyethanol, Sodium Dehydroacetate, Xanthan Gum, Disodium Edta, Coco-Caprylate/Caprate, Ethylhexylglycerin, Caprylyl Glycol, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499).

Mascara: Water/Aqua/Eau, Acrylates/Ethylhexyl Acrylate Copolymer, Copernicia Cerifera (Carnauba) Wax, Glyceryl Stearate Se, Stearic Acid, Vp/Eicosene Copolymer, Glycerin, Pvp, Butyrospermum Parkii (Shea) Butter, Synthetic Beeswax, Palmitic Acid, Tromethamine, Panthenol, Sodium Hyaluronate, Phenoxyethanol, Silica, Laureth-21, Sodium Dehydroacetate, Disodium EDTA, Ethylhexylglycerin, Iron Oxides (CI 77499).

Shipping & Coupon Restrictions

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Frequently bought together

3 items

Current Product

DIBS Beauty

Double Standard Primer & Mascara Duo

Size

0.15 oz

$19.00

Make it a routine

Add these personalized recommendations to complete your beauty routine.

Step 1

Step 2

Step 3

Current Product

DIBS Beauty

Double Standard Primer & Mascara Duo

Size:

0.15 oz

$19.00

Similar items for you

12 items

We think you'll like

12 items

Sponsored products

12 items

Review Snapshot

by PowerReviews

680 ReviewsWrite a Review
68%
of respondents would recommend this to a friend
Ratings Distribution
Pros
No Pros
Cons
No Cons
Most Helpful Positive Review
Best Lashes EVER!!!

This mascara is probably the best "new" beauty item I've tried in a while. I have long lashes, but they are light in color and are hard to see with my hooded eyelids. But with this mascara, it looks like I have extensions they are so long and lovely. The brown primer goes on so smoothly, with just o...

Versus
Most Helpful Critical Review
Not for me, but maybe for someone else

[I received this product in exchange for my honest review] I was really excited to try this mascara out, especially since you're essentially getting 2 products for the price of 1. Unfortunately I was a little disappointed with it. Pros first: definitely has long wear, I wore it all day long and it ...

680 results

Great mascara

Submitted 8 months ago

By D

From Western, NY

Everytime I wear this mascara I get compliments on my lashes. Love the brown primer. I wish they would come out with a full-size of that. The magic in this mascara happens when you use it as intended brown primer first then black mascara. I knocked off a star because the black flakes by the end of the day which isn't ideal but other than that I would still repurchase.

Was this review helpful to you?
Most awkward design…

Submitted 8 months ago

By Rach

From COS, CO

The design seems kind of backwards to me. It's really large and awkward. You pull off the product and not the brush, so you are left with a giant handle to use on your lashes. Also, even with several coats, it doesn't last long. I got this because it was recommended by an employee but not something I'll ever buy again.

User submitted media
Awkwardly big

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
Perfect lashes

Submitted 8 months ago

By C.

From NYC

This product is one of the best mascara i have ever used Highly recommended

Was this review helpful to you?
Packaging is not good

Submitted 8 months ago

By Lyn

From Campbell

Seems like it might br a great mascara but the way its packaged is terrible. It makes the handle too thick and wand too short. I rather have them packaged separately. Its a no for me. Too hard to apply

Was this review helpful to you?
Definitely was worth a try

Submitted 9 months ago

By Dani Jo

From Broseley MO

It definitely was worth a try. I'm not a huge fan of primers with colors in them, but it truly did its job. However it quickly gets spider legs clumping together

Was this review helpful to you?

What do you want to know about this product?