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Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Features
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
Benefits
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
Key Ingredients
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
•Draw precise lines or smudge them for a smoky feel.
•Use as a base to layer with eyeshadow for more depth and dimension.
•Use as a shadow by blending out our creamy formula all over the lid.
•Transform your eye look: buildable formula can take you from day to night.
•To keep your 24/7 Glide-On Waterproof Eyeliner Pencils sharp, use the Grindhouse Double Barrel Sharpener.
Cyclopentasiloxane, Isododecane, Polybutene, Synthetic Wax, Simmondsia Chinensis Seed Oil / Jojoba Seed Oil, Hydrogenated Cottonseed Oil, Calcium Sodium Borosilicate, Ceresin, Ozokerite, Polyethylene Terephthalate, Cera Microcristallina / Microcrystalline Wax, Silica, Calcium Aluminum Borosilicate, Phenoxyethanol, Tocopherol, Ascorbyl Palmitate, Tin Oxide, Polyurethane-11, Alumina, Synthetic Fluorphlogopite. May Contain: Mica, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77007 / Ultramarines, CI 75470 / Carmine, CI 77510 / Ferric Ferrocyanide, CI 77400 / Copper Powder, CI 77400 / Bronze Powder, CI 42090 / Blue 1 Lake, CI 77000 / Aluminum Powder, CI 19140 / Yellow 5 Lake, CI 77742 / Manganese Violet, CI 77288 / Chromium Oxide Greens, CI 77510 / Ferric Ammonium Ferrocyanide.
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Questions
Ask a QuestionQ&A
Showing 5 out of 241 Questions
- Q
Can I use Overdrive on the waterline?
- Asked by Chrissy
- Official Answer By Urban Decay - Brand EngageHi there! Thank you for reaching out about our 24/7 Glide-On Waterproof Eyeliner Pencil. While our 24/7 Glide-On Waterproof Eyeliner Pencils are ophthalmologist-tested, we generally don't recommend using eyeliner on the waterline due to the sensitive nature of that area. However, the ultimate decision rests with you and your comfort level. If you choose to use it on your waterline, we advise starting with a small amount and discontinuing use if you experience any irritation. We recommend exploring our eye pencils specifically designed for the waterline for a more comfortable and safe experience.Was this answer helpful to you
- Q
I usually use 24/7 Waterline in Legend and it says that on the pencil and it works great on the waterline. I ordered it in Tootsie, but it does not say Waterline on it. It just says 24/7 Glide-on Eye Pencil. Is it different than the Legend? Can it be used on the waterline?
- Asked by Star
- Official Answer By Urban Decay - Brand EngageHi there! Thank you for reaching out about our 24/7 Waterproof Waterline Eyeliner Pencil. The 24/7 Glide-On Eye Pencil, whether it's labeled "Waterline" or not, refers to the same general product line. The formula is generally safe for use on the waterline, but individual sensitivities can occur. While "24/7 Waterline" may appear on some pencils to emphasize this particular usage, the absence of that labeling on the "Tootsie" pencil doesn't indicate a different formula. Both "Legend" and "Tootsie" are color names within the 24/7 Glide-On Eye Pencil range. We hope this helps!Was this answer helpful to you
- Q
How do you sharpen the pencil when it is encased in plastic?
- Asked by Jo
- Official Answer By Urban Decay - Brand EngageHey! Thanks for your interest in our 24/7 Glide-On Waterproof Eyeliner Pencil. This pencil can be sharpened with a cosmetic sharpener. We hope this helps!Was this answer helpful to you
- Q
I am a cancer survivor and have sensitive skin can't use anything with methocrylate or Eugenol can I use this liner everything makes my eyes tear I love makeup but I can't use anything what would you recommend
- Asked by Desperately seeking advice
- Official Answer By Urban Decay - Brand EngageHello there! We admire your strength and understand the challenges of finding suitable makeup after cancer treatment. Sensitivity to ingredients like methacrylate and eugenol is common, and finding products that don't cause irritation can be difficult. We strongly encourage you to consult your dermatologist or oncologist for personalized recommendations based on your individual needs. For general guidance on makeup for sensitive skin, the American Cancer Society and other cancer support organizations often offer resources and product recommendations. We understand how important makeup can be for self-esteem and expression, and we hope you find products that work for you.Was this answer helpful to you
- Q
Is the 27/7 glide on waterproof pencil safe for the waterline?
- Asked by Tasha
- Official Answer By Urban Decay - Brand EngageHello there! While our 24/7 Glide-On Waterproof Eyeliner Pencils are long-lasting and waterproof, we can't definitively say that they're specifically tested and approved for waterline use. Since the eye area is sensitive, we always recommend checking with an eye doctor or doing a small patch test first, just to be safe!Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
My Beauty Routine Takes
- 430 Minutes
- 11+ Hour
- 110 Minutes
Best Uses
- 5779Everyday
- 3763Going Out
- 2782Thicker Line
- 2580Smoky Look
- 1816Thin Defined Line
Describe Yourself
- 2945Classic Style
- 2677Natural Style
- 1193Trendy Style
- 6Queen
- 6Brand Buyer
Most Helpful Positive Review
Love this product!
After trying all the expensive liners in the department store and never finding something that will apply smoothly, I found this liner. Love it! I've included a couple of non retouched photos, which I found to be helpful while shopping online. First one is of Rockstar 24/7 used with illusion (from t...
Most Helpful Critical Review
Terrible liner
After reading so many positive reviews about this Urban Decay liner I really wanted to love it. But I hate it! The first thing I noticed is that the tip of the pencil is really, really thick. So I tried to sharpen it but the gel like consistency makes it impossible to sharpen. After breaking the tip...
10211 results
Gorgeous
I got this in shade "faux doe" after seeing a review on instagram, and it's perfect! It wakes up my eyes and looks really natural with just a tiny hint of shimmer. I'll for sure be using this all the time!
Gorgeous
I got this in shade "faux doe" after seeing a review on instagram, and it's perfect! It wakes up my eyes and looks really natural with just a tiny hint of shimmer. I'll for sure be using this all the time!
Love it!
[I received this product in exchange for my honest review] All I can say is wow! This is one of the best pencil eyeliners I've ever tried. It goes on sooo smooth and does not smudge at all. The color is so nice too and this is definitely my new favorite pencil liner.
I would buy this product
[I received this product in exchange for my honest review] Such a good product. GREAT pigmentation. Glides so smoothly. Lasts all night. Must use makeup remover to take off. Highly recommend!! Makes you look awake.
The perfect eyeliner!
[I received this product in exchange for my honest review] Been using these pencils for years! I love all of the colors, you can mix and match. The liner goes in easily and you can smudge if you like, and it lasts after a long work day!
