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ULTA Eye Primer

ULTA

Eye Primer

Nude Matte

Item #: 2293725 Size: 0.3 oz

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Ulta's Eye Primer is a must have product for a crease fee look that lasts all day! Use this exclusive eye primer under eyeshadow to prolong wear and eliminate creasing. Can be used with virtually any eyeshadow formula - powder, gel, mousse, loose pigment, you name it!

Benefits:
  • Long wear, budge proof formula
  • Crease proof with translucent flesh color shade that does not effect color of your eyeshadow
  • Paraben free, oil free, fragrance free, and sulfate free, vegan
Apply to upper lid, prior to eyeshadow application.
Isododecane, Mica, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Trihydroxystearin, Propylene Carbonate, Triethoxycaprylylsilane. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Champagne: Isododecane, Mica, Cyclopentasiloxane, Trimethylsiloxysilicate, Disteardimonium Hectorite, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Propylene Carbonate, Triethoxycaprylylsilane, Trihydroxystearin, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAEye Primer
 
4.4

(based on 577 reviews)

90%

of respondents would recommend this to a friend.

Pros

  • Long lasting (346)
  • Easy to apply (266)
  • Smooth look (231)
  • Blends well (185)
  • Easy removal (139)

Cons

  • Creases (40)
  • Difficult to apply (18)
  • Wears off easily (14)
  • Difficult removal (10)
  • Fades (10)

Best Uses

  • Everyday (399)
  • Going out (186)
  • Natural effect (69)
  • Work (67)
  • Sensitive eyes (64)
    • Was this a gift?:
    • No (4)
    • Reviewer Profile:
    • Classic style (195), Natural style (195), Trendy style (61), Budget shopper (45), Brand buyer (21)
    • My Beauty Routine Takes:
    • 10 minutes (34), 30 minutes (33), 1+ hour (6)

Reviewed by 577 customers

Displaying reviews 1-10

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5.0

This Primer Works

By Rach

from NW FL Panhandle

About Me Natural Style

Verified Reviewer

Pros

  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes

    Comments about ULTA Eye Primer:

    I received a sample of this eye primer in the free makeup bag with purchase promotion. I like it a lot, actually. It has a soft, powdery finish. The color works perfect with my skin tone. I have oily eyelids and it keeps my eyeshadow on all day without any creasing. Helps keep my eyeliner from melting down under my eyes as well. I do have to shake it up before dispensing the product, though, otherwise it will initially come out runny and liquidy.

     
    5.0

    Definitely worth it!

    By Mlb

    from KC

    About Me Natural Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy Removal
    • Easy To Apply
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday
      • Going Out
      • Travel

      Comments about ULTA Eye Primer:

      My eye makeup looks as good 8 hrs later as it does when I apply! No need to spend $20 on an eye primer! Great product!

       
      5.0

      Love it! Works amazingly

      By Steph

      from Davenport, ia

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Good Colors
      • Long Lasting

      Cons

      • Difficult Removal
      • Makes it harder to blend eye shadow

      Best Uses

      • Everyday

      Comments about ULTA Eye Primer:

      See above

       
      5.0

      Love this!

      By Deeneeree

      from Overland Park KS

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Good Colors
      • Good Pigmentation
      • Good Variety of Colors
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Travel

        Comments about ULTA Eye Primer:

        Using this product, my eyeshadow stays in place without creasing all day long! The Matte formula is what I use for everyday wear.

         
        4.0

        Great price with great quality

        By rjmann

        from Worcester,MA

        About Me Trendy Style

        Verified Reviewer

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

          • Everyday

          Comments about ULTA Eye Primer:

          Great eye shadow primer! Received this as a freebie, and I'm hooked! Same quality as all the prestigious brands, such as Urban Decay. Lasts all day and works well with all eye shadows. My only complaint is that the consistency is rather runny, sometimes all liquid comes out, other times its cream. Kneading the tube helps this problem.

           
          5.0

          Smooth and effective.

          By Sarah Grace Moses

          from Nashville, Tennessee

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy Removal
          • Easy To Apply
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about ULTA Eye Primer:

            Used this as a primer for eyeshadows and it really made them stay all day as well as amplified the colors.

             
            1.0

            Uh, no-o-o...

            By Linny

            from Detroit, MI

            Verified Buyer

            Pros

            • Blends Well
            • Easy To Apply
            • Smooth Look

            Cons

            • Clumps
            • Flakes

            Best Uses

              Comments about ULTA Eye Primer:

              I received this in a gift set and thought it was the bomb at first. Then i noticed it began to pill and flake. Must not mix well with my Bare Minerals Primer which I lightly tap on my eyelids. That may be the issue.

               
              3.0

              I like this product however it doesn't stay all night

              By Chels the great

              from New jersey

              About Me Trendy Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy Removal
              • Smooth Look

              Cons

              • Difficult To Apply
              • Smudges

              Best Uses

              • Everyday

              Comments about ULTA Eye Primer:

              I don't like that it didn't last all night

               
              5.0

              Love this primer

              By Vignoda

              from Orlando, FL

              About Me Natural Style

              Verified Buyer

              Pros

              • Easy To Apply
              • Good Pigmentation
              • Long Lasting
              • Smooth Look

              Cons

                Best Uses

                • Everyday

                Comments about ULTA Eye Primer:

                The base I usually use was discontinued, and I was hesitant to try this because I liked my original base so much. Well, I'm glad I tried it as I like it soooo much better than the original one!!!

                 
                5.0

                good stuff

                By emma

                from la crosse

                About Me Natural Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy Removal
                • Easy To Apply
                • Long Lasting
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday
                  • Going Out
                  • Travel

                  Comments about ULTA Eye Primer:

                  Works just as well as urban decay but at a great price

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  16 Questions | 16 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    How much do you use and do you wait for it to dry before applying shadows?
                    Asked on 2/14/2017 by Emi from GA

                    1 answer

                    • Staff Expert

                      A:

                      A very small amount (about a pea size for both eyes) is all that is needed. It sets fairly immediately, so you can proceed with eyeshadow application after just a few seconds. :-)

                      Answered on 2/16/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    Which shade would be best for mature eyelids that are a bit crepey? I wear both matte and satin eyeshadows.
                    Asked on 1/20/2017 by Samantha from Sarasota Florida

                    1 answer

                    • Staff Expert

                      A:

                      We recommend the Nude Matte shade, which features a silky formula that applies effortlessly for a translucent, matte finish that is nearly imperceptible.

                      Answered on 1/23/2017 by Staff Expert from Ulta Beauty
                  • Q:

                    Will both primers work with oily skin/eyelids?? Also, how do you apply this? Thank you!
                    Asked on 11/5/2016 by Cherry Pie from Mesquite

                    1 answer

                    • Staff Expert

                      A:

                      Yes, they are a great choice for oily eyelids! Most apply using fingertips, but you could use a small brush to apply, if you prefer.

                      Answered on 11/10/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is the champagne good for all skin tones?
                    Asked on 10/15/2016 by Witlie from Seattle WA

                    1 answer

                    • Staff Expert

                      A:

                      Absolutely - it is for all skin tones and imparts a gorgeous shimmer effect.

                      Answered on 10/25/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this primer have tint like a concealer that covers/cancels out darkness, like a paint-pot type product, or does it only prolong the wear of the eyeshadow?
                    Asked on 7/14/2016 by JustWonderin

                    1 answer

                    • Staff Expert

                      A:

                      ULTA Eye Primer is designed to be applied under eye shadow to prolong wear and eliminate creasing. It does not feature any color correcting claims. Two shades are available: Champagne and Nude Matte. Both shades are a translucent flesh color that does not effect color of your eye shadow. Champagne adds a subtle luminescent finish.

                      Answered on 7/27/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this product contain any ingredient from animals? If yes, can you please specify which animal and what ingredients?
                    Asked on 6/20/2016 by Tuba from Columbus, Indiana

                    1 answer

                    • Staff Expert

                      A:

                      The ULTA Eye Primer does not contain any animal-derived ingredients. This formula is vegan.

                      Answered on 6/23/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Will this primer make eyeshadow waterproof?
                    Asked on 6/13/2016 by Liv from Spokane

                    1 answer

                    • Staff Expert

                      A:

                      Use this exclusive eye primer under eye shadow to prolong wear and eliminate creasing. It does not feature a waterproof claim.

                      Answered on 6/21/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    I am an African American woman. Which tone would be best for me?
                    Asked on 3/7/2016 by Dee from Florida

                    1 answer

                    • Staff Expert

                      A:

                      The ULTA Eye Primers are made for all skin tones, they just provide either a matte or shimmer finish. We recommend visiting the closest Ulta Beauty store near you to swatch them in-store with the help of an Ulta Beauty associate.

                      http://www.ulta.com/ulta/stores/storelocator.jsp

                      Answered on 3/15/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    How many days would this product last you using it once a day?
                    Asked on 1/27/2016 by hdjdjd from US

                    1 answer

                    • Staff Expert

                      A:

                      It varies by individual depending on the amount applied on a daily basis. However, on average, it should last 2-3 months.

                      Answered on 1/29/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this product crease your eyes?
                    Asked on 1/18/2016 by cin

                    1 answer

                    • Staff Expert

                      A:

                      Nope! In fact, it helps create crease-free wear for your eyeshadow. Enjoy!

                      Answered on 1/19/2016 by Staff Expert from Ulta Beauty
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