Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
In stock and ready to ship
Usually ships out in 1-2 days
Earn points on this purchase.
Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
MAËLYS B-FLAT Belly Firming Cream is clinically proven to fade the look of stretch marks and target the look of loose skin on the belly. It's crafted with invigorating Brazilian Peppertree extract to smooth the look of fatty skin & Bentonite, an oil-absorbing clay, to help visibly improve skin tone.
Benefits
- Fades the look of stretch marks
- Promotes a smoother looking belly
Research Results
- Clinically proven to decrease the look of stretch marks.
- Clinically proven to promote smoother-looking belly skin.
- *Based on a 56-day clinical trial with 28 participants.
Key Ingredients
- Formulated without: Parabens, SLS, and Phthalates.
- Bentonite Firming Complex: A potent blend of nourishing Avocado Extract, hydrating Shea Butter, and oil-absorbing Bentonite Clay, that is shown to help diminish the look of stretch marks and visibly firm the skin.
- Brazilian Peppertree: A plant extract that helps invigorate the skin and is proven to smooth the look of fatty skin.
Apply a generous layer to stretch marks and loose skin in the belly area. Massage into the skin in circular motions until fully absorbed. You may start to feel a warming sensation, that's totally normal! If you're not into the tingle, we recommend waiting at least 20 minutes after a shower before applying. Use twice a day for best results.
Water (Aqua), Hydrogenated Polyisobutene, Glycerin, C12-15 Alkyl Benzoate, Stearyl Alcohol, Caprylic/Capric Triglyceride, Acrylates Copolymer, Cetyl Alcohol, Dimethicone, Squalane, Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Tocopheryl Acetate, Sodium Hyaluronate, Bentonite, Propylene Glycol, Butylene Glycol, Bisabolol, Paullinia Cupana (Guarana) Fruit Extract, Schinus Terebinthifolius Seed Extract, Persea Gratissima (Avocado) Fruit Extract, Butyrospermum Parkii (Shea) Butter Extract, Triticum Vulgare (Wheat) Germ Oil, Ethylhexylglycerin, Ceteareth 20, Phenoxyethanol, Vanillyl Butyl Ether, Chlorphenesin, Sodium Hydroxide, Sodium Carbonate, Fragrance (Parfum), Geraniol, Hexyl Cinnamal, Linalool, Yellow 6 (CI 15985),Yellow 5 (CI 19140), Red 33 (CI 17200).
This brand is excluded from most Ulta Beauty coupons.
Free gift with purchase
Free gift with purchase
Online only free supercharged liquid collagen biotin with $50 MAËLYS purchase (valid thru 5/31/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Questions
Ask a QuestionQ&A
Showing 5 out of 31 Questions
- Q
Which one do I use for cellulite all over my thighs front and back of them?
- Asked by LV
- Official Answer By MAELYS - Brand EngageB-FLAT is more for the tummy area. For cellulite on the thighs, we recommend checking out B-FOXY & B-TIGHT! 💕Was this answer helpful to you
- Q
How long should we wait to apply Get Dreamy after applying B-Flat?
- Asked by Me
- Official Answer By MAELYS - Brand EngageOoooh, we love a good skin combo! We recommend applying B-FLAT first and waiting until it fully absorbs before pairing it with GET-DREAMY. 🌷Was this answer helpful to you
- Q
Can you use this at the same time with B-Dreamy?
- Asked by Grown and sexy
- Official Answer By MAELYS - Brand EngageOoooh, we love a good skin combo! We recommend applying B-FLAT first and waiting until it fully absorbs before pairing it with GET-DREAMY.💖Was this answer helpful to you
- Q
Can you use b-flat and get dreamy at the same time?
- Asked by Rose
- Official Answer By MAELYS - Brand EngageYes, you can definitely use B-FLAT & GET-DREAMY together! 💖 They complement each other perfectly to firm, smooth, and tighten your skin for that extra boost! Just make sure to apply B-FLAT first and allow it to fully absorb before layering on GET-DREAMY. Enjoy your skincare routine!✨Was this answer helpful to you
- Q
Is the picture in the description with the circles around the belly button an actual before and after? That person experienced that drastic of a change in 30 days?
- Asked by Kimberi8463926
- Official Answer By MAELYS - Brand EngageYup! You may also want to check out our clinical reviews to get a better idea of the amazing transformations! ✨ Remember, results can vary, but we’re so excited for you to experience it for yourself! 💖Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Daily Use
- 1Fine Lines/Wrinkles
- 1Everyday
- 1While wearing spandex
- 1Post Baby
Describe Yourself
- 1Beauty Conscious
- 1Ulta Diamond Member
- 1114 lbs, work our on regular basis, 2kids, 49yo
Skin Type
- 10Normal
- 5Dry
- 4Combination
- 3Oily
Most Helpful Positive Review
I've been using this for
I've been using this for a month now and it has definitely smoothed the skin on my abdomen and love handle areas- it is basically youthful again, which is such a wonderful feeling :blush: I didn't have dark stretch marks before, just residual thin, loose skin that had been stretched out and never re...
Most Helpful Critical Review
Good product, 3.5/5 stars
I saw B-Flat advertised online, and thought I'd give it a shot. You can see from the picture, that after one month of using this morning and night, there is some evidence of lightening of my stretch marks. I wouldn't say it has tightened my skin at all, but it's a lovely moisturiser that has made my...
8065 results
Item burns my skin and very itchy
I wish i could ass a differnece and i like to run too so was hoping it would help me but dont see any changes on my skin and the burning feeling is a torture and gets very itchy too.
I would not and will not continue to use
It burns and it also has color. I probably should have read the ingredients first. I don't want to use color. As far as working, I didn't notice a huge difference.
I love it!!
I have had this product for 2 weeks now and have already notified a difference in my belly area ! There is a slight burning sensation but nothing that's unbearable it doesn't last that long! I will definitely be purchasing again
Feel it
I can feel it get warm on my skin and know its doing something. I have some loose skin due to pregnancy but its not terrible. Im not seeing a huge difference and i think its because my problem is not too bad to begin with
This product was great
I use to LOVE this stuff it worked like magic I never seen a product work the way this one did. It just sucks now that soo many people complained about the burning sensation that now they obviously changed the products in this to make it burn less but now it doesn't work. The burning was what made this product work. So thanks a lot to all the people who ruined it for everyone else.
