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Summary
Highlights
It's all in the details. Define and line your eyes with Ulta Beauty Collection's Automatic Eyeliner. Precise, fine-tip point provides creativity for any liner style. Choose your go-to from matte or shimmery metallic finishes.
Benefits
- Matte and metallic finishes
- Waterproof
- No sharpening required
- Soft, gliding application
Features
- Proudly cruelty free with clean ingredients
Item 2618711
Define & glide eyeliner on lid for a winged, or clean-lined finish. Smudge, smoke out or define the upper lid or lower lash line for desired look.
Cyclopentasiloxane, Paraffin, Diisostearyl Dimer Dilinoleate, PEG-6 Beeswax, Hydrogenated Castor Oil, Ozokerite, Ceresin, Tocopherol, Ascorbyl Palmitate. MAY CONTAIN · PEUT CONTENIR (+/-): Mica, Titanium Dioxide (CI 77891), Carmine (CI 75470), Ferric Ferrocyanide (CI 77510), Iron Oxides (CI 77491, CI 77492, CI 77499), Aluminum Powder (CI 77000), Ultramarines (CI 77007), Manganese Violet (CI 77742), Black 2 (CI 77266), Bismuth Oxychloride (CI 77163), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090).
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Questions
Ask a QuestionQ&A
Showing 20 out of 45 Questions
- Q
Does this product spread easily for smudging?
- Asked by RW79$$
- Verified Reply - LivHi! Yes, this formula is creamy and will spread for a more 'smudged' look.Was this answer helpful to you
- Q
Does eyeliner still come in matte moss
- Asked by S
- Verified Reply - LivHi! Unfortunately, this eyeliner no longer comes in shade 'Matte Moss'. Check out shade 'Metallic Moss'!Was this answer helpful to you
- Q
Is this product safe for contact lenses? sometimes I get makeup on the lens, either from the waterline or makeup particles falling into my eye, and it's very irritating and makes the lenses cloudy (and I do clean them when I get makeup on them). also, my skin is oily and when my eyes water no eyeliner so far has lasted. would this do it?
- Asked by desimexibrit
- Verified Reply - Staff ExpertThanks for your question! Although this product has been safety tested to ensure that it meets strict cosmetics safety standards, it has not undergone the type of testing to make the claim that it is safe for contact lens wearers. Please note that this product should not be applied to the waterline, only to the lashline. We hope this info helps!Was this answer helpful to you
- Q
Is black plum more of a black with purple undertones? That is what I'm looking for for my blue eyes...
- Asked by mp
- Verified Reply - Staff ExpertBlack Plum is a deep purple matte shade. We love it on blue eyes! :-)Was this answer helpful to you
- Q
Does this product have cap??? And is it a gel??
- Asked by Mary
- Verified Reply - Staff ExpertYes, this product does have a cap. It is not a gel.Was this answer helpful to you
- Q
Will this stay in my waterline???!!!?
- Asked by Leslie
- Verified Reply - Staff ExpertYes, this product features a long-lasting waterproof formula and can be applied to the inner rim/waterline.Was this answer helpful to you
- Q
Once I start using the product, what is the shelf life?
- Asked by Steph
- Verified Reply - Staff ExpertThe shelf life is 31 months.Was this answer helpful to you
- Q
Can this be used on the whole eyelid?
- Asked by Mom64
- Verified Reply - Staff ExpertYes, it is safe for the general eye area including the eyelid.Was this answer helpful to you
- Q
Does this liner stay put on the waterline?
- Asked by Jen
- Verified Reply - Staff ExpertYes, it's waterproof, so it's a great option for lining the waterline/inner rim of the eye.Was this answer helpful to you
- Q
What color (s) would you recommend for blue eyes?
- Asked by sandy
- Verified Reply - Staff ExpertTry shades Chocolate, Bronze, Storm, and Cobalt to enhance your baby blues!Was this answer helpful to you
- Q
Is Grape a brighter shade of purple? I am 69+ yrs young with brown eyes. I'm looking for tasteful colors that compliment and make my eyes pop. I definitely need waterproof eyeliner. Thank you so much for your assistance aiming me in the right direction for colors. Have a great day!!
- Asked by Cindy
- Verified Reply - Staff ExpertGrape is a lighter, brighter shade than Black Plum. It is such a fun color! :-)Was this answer helpful to you
- Q
How do I sharpen this eyeliner?
- Asked by Navella
- Verified Reply - Staff ExpertNo sharpening is required; simply twist to dispense more product!Was this answer helpful to you
- Q
Can the color Chocolate be used for nose contouring or does it have too much of a shimmer?
- Asked by Virginia
- Verified Reply - Staff ExpertChocolate has metallic flecks of shimmer and glitter, so we wouldn't recommend it for contouring your face. It looks lovely on your eyes, though!Was this answer helpful to you
- Q
How do I prevent the liner from smudging?
- Asked by Kat
- Verified Reply - Staff ExpertTry first applying Ulta Eye Primer: http://www.ulta.com/eye-primer?productId=xlsImpprod11921015 It works wonderfully to keep all eye makeup in place for lasting wear. :-)Was this answer helpful to you
- Q
is this a liquid liner or more like a pencil
- Asked by love to fly
- Verified Reply - Staff ExpertThis is a solid formula.Was this answer helpful to you
- Q
What do you recommend for brown eyes?
- Asked by Liz
- Verified Reply - Staff ExpertIn addition to neutrals like black and brown shades, plums, bronzes, and greens really make brown eyes pop! Any of these shades would look especially lovely on you: Bronze, Java, Black Plum, Moss. You can always double-line eyes using two colors, such as a bright and a neutral. :-) Enjoy!Was this answer helpful to you
- Q
what colors would be best for hazel/green eyes?
- Asked by brooke
- Verified Reply - Staff ExpertWe recommend Raisin (Item #:1951005), a deep purple metallic shimmer, and Bronze (Item #:1951004) a bronze metallic shimmer with slight flecks of glitter. Enjoy!Was this answer helpful to you
- Q
How do I get a point on the tip of the product? I like the eyeliner, it's the 1st one I have had that last all day without smudging. But I don't like that I can't get a point on the tip, like it had when I bought it. I'm going to try other colors you recommend for Blue Eyes. Thank you Ulta for a wonderful product.
- Asked by Staci Style
- Verified Reply - Staff ExpertUnfortunately, we do not offer a sharpener for the ULTA Automatic Eyeliner; however, the fine bullet should still provide precise application. We thank you for your feedback!Was this answer helpful to you
- Q
what do you need to remove ulta automatic eyeliner?
- Asked by Copper
- Verified Reply - Staff ExpertWe recommend using ULTA Oil-Free Eye Makeup Remover (Item #: 2230162), which effortlessly removes makeup including waterproof formulas.Was this answer helpful to you
- Q
Are ulta brand cosmetics cruelty free?
- Asked by Omooomm
- Verified Reply - Staff ExpertYes, Ulta is cruelty-free, and our Private Label products are never tested on animals. :-)Was this answer helpful to you
Reviews
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Most Helpful Positive Review
My favorite and only eye liner!
This is my favorite eye liner ever. I have tried a multitude of eye liners, and this is the best one. That's when I stock up. The pencil glides on smoothly, there's no need to worry about sharpening the pencil and losing half of it in the process, and it looks so smooth. When I wear this eye liner,...
Most Helpful Critical Review
So disappointed
After reading all the glowing reviews of these eyeliners I was so excited to pick some up. Since Ulta was having one of their buy 2 get 2 sale (and I had a coupon) I scooped up 5 liners. I am glad I did not pay full price for these as they are awful! when I swatched them on my hand, they were beauti...
6890 results
I like the eye pencil
I like it very much
Close to my regular eyeliner color
This is as close to my normal eyeliner that I've come. It'll work as a backup in my bag. I like the fine brush.
Not for me
I was hopeful I had found an alternative to the eyeliner I have been using. But, this wasn't it. I tried it with several different eyelid primers, all high end, and it didn't stay on longer than an hour with any of them. The bottom line smeared.
I would buy this product again.
Love the color and the way it goes on smooth
Perfect MAC dupe
My teenage daughter was in between buying this product vs the MAC version. She's very happy with the Ulta brand and works the same for much less money.