Product Reviews Rated 4.45 out of 5 stars
1541 Reviews
Most Helpful Positive Review Amazing look/feel, great for SENSITIVE I am a 33 year old woman with extremely sensitive skin. My face has a few crinkles around the eyes, olive-green undertones, a pink scar from a biopsy, and patches of seborrhea and rosacea (both currently controlled so that you wouldn't know I have them unless I let my care routine slip). I never dreamed that something that is essentially a BB cream could give me enough coverage. I was really looking for a primer to wear under the Naked Urban Decay foundation that I purchased. My goal has always been to just even out my complexion without looking like I'm wearing makeup. The Naked foundation just looked sheer, and appeared to be sitting on top of my skin instead of blending in, despite various brushes and application techniques. So, when I bought the Tarte BB cream, I used it as a primer- Oh, what perfect skin it gave me! It feels like silk going on. I use my fingers because I love the sensation of smoothing this over my skin. I had discovered that I don't even need the foundation on top of this- I now wear this as my only face perfecting product, with just a bit of blush and highlight. It lasts all day for me, from 8 am to 7 pm. By 5-6 o'clock I've got a bit of dew, but the product stays in place. It does not crease or move on my oily skin. The MOST AMAZING part of this product is that it does not irritate my sensitive, seborrhea-prone skin with tiny areas of rosacea. I have worn it every day for 2 weeks without a single tingle/prickle/flake/etc. I even started letting it truly be my moisturizer, instead of layering it over La Roche Posay Rosaliac. So, my morning face = wash with Noble Zinc soap, apply a serum, and apply the Tarte BB Cream. Done. I am allergic to most sunscreens- the only normal sunscreen that I can wear on my face without issues is the Neutrogena Baby Pure face sunblock. Thankfully, this cream contains the same sunblock ingredients! My only wish is that I had gone with a shade darker. I have the shade "light", which looks dark when it comes out the tube. It does blend to a very light color. I can pull it off in the winter, but will have to buy the Medium for sure when summer comes. I also don't know how it will do during exercise/sweat- I usually run during my lunch breaks, but am injured right now. I would like for this to stay in place to provide sun protection during my midday runs- will have to test this out in a month when I'm allowed to work out again! P.S. I am buying this for my mother, I love it so much!
Most Helpful Critical Review Not impressed...seems just like a primer I was so excited to try this product out as I love Tarte products. It is touted as "a primer, moisturizer, light foundation, anti-aging treatment and sunscreen." I thought that it sounded perfect for my needs! Sadly, that wasn't the case.
I wore this product for a few hours before returning it. I have combination/fairly decent skin. My problem areas are redness, oily t-zone and I don't like seeing the pores on my nose.
I applied this product to a clean face and then used Tarte's smooth operator finishing powder to set it. I have used A LOT of BB creams. This does not seem like a BB cream to me - it seems like a primer as the consistency is silicone. At first it felt heavy on my face (I do not like to feel my makeup), this effect slightly went away. If you are looking for creamy, try something else. I have a few dry patches and this BB cream made those areas stand out.
Aside from helping to minimize the pores on my nose, I felt it didn't provide nearly as much coverage as the Tarte smooth operator BB cream/tinted moisurizer. The coverage was very fair/poor. For the price and amount of product you get I was expecting much better. I didn't like that with this product you can really feel the silicone in the consistency of the product.
As for the 12 hour claim, I don't think that is accurate. I wore it for a few hours and it was fading from my semi-oily t-zone (mainly noticeable on my nose). For all this product is supposed to do I think it's really only good as a primer.
I went with a different BB cream and am now happy!
Reviewed by 1541 customers Tinted Primer 5
Volunteer from Chattanooga Tn
This tinted primer is great for wearing alone since I have to cover up with a mask anyway! Love the light feel, coverage, and SPF.
I love this product 5
Vick from Parkersburg, WV
Love this product, goes on smooth and silky. A great primer alone or under makeup
Favorite primer but need more color options! 4
T.S. from Idaho
This is my go to on a casual day with very little make up but gives you a little coverage and sunscreen. But just have so many have said the consistency is amazing but the colors are not! I have to buy two every time and combine Light with Fair to get the perfect color! PLEASE make more color options!!!
Wonderful feeling just too dark 4
GigiKaf from Pennsylvania
Keeping this but will be able to use it in the summer with some extra color which is okay.
62 years young and love this BB. 5
VickiV from St Joseph, MO
This is my go to foundation. Good coverage yet light feeling.
Very Chalky. 2
Zesty from Los Angeles
Eh. It has okay coverage, and it doesn't irritate my skin. The shade range is okay, along with it blending okay. But this is VERY chalky for me. Not smooth at all, and I personally prefer NARS Radiant Foundation or the Missha Compact. I don't recommend for dry skin.
I have purchased this product again & again. 5
Little Momma from Toledo, Ohio
I use this product on top of my sunscreen moisturizer for added protection & light coverage.
LOVE this product 5
Kat from Florida
This is my favorite primer I've ever used. I've been through them all, too! It's not too thick, and it provides enough coverage to not have to put foundation on if you're having a light make up day. It's a very creamy, silky texture which leaves your skin feeling soft (like there's nothing on it). It does not break me out (and I break out or dry out easily). My only complaint is that they NEED to make more colors. The fair is very light, but the light is more of a medium. If you mix the fair and light you get a great light color.
Just Okay 3
Patty from Mission Viejo, CA.
I wasn't crazy and returned this item. I prefer the Bare Minerals not so chalky looking. Also love IT Cosmetics CC Cream.
This is the best! 5
Sarah from Temecula, CA
This product is the best! I was looking for a new BB or CC cream and the popular IT cosmetics CC cream just didn't work well with my skin. I tried this and I'm in love! It really helps to even out my skin tone and make my skin look beautiful without having to apply foundation.
I wanted a product I could wear every day easily and definitely a bonus that it's a primer and has sunscreen. It's very lightweight and non-greasy. It doesn't even feel like it's on my skin but makes my skin look amazing.
I will definitely be buying more!
Excellent for concealer and coverage. Will purchase again!!! 5
Jodi from Kettering, Ohio
I personally use this as my foundation. After spending a small fortune on concealers and not funding the coverage I was looking for, finally I found this. Even though it's a primer, it's enough coverage and light weight for someone who doesn't wear much makeup.
Great coverage for a BB 5
Kelsey from Washington
-Blends well
-Provides good coverage
-Lightweight feel
The Best I've Found So Far 4
WyWanderer from Fort Collins, CO
I'm 38 years old and previously never wore foundation/tinted moisturizers/bb or cc cream/etc. I didn't like the look/texture of them when I was younger + my skintone is not easy to match. Well -- now I have dark spots and although I color correct them pretty well with a concealer kit, I wanted something to put over the top that would blend everything together for a seamless finish + give me some sun protection for the spots.
I've tried a few different things in the past few weeks but they all ended up looking too cakey, heavy, dry, or were completely off in the tone department.
This is by far the best I've found. It gives a nice smooth and dewy glow (but not oily), doesn't look heavy or cakey, and most importantly it compliments my warm/yellow/peach (Mac C4?) skintone very well. I got a shade lighter than I would normally choose (light instead of medium) and I think that was the perfect choice. I was never looking for a lot of color coverage so I'm glad that it's sheer -- it let's my natural skin show through but definitely evens it out.
If you want to build it up, it seems like you can without it getting cakey. I do this a little bit over the dark spots as I tweak the concealer.
It's expensive but it works.
Smooth and creamy 5
Bern4 from Colden,NY
Have been using this tinted BB cream for a couple of years. It is so creamy and goes on smoothly. I usually just wear this alone or with a moisturizer as my coverage instead of full makeup. Like the 30 spf for sun screen.
Get a shade lighter! 3
Kas from Texas
It wasn't horrible, but I am usually a light-medium and the light was too dark on my face. I probably would've kept it if it wasnt for that. Need to make more shades!
Great product 5
jana63 from PA
I work in health care and like so many other people, have been wearing a face mask for 8+ hours a day. I was tired of winding up with more foundation on my mask than on my face so I was looking for an alternative. I read the reviews for this and I am so glad I bought it. It stays on my face and not on my mask. Coverage is buildable, it feels silky smooth and the color stays true. It hasn't bothered my sensitive skin and looks really good on. I was a little concerned because the color looked darker than I expected but when it's on, it looks fine. I will buy this again!
It's a NO from me! 2
Kyra from Dallas, Tx
I bought this product based on all the good reviews, and after trying it, I could not understand what all the hype was about. The fairest shade was GHOSTLY on me (for reference, I am NW10) It also somehow pulled itself into every single pore and dry spot on my face, which only magnified my imperfections. This markets itself as being a primer AND BB cream, but the texture of it was too much like a silicone primer which is impossible to build up without feeling heavy and greasy. Overall, this was definitely not for me.
Nice but a little too dark. 4
Kdiaz from NY
I love the feel of this BB cream- it is so soft and velvety! This BB cream does what it says and covers redness, imperfections, and evens out skin tone while keeping a natural look. I would agree with other reviews that the colors does run a little darker than expected. I have been mixing in a couple drops of my lighter color to have it match my skin tone a little bit better. Overall I am happy with the product, next time I will purchase one shade lighter.
Colors run far too dark! 3
WiLin from Eau Claire WI
Like everything except the color. Ordered light & have to adjust color with a much lighter color. I normally wear "light" in Tarte cc/bb's but this product is way off the mark color-wise. Love how it applies, has 30 spf. I won't purchase another in the fair shade. Can't justify spending twice the cost. Tarte's quality is outstanding but they are making changes in products that have sent me to search for replacement products.
Mattifying coverage for sensitive skin 5
smarti from IL
I like using this product as a BB cream instead of a primer. I like the way it makes my skin look. My skin gets really shiny during the summer, and this helps keep that oily shiny look at bay.
A must have ! 5
Alyssa from White Plains, New York
Love this stuff! I use it daily more as a foundation, its light coverage but sits on my skin so nicely. I have combination skin and lots of redness that is covers nicely. A little goes a long way so it lasts me a while.
I actually really loved the coverage but it was way too dark 3
terra from Spokane
I got the light color and thought it would be light enough for me but was a solid three shades too dark. I do plan on keeping this for a summer color because it has spf and I think it will match more after I get a tan. It did match my undertones, but if you are pretty pasty get the lightest color.
Love it! 5
Tarte BB from Sonoma County
Great product: Everything in one: It's a primer, softens, perfects and smoothes the skin: plus has sun protection. My skin looks natural, but better! I use this instead of foundation.
Horrible 1
Brittany G. from Hawai'i
I hates this product. I tried it multiple times and tried applying different ways and no matter what it clinger to every pore and imperfection on my face. It also just sits right on the surface of your skin so if you touch your face at all or rub on anything it comes right off. Would not recommend.
Amazing! 5
Kat from Brookhaven, GA
If you don't like wearing a lot of makeup, but want that flawless finish...this one is for you. I haven't found any other tinted moisturizer that works this good.
