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Verb Brighten and Toning Purple Mask for Blonde Hair
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Summary
Verb's nourishing Purple Hair Mask, powered by acai, brightens, hydrates and softens while toning yellow hues. This formula was designed to reduce brassiness in both color-treated and natural blonde, grey and silver hair tones. Great for all hair types.
Benefits
- Neutralizes brassy, yellow hues in blonde, grey & silver hair between salon visits
- Intensely hydrates & softens
- Smoothes frizz
- For all hair types & textures: fine, thick, wavy, curly, kinky and straight and those with blonde, grey & silver hair tones
Key Ingredients
- Pro-vitamin B5 hydrates, smoothes & adds vibrancy to dull strands while providing hair with a natural boost of body
- Sunflower seed extract contains fatty acids that deeply nourish & increase hair manageability while providing natural UV protection to prevent color fading
- Violet pigment cancels out yellow, brassy tones
- Acai extract is high in antioxidants which help protect fragile strands & provide ultimate moisture
Item 2580730
After shampooing, work formula through damp hair. Allow Purple Mask to sit on the hair for 5-7 minutes. Rinse. Use once a week or as needed.
Stylist Tip: Follow up with a few pumps of Ghost Oil after rinsing to seal in moisture and prep for styling.
Aqua/Water/Eau, Dimethicone, Stearyl Alcohol, Cetyl Alcohol, Glycerin, Cetyl Esters, Behentrimonium Chloride, Dimethyl Isosorbide, Quaternium-80, Panthenol, Stearamidopropyl Dimethylamine, Amodimethicone, Arachidyl Alcohol, Isopropyl Myristate, Euterpe Oleracea (Acai) Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Pelvetia Canaliculata Extract, Boswellia Carterii Gum Oil, PEG-12 Dimethicone, Cetrimonium Chloride, Trideceth-12, Behenyl Alcohol, Hydrogenated Vegetable Oil, Polysorbate 20, Isopropyl Alcohol, Citric Acid, Parfum/Fragrance, Arachidyl Glucoside, Xylitylglucoside, Anhydroxylitol, PEG-12 Allyl Ether, Polyquaternium-10, Polyquaternium-67, Caprylyl Glycol, Maltitol, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, BHT, Carnosine, Butylene Glycol, Propylene Glycol, Xylitol, CI 60730 (Ext. Violet 2), Myristyl Alcohol, Maltodextrin, Glucose, Sodium Acetate, Ethylhexylglycerin, Silica, Sodium Benzoate, Tartaric Acid, Benzyl Alcohol, Potassium Sorbate, Chlorphenesin, Phenoxyethanol, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene, Linalool.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Purple Power Mask
I know some people may think this is a ridiculous story and/or review but this product was one of my #1 self care items during our current pandemic... hear me out. I am a someone who has been working multiple double shifts, caring for our ill loved ones. Many nights or early mornings when I would ge...
Most Helpful Critical Review
Not a win for me
It has a funky smell even though there is fragrance listed in the ingredients. Also in the ingredients, Isopropyl Alcohol - I don't understand why this would be in a product that is supposed to be moisturizing since alcohol is very drying. I did not see much difference in hydration of my hair after ...
640 results
Packs a punch
Verified Buyer
Reviewed at

I love this product. Packs a moisturizing punch without leaving fine hair weighed down.
Verb Purple Mask
Verified Buyer
Reviewed at

Horrible product- it RUINED my hair. It left my hair dry, brittle, and damaged. Verb refunded my money.
The best toning product
Reviewed at

After 5 years of dying my hair blonde, I made the decision to transition back to my natural color. Rather than dying, I chose to let my hair grow out leaving me with dried out light ends that were no longer being properly maintained. After ONE USE, this toning mask brought life back to my hair. The ends were toned and hydrated and with continued use my natural highlights became more prominent and my summer beach hair was more hydrated than ever before. One bottle lasted me a whole summer or weekly/bi-weekly use. Planning to buy again and again to maintain the brightness and hydration even through the winter.
I use this once a
Verified Buyer
Reviewed at

I use this once a week to keep my blonde balayage nice & silver and it works wonders!
It doesn't seem to so
Verified Buyer
Reviewed at

It doesn't seem to so results right away but i do notice a day after.