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Brow Primer

Anastasia Beverly Hills

Brow Primer

(71) REVIEWS (6) Q&A ASK A QUESTION

0.1 oz Item 2143889

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A colorless wax pencil that keeps brows in place. Use the velvety-soft Anastasia Beverly Hills Brow Primer to expertly tame and shape before applying powder to brows.

Benefits:
  • Creates an ideal brow canvas
  • Deposits the perfect amount of flexible hold
  • Can also be used over filled-in or on clean brows
Apply Brow Primer over filled in or clean brows for a groomed natural look.

Precautions: Discontinue use if irritation occurs.
Microcrystalline Wax, Polyisobutene, Cetyl Palmitate, Talc, VP/Hexdecane Copolymer, Myristyl Lactate, Caprylic/Capric Triglyceride, Candellila Wax, Octyldodecanol, Myristyl Alcohol, Stearalkonium Hectorite, Soybean Oil, Propylene Carbonate, Methylparaben, Propylparaben, Propylparaben, Tocopherol, Ascorbyl Palmitate, Aloe Barbadensis Leaf Extract.

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Reviews

Product Reviews

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REVIEW SNAPSHOT®

by PowerReviews
Anastasia Beverly HillsBrow Primer
 
4.4

(based on 71 reviews)

88%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (57)
  • Long lasting (42)
  • Smooth look (34)
  • Easy removal (28)
  • Blends well (16)

Cons

  • Smudges (5)
  • Fades (4)

Best Uses

  • Everyday (56)
  • Travel (19)
  • Going out (18)
  • Sensitive eyes (12)
    • Reviewer Profile:
    • Classic style (28), Natural style (28), Trendy style (9)

Reviewed by 71 customers

Displaying reviews 1-10

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11/7/2017
 
5.0

Best eyebrow product

By Roxy05

from Suisun City

About Me Trendy Style

Verified Buyer

Pros

  • Blends Well
  • Easy To Apply
  • Long Lasting

Cons

    Best Uses

    • Everyday
    • Travel

    Comments about Anastasia Beverly Hills Brow Primer:

    Holy grail for your pre eyebrow

    Bottom Line Yes, I would recommend this to a friend

    Was this review helpful? Yes / No

     - You may also flag this review

    10/17/2017
     
    4.0

    Works for about 2 hours

    By Naomiiiii

    from Lawton, OK

    About Me Trendy Style

    Verified Buyer

    Pros

    • Easy Removal
    • Easy To Apply

    Cons

    • Fades

    Best Uses

    • Everyday

    Comments about Anastasia Beverly Hills Brow Primer:

    I bought this because I have sparse hairs and my eyebrow hair sticks straight out. I use it to lay the hairs down so they are easier to fill in my brows. It's awesome for the first couple of hours and then it lightens

    Bottom Line Yes, I would recommend this to a friend

    Was this review helpful? Yes / No

     - You may also flag this review

    8/27/2017
     
    4.0

    good product

    By Faz

    from Bellevue WA

    About Me Natural Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • lightweight and goes on very easy
    • Long Lasting
    • Smooth Look

    Cons

    • lightweight - milani brow wax better

    Best Uses

    • Everyday
    • Sensitive Eyes
    • Travel

    Comments about Anastasia Beverly Hills Brow Primer:

    somewhat lightweight but goes on easy - the Milani brow wax was better but Ulta didn't have it in stock

    Service and delivery comments:

    bought in store

    Bottom Line Yes, I would recommend this to a friend

    Was this review helpful? Yes / No

     - You may also flag this review

    8/3/2017

    (0 of 1 customers found this review helpful)

     
    5.0

    Loved this product. It allowed me to use less powder

    By Dora

    from Vista, Ca

    About Me Classic Style

    Verified Buyer

    Pros

    • Blends Well
    • Easy To Apply
    • Good Pigmentation
    • Long Lasting
    • Smooth Look

    Cons

      Best Uses

      • Everyday

      Comments about Anastasia Beverly Hills Brow Primer:

      Loved the way it primed my brows and used less eyebrow powder. It made my eyebrows smooth and blended well.

      Bottom Line Yes, I would recommend this to a friend

      (0 of 1 customers found this review helpful)

      Was this review helpful? Yes / No

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      7/31/2017
       
      4.0

      Good with powders

      By Ana

      from CA

      Comments about Anastasia Beverly Hills Brow Primer:

      Works great with any power product.

      Was this review helpful? Yes / No

       - You may also flag this review

      7/31/2017
       
      4.0

      Good with powders

      By Ana

      from CA

      Comments about Anastasia Beverly Hills Brow Primer:

      Works great with any power product.

      Was this review helpful? Yes / No

       - You may also flag this review

      6/23/2017
       
      5.0

      Newbie to the Eyebrow Scene and still love it

      By Rachel T

      from PNW

      About Me Natural Style

      Verified Buyer

      Pros

      • Blends Well
      • Easy Removal
      • Easy To Apply
      • Long Lasting
      • Smooth Look

      Cons

        Best Uses

        • Everyday
        • Going Out
        • Sensitive Eyes
        • Travel

        Comments about Anastasia Beverly Hills Brow Primer:

        I finally got serious and bought a primer in addition to the brow pencil and it really did make a world of difference. I feel like it held the color longer and had a much more natural finish.

        Bottom Line Yes, I would recommend this to a friend

        Was this review helpful? Yes / No

         - You may also flag this review

        5/23/2017
         
        5.0

        Best wax pencil ever

        By Nonna

        from La Grange Illinois

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Well
        • Easy Removal
        • Easy To Apply
        • Long Lasting
        • Smooth Look

        Cons

        • No cons

        Best Uses

        • Everyday

        Comments about Anastasia Beverly Hills Brow Primer:

        Daily

        Bottom Line Yes, I would recommend this to a friend

        Was this review helpful? Yes / No

         - You may also flag this review

        4/15/2017
         
        5.0

        I would buy this product again. It's a real find!

        By Joy

        from Fl

        About Me Classic Style

        Verified Buyer

        Pros

        • Easy Removal
        • Easy To Apply
        • Long Lasting

        Cons

          Best Uses

          • Everyday

          Comments about Anastasia Beverly Hills Brow Primer:

          This is very easy to use and it keeps my brows looking great all day!

          Bottom Line Yes, I would recommend this to a friend

          Was this review helpful? Yes / No

           - You may also flag this review

          3/27/2017
           
          5.0

          Product works great

          By Barbie doll

          from Mesa, az

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy Removal
          • Easy To Apply
          • Smooth Look

          Cons

            Best Uses

            • Everyday

            Comments about Anastasia Beverly Hills Brow Primer:

            Use to control my hard to manage eyebrows

            Bottom Line Yes, I would recommend this to a friend

            Was this review helpful? Yes / No

             - You may also flag this review

            Displaying reviews 1-10

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            Q&A

            Product Q&A

            Ask a question

            Do you have questions about this product?

            Get answers from in-house experts.

            6 Questions | 6 Answers
            Displaying questions 1-6

            • Q:

              Will this work well under Anastasia Dipbrow pomade? Will it make the pomade darker? My brows are very fine and I need something to make them a bit fuller and make the pomade last all day. I also have fair, oily skin and live in a humid climate.
              Asked on 7/30/2017 by SP from North Carolina

              1 answer

              • Brand Expert

                A:

                The Brow Primer is a smooth colorless wax which does help the Brow Power Duo adhere. Please go into your local Ulta Beauty Store to see if it works well under the Dipbrow Pomade.

                Answered on 7/31/2017 by Brand Expert from Anastasia Beverly Hills

            • Q:

              I use the brow wiz and have trouble applying it to by brow where my stylyist went a little overboard and I no longer have brows, but need them. Basically the pencil wants to slide off instead of applying. Would this help the pencil to stickto my skin? Thanks!
              Asked on 7/7/2017 by gmom from Missouri

              1 answer

              • Brand Expert

                A:

                The Brow Primer is a colorless wax eyebrow primer that creates a smooth canvas to which Brow Powder Duo or Brow Wiz/Definer can adhere. Please visit your local Ulta Beauty Store to test.

                Answered on 7/7/2017 by Brand Expert from Anastasia Beverly Hills

            • Q:

              I see that the description says that this is best with use of brow powder. I have the brow definer. Will this product work well with that? My eyebrow hair stands out from my face so I'm looking for a product to kind of flatten them.

              Thank you!
              Catherine
              Asked on 7/9/2016 by Catherine from Charlotte, NC

              1 answer

              • Brand Expert

                A:

                Yes, the Anastasia Beverly Hills Brow Primer will hold brows in place before apply product. It will also assist in helping any product you apply, not only Brow Powder, adhere better to you skin, remain water resistant and smudge proof throughout the day.

                Answered on 7/12/2016 by Brand Expert from Anastasia Beverly Hills

            • Q:

              I have the brow wiz & the tinted brow gel, if I use this before as a primer is that too much product? Or will my brow hold even longer?
              Asked on 11/18/2014 by Trish

              1 answer

              • Staff Expert

                A:

                Brow Fix is designed to be the last step and is not intended as a primer. The control that Tinted Brow Gel provides may be enough hold for you without using this product.

                Answered on 11/20/2014 by Staff Expert from ULTA.com

            • Q:

              Where can I get something to use to sharpen this thick pencil?
              Asked on 11/6/2014 by Wild eyebrows from Pensacola, Fl

              1 answer

            • Q:

              I have thin/sparse eyebrows that grow a little wild since they are thin. I have just fallen in love with Anastasia Brow Wiz pencil and was wondering if this would work with the pencil or would I have to use powder to fill in the sparseness for a lasting brow? Maybe the two "pencils" togetherness would just melt away?

              Thx :-)
              Asked on 9/16/2014 by GraceGirlRachel

              1 answer

              • Staff Expert

                A:

                You can absolutely use Brow Fix with Brow Wiz! Apply Brow Fix first; it will work as a primer to keep Brow Wiz in place for lasting wear.

                Answered on 9/19/2014 by Staff Expert from ULTA.com
            Displaying questions 1-6

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