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Highlights
Summary
Cake Theory is a formula that moisturizes, heals, shines, blurs, while reducing fine lines, hyperpigmentation, and fordyce spots. This oil has a non-sticky cushiony feel on the lips. Inspired by color filters and color theory, these oils even out lip tones by “neutralizing” light and dark spots.
Benefits
- A unique shade of yellow, derived from a 100% natural colorant, that neutralizes the appearance of purplish-brown lip liners, dark spots, freckles, and smoker's lips
- Shines with no stick
- Long-lasting
- Deeply moisturizes
- Repairs skin barrier
- Reduces fine lines and wrinkles
- Comfortable and moisturizing throughout the day
- Versatile - can be used solely or on top of a lipstick
- Smells sweet and refreshing
- Paraben-free
- Gluten-free
- Nut-free
- Soy-free
- GMO-free
Research Results
- Cake Theory is clinically proven to hydrate and strengthen the skin barrier with each wear, forms a dermo protective film against dryness on the lips, and protects, nourishes and moisturizes lips upon the first wear
- Instrumental test on 30 women ranging in age, race, and skin types
Key Ingredients
- AvenaPLex (derived from real oats): At an active level that visibly reduces wrinkles and boosts hydration
- Hyaluronic Acid: At an active level that draws in and locks moisture into your skin, keeping it plump, supple, and hydrated
- Achiote Oil: Derived from the Achiote plant, this added oil protects the skin from damage caused by free radicals
- Jojoba oil: Improves skin elasticity and prevents flakiness
- Ceramides: Found in our AvenaPlex and Jojoba oil to help the skin retain moisture by creating a barrier that prevents water loss
Item 2627812
- Twist off the cap and remove the applicator from the tube.
- Take the wand and swipe across your top and bottom lip.
- Apply as many or little layers as you need.
- Allow oil to absorb into the lips on its own.
- Can be used multiple times, throughout the day, everyday.
Polybutene, Hydrogenated Polyisobutene, Diisostearyl Malate, Cocos Nucifera (Coconut) Oil Extract, Persea Gratissima (Avocado) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Ethylene/Propylene/Styrene Copolymer, Avena Sativa (Oat) Kernel Extract, Ricinus Communis (Castor) Seed Oil, Glyceryl Caprylate, Tocopheryl Acetate, Aroma/Flavor, Butylene/Ethylene/Styrene Copolymer, Bixa Orellana Seed Extract, Sorbitan Olivate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Hyaluronate, Rosmarinus Officinalis (Rosemary) Leaf Extract, Caproic Acid.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Love this Lip Oil!
I've been on a lip oil kick lately as my lips have gotten irritated by lipsticks and balms and such over the years. Was skeptical of this but LOVE the Poundcake Cake Theory Lip Equalizing Oil in both Melted Butter and Browning. Melted Butter evens out my lip tone to a lovely springy natural pinky sh...
Most Helpful Critical Review
I wanted to love this...
This review is for the Browning shade. The bottle leaks, it is so messy after you have it for a minute. I literally have it on my desk standing straight up, still leaking. This looks amazing in the bottle but WHERE IS THE PIGMENT!
111 results
Absolutely in love
Wonderful product! Natural. Safe ingredients thoughtfully made for melanin skin. Only con is the case leaks like crazy and I hate losing product and money!
I received this as a gift and love it
I work in the beauty space so I don't often buy products. But I receive this as a gift and I love the formula, texture and pigments. It's great for a lip oil! The fragrance is very nice and matches the brand aesthetic. I plan on purchasing on my own time!
i love it, but
like everyone else is saying this lip oil is so good! i love how thick and moisturizing it is, it's also very long lasting as well! the only issue i have is that the packaging leaks, despite it being upright. also cleaning the spilled oil off of surfaces is very tough but it's okay. overall i'd recommend this product, just be careful w the packaging!
absolute bangerr
I love this lip oil. It's very moisturizing and a beautiful color that truly evens the tone of my lips. It's the only lip oil I own because it's the only one I've been able to wear without any lip liner. Like others said, the packaging leaks, so I try to keep the bottle upright. Otherwise, I'd give 5/5 stars. It's beautiful
best lip oil
this is by far, the BEST lip oil i have ever tried!! blurring, healing, and the color Browning is so nice! This will look good on anyone. highly, highly recommend!