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Summary
Wella's Colorcharm Demi-Permanent Cream Hair Color provides shiny, healthy-looking color with less damage. Gloss, tone, refresh or enhance your color.
Benefits
- Refresh faded color for shiny, healthy-looking color with less damage vs. permanent color
- Gentle to use after lightening, permanent wave or chemical relaxing services
- Tone highlights and add new richness or fashion tones to your existing color
- Blends grays
- Gentler for all hair textures vs. permanent color
- Lasts up to 24 washes
- Enriched with Shea butter
- Pleasant fragrance
- Developer required
- Colorcharm Volume 10 Cream Developer is sold separately
- Packaging may vary
Formulated Without
- Ammonia, parabens, gluten, phthalates & animal-derived ingredients
Item 2613459
Using Wella Colorcharm Demi-Permanent Color.
Mix 1 part Wella Colorcharm Demi-Permanent to 2 parts 10 volume Wella Colorcharm Cream Developer (sold separately ) in a non-metal bowl.
Apply color mixture starting at the roots, thoroughly distributing through lengths and ends.
Let the color develop for 20 minutes without heat.
Rinse the color out of the hair until water runs clear, shampoo and condition.
Aqua/Water/ Eau, Cetearyl Alcohol, Ethanolamine, Laureth-3, Sodium Laureth Sulfate, Glyceryl Stearate Se, 2,4-Diaminophenoxyethanol Sulfate, Toluene-2,5-Diamine Sulfate, Sodium Sulfate, Decyltetradecanol, Sodium Lauryl Sulfate, Parfum/Fragrance, Sodium Sulfite, Ascorbic Acid, Resorcinol, Disodium EDTA, Hexyl Cinnamal, Butyrospermum Parkii (Shea) Butter, Sodium Hydroxide, Citric Acid.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Help for Hair Colors!
So I've always wanted red hair, just the bottom half, so I decided to get light copper. Warning: you MUST buy the color cream that it comes with! The dye was very creamy, I thought it wouldn't turn out well. Luckily it did. I got a little worried that it was going to be orange instead the red I requ...
Most Helpful Critical Review
Average
I work in a salon and have used many brands, that being said, I like Wella but there are better out there. The 10 volume developer mixed with the clear color cream does help give a slight glossy shine to the hair. But if you have over colored dry hair you're not going to see much of an improvement, ...
93 results
Glossy
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This is a very great product to use with the help of shining Tresses.This is my 1st time using a color that was clear. DDoesn'thave a loud odor. Great for those that wants shine.
Difficult to guesstimate amount
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Full disclosure: I'm not a hair stylist, I'm terrible with hair. I have 3a/b hair that is damaged. This review is for "clear". I followed the instructions 1 part gloss, two part developer…I had a hard time guesstimating it. I did my best and left it on for 30 min then rinsed it out. My hair has a very noticeable shine. The scent wasn't offensive. It mixed together ok…not sure if I was supposed to use a bottle instead. I could see adding this to my routine maybe once a month for the added benefit of shine.
Beautiful Glossy Hair
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I've been having a really hard time to get an even tone all over. I tried this and I am so delighted, the outcome is great and so much better than I imagined. This line is true to colour, leaves a beautiful gloss and glow to your hair and for a demi!
Great shiny color!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I'm so happy with how well this demi-permanent hair dye came out! This really freshened up my hair color again by making it look vivid and refreshed as if it was the 1st time dying it a violet brown! Not only that, but it did all this without drying out my hair and making it more damaged like a permanent color most likely would have!
Beautiful gloss
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

As someone who has bleached hair, i loved using this product. It fills in porous hair leaving it extra smooth to the touch and nice and shiny. A great way to enhance shine and smoothness without affecting color.