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Highlights
Summary
Chromaddiction Matte Eye Paint + Eyeliner, HALF MAGIC's intensely saturated liquid eye shadow, doubles as an eyeliner and is perfect for all-over color or graphic designs.
Benefits
- Buildable pigment
- 24-hour waterproof color
- Transfer, smudge, & crease-proof
- Tested for eye safety
Features
- Cap, collar & vial are made with 30% post-consumer recycled materials
Item 2611479
Apply directly on your lids using the flat edge of the applicator for all-over color or apply with the tapered applicator tip or an eyeliner brush for more precise lining and delicate details. For best results, remove with bi-phase or oil-based cleanser.
Isododecane, Mica, Polybutene, Synthetic Beeswax, Dimethicone, Trimethylsiloxysilicate, Kaolin, Phenoxyethanol, Disteardimonium Hectorite, Propylene Carbonate, Tocopheryl Acetate, Hydrogenated Polysiobutene, Titanium Dioxide (CI 77891), Ultamarines (CI 77007), Maganese Violet (CI 77742).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Goes On Great and Stays Looking Great, but...
I did not expect this to go on as nice as it did, between the color payoff and that it didn't smudge around after it dried. It dries fairly quickly too, I had enough time to get it where I wanted. I did experience some sticky creasing a bit in my eyelid crease, but the areas it was placed higher and...
Most Helpful Critical Review
Great as an eyeliner but not as a shadow!
I was really eager to try the Half magic matte 2-in-one eye-shadow and eye-liner. The laviwinkle color and the product packaging is really pretty, but the consistency of the product did not work as an eye-shadow for me. It was patchy, not very buildable and on top of that did not last very long. Bu...
79 results
Does not last
Verified Reviewer
Reviewed at
Comes off as soon as you start drinking or eating :/ no lasting power
thank you :)
Verified Reviewer
Reviewed at
love the color and the applicator! Can't wait to buy more shades, thank you half magic team!!
Best eye pigment ever
Verified Reviewer
Reviewed at
This stuff is magic and I'm hooked. First color I received was the green, and omg! First of all, it goes on VERY SMOOTH, and it dries down quickly! It truly will not budge for over 24 hours without using oil based/balm style double cleansing make up removal technique. It's also the PERFECT base for the glitter! I'm hooked and have been buying one color each week until I've collected all the shades in matte and shimmer of this product. I can't wait for even more shades to come out. Since it's not water based it works so so much better than Halseys eye pigment colors, and it's also why it is so long lasting and wont wipe off even if you're sweating or crying. Seriously this line truly is half magic. I am completely hooked.
Wow
Verified Reviewer
Reviewed at
I loved this product so much I usually don't wear this kind of color I really loved the pigment and the applicator is good all Im gonna say is buy it :)
Amazing staying power and pigment
Verified Reviewer
Reviewed at
I have naturally oily lids and I was concerned that this product would transfer/smudge but it stays put amazingly well! It lasts incredibly long as both an eyeshadow and an eyeliner, and I've had so much fun with the colors.
Questions
Q&A
Showing 1 out of 1 Questions
- Q
What happened to the shade "Serving Siren?"
- Asked by Rej
- Official Answer By Half Magic - Brand EngageHello, thank you for reaching out! Serving Siren is no longer available.Was this answer helpful to you