skip to main content
ULTA
  • Home
  • / Makeup
  • / Eyes
  • / Eye Primer & Base
  • / Eye Primer
ULTA Eye Primer

ULTA

Eye Primer

Nude Matte

Item #: 2293725 Size: 0.3 oz

Buy 2, get 2 FREE! Add 4 items to qualify!

Ask a Question

Ulta's Eye Primer is a must have product for a crease fee look that lasts all day! Use this exclusive eye primer under eye shadow to prolong wear and eliminate creasing. Can be used with virtually any eye shadow formula - powder, gel, mousse, loose pigment, you name it!

Benefits:

  • Long wear, budge proof formula
  • Crease proof with translucent flesh color shade that does not effect color of your eye shadow
  • Paraben free, oil free, fragrance free, and sulfate free, vegan


Shades:

  • Champagne: hint of champagne color that is perfect as an eye primer and as a highlighter
  • Nude Matte: silky formula applies effortlessly for a translucent, matte finish that is nearly imperceptible
Apply to upper lid, prior to eye shadow application.
Nude Matte: Isododecane, Mica, Cyclopentasiloxane, Disteardimonium Hectorite, Trimethylsiloxysilicate, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Trihydroxystearin, Propylene Carbonate, Triethoxycaprylylsilane. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Champagne: Isododecane, Mica, Cyclopentasiloxane, Trimethylsiloxysilicate, Disteardimonium Hectorite, Synthetic Beeswax, Cyclohexasiloxane, Quaternium-90 Bentonite, Sorbitan Sesquioleate, Propylene Carbonate, Triethoxycaprylylsilane, Trihydroxystearin, Tin Oxide. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Details+

How to Use+

Ingredients+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
ULTAEye Primer
 
4.4

(based on 504 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Long lasting (294)
  • Easy to apply (208)
  • Smooth look (179)
  • Blends well (144)
  • Applies smoothly (134)

Cons

  • Creases (30)
  • Wears off easily (14)
  • Difficult to apply (12)
  • Difficult removal (7)
  • Fades (7)

Best Uses

  • Everyday (339)
  • Going out (159)
  • Natural effect (69)
  • Work (67)
  • Daily use (54)
    • Was this a gift?:
    • No (4)
    • Reviewer Profile:
    • Classic style (170), Natural style (160), Trendy style (54), Budget shopper (45), Brand buyer (21)
    • My Beauty Routine Takes:
    • 10 minutes (34), 30 minutes (33), 1+ hour (6)

Reviewed by 504 customers

Displaying reviews 1-10

Back to top

Previous | Next »

 
5.0

great

By kris

from delaware

Comments about ULTA Eye Primer:

I was using this one until i found the UD priming potion which is a favorite of mine but this was just as good. You get a lot of product and a little goes a long way. The only downside to me is that sometimes it would make my eyelids feel greasy and some eyeshadows wouldnt blend well on it. But all in all it did a great job

 
5.0

Dupe For Urban Decay Primer Potion

By Liyah

from Houston, Texas

About Me Trendy Style

Verified Reviewer

Pros

  • Blends Well
  • Easy Removal
  • Easy To Apply
  • Long Lasting
  • Smooth Look

Cons

    Best Uses

    • Everyday
    • Going Out
    • Sensitive Eyes
    • Travel

    Comments about ULTA Eye Primer:

    I got this in one of the sample bags and used it just to go out to the store. I left it on all day and it lasts 12+ hours I love this! Honestly I think it might be better than the Urban Decay Primer Potion, I have oily lids and this doesn't budge at all!

     
    5.0

    Love it!

    By Patricia

    from Colorado Springs, Colorado

    About Me Natural Style

    Verified Buyer

    Pros

    • Easy Removal
    • Easy To Apply
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about ULTA Eye Primer:

      Love it!

       
      5.0

      Love it!

      By Bling

      from Columbus, OH

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Travel

        Comments about ULTA Eye Primer:

        I use this product as a way to keep my eyeshadow long lasting!! Great product!!

         
        5.0

        I would buy this again

        By Kat

        from Edinburg tx

        About Me Trendy Style

        Verified Buyer

        Pros

        • Easy To Apply
        • Smooth Look

        Cons

          Best Uses

          • Everyday

          Comments about ULTA Eye Primer:

          love it...compares to higher end brands

           
          5.0

          Have bought 5 to keep on han

          By Lissa

          from Amarillo TX

          About Me Trendy Style

          Verified Buyer

          Pros

          • Blends Well
          • Easy Removal
          • Easy To Apply
          • Good Colors
          • Good Pigmentation
          • Long Lasting
          • Smooth Look

          Cons

            Best Uses

            • Everyday
            • Going Out
            • Sensitive Eyes
            • Travel

            Comments about ULTA Eye Primer:

            Works just as good as high dollar products

             
            5.0

            Perfect Primer

            By Autumn

            from Hendersonville, TN

            About Me Trendy Style

            Verified Buyer

            Pros

            • Blends Well
            • Easy Removal
            • Easy To Apply
            • Good Pigmentation
            • Long Lasting
            • Smooth Look

            Cons

              Best Uses

              • Everyday

              Comments about ULTA Eye Primer:

              A little goes a long way.

               
              5.0

              Worth the money!

              By Mommaof3

              from Greensboro NC

              About Me Classic Style

              Verified Buyer

              Pros

              • Blends Well
              • Easy To Apply
              • Smooth Look

              Cons

                Best Uses

                • Everyday

                Comments about ULTA Eye Primer:

                This is a great primer under eye shadow but also just enough to make your eyes look smooth and natural to wear alone.

                 
                4.0

                Good stuff

                By Suzanne

                from Georgia

                About Me Classic Style

                Verified Buyer

                Pros

                • Easy Removal
                • Long Lasting
                • Smooth Look

                Cons

                • Difficult To Apply

                Best Uses

                • Everyday

                Comments about ULTA Eye Primer:

                This product definitely does its job. It provides a good base for eye shadows and makes them last longer than they would on naked skin. The only con I have for it is that if you apply it after applying foundation and setting powder the product gets clumpy. Even though I don't put powder on my eyes directly usually some gets near my eye sockets when I do my foundation. When that happens, this product does not sit well on top of the powder. When I use this product I have to do my eyes first.

                 
                4.0

                excellent product

                By misty

                from pennsylvania

                About Me Classic Style

                Verified Buyer

                Pros

                • Blends Well
                • Easy To Apply
                • Smooth Look

                Cons

                  Best Uses

                  • Everyday
                  • Going Out

                  Comments about ULTA Eye Primer:

                  use this every day with or without shadow

                  Displaying reviews 1-10

                  Back to top

                  Previous | Next »

                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  14 Questions | 14 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Will both primers work with oily skin/eyelids?? Also, how do you apply this? Thank you!
                    Asked on 11/5/2016 by Cherry Pie from Mesquite

                    1 answer

                    • Staff Expert

                      A:

                      Yes, they are a great choice for oily eyelids! Most apply using fingertips, but you could use a small brush to apply, if you prefer.

                      Answered on 11/10/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is the champagne good for all skin tones?
                    Asked on 10/15/2016 by Witlie from Seattle WA

                    1 answer

                    • Staff Expert

                      A:

                      Absolutely - it is for all skin tones and imparts a gorgeous shimmer effect.

                      Answered on 10/25/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this primer have tint like a concealer that covers/cancels out darkness, like a paint-pot type product, or does it only prolong the wear of the eyeshadow?
                    Asked on 7/14/2016 by JustWonderin

                    1 answer

                    • Staff Expert

                      A:

                      ULTA Eye Primer is designed to be applied under eye shadow to prolong wear and eliminate creasing. It does not feature any color correcting claims. Two shades are available: Champagne and Nude Matte. Both shades are a translucent flesh color that does not effect color of your eye shadow. Champagne adds a subtle luminescent finish.

                      Answered on 7/27/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this product contain any ingredient from animals? If yes, can you please specify which animal and what ingredients?
                    Asked on 6/20/2016 by Tuba from Columbus, Indiana

                    1 answer

                    • Staff Expert

                      A:

                      The ULTA Eye Primer does not contain any animal-derived ingredients. This formula is vegan.

                      Answered on 6/23/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Will this primer make eyeshadow waterproof?
                    Asked on 6/13/2016 by Liv from Spokane

                    1 answer

                    • Staff Expert

                      A:

                      Use this exclusive eye primer under eye shadow to prolong wear and eliminate creasing. It does not feature a waterproof claim.

                      Answered on 6/21/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    I am an African American woman. Which tone would be best for me?
                    Asked on 3/7/2016 by Dee from Florida

                    1 answer

                    • Staff Expert

                      A:

                      The ULTA Eye Primers are made for all skin tones, they just provide either a matte or shimmer finish. We recommend visiting the closest Ulta Beauty store near you to swatch them in-store with the help of an Ulta Beauty associate.

                      http://www.ulta.com/ulta/stores/storelocator.jsp

                      Answered on 3/15/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    How many days would this product last you using it once a day?
                    Asked on 1/27/2016 by hdjdjd from US

                    1 answer

                    • Staff Expert

                      A:

                      It varies by individual depending on the amount applied on a daily basis. However, on average, it should last 2-3 months.

                      Answered on 1/29/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Does this product crease your eyes?
                    Asked on 1/18/2016 by cin

                    1 answer

                    • Staff Expert

                      A:

                      Nope! In fact, it helps create crease-free wear for your eyeshadow. Enjoy!

                      Answered on 1/19/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this product Vegan?
                    Asked on 1/2/2016 by Eves

                    1 answer

                    • Staff Expert

                      A:

                      The Nude Matte & Champagne Eye Primers do not contain any animal derived ingredients. The products are vegan.

                      Answered on 8/31/2016 by Staff Expert from Ulta Beauty
                  • Q:

                    Is this product gluten free?
                    Asked on 12/19/2015 by Mandi

                    1 answer

                    • Staff Expert

                      A:

                      No, it is not gluten-free.

                      Answered on 12/30/2015 by Staff Expert from Ulta Beauty
                  Displaying questions 1-10Previous | Next »

                  Do you have a question about this product?