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Diamond & Platinum appreciation days

Diamond & Platinum | Online only

10X on thousands of products

5X points on almost everything else*! Ends Aug 11.

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Diamond & Platnium Exclusive | Online only

Free 7 piece gift

with select $85 online purchase. Choose from 3.

In store & online | Ends Aug 22

As low as 2 for $20

Select shampoo & conditioner duos up to 40% off reg price.

Deals for you

12 items

SACHEU Peel Off Lip Liner STAY-N

18 colors

Sale

SACHEU

Peel Off Lip Liner STAY-N

4.4(5030)

Shark Beauty FlexStyle Air Styling & Drying System

Sale

Shark Beauty

FlexStyle Air Styling & Drying System

4.2(2680)

ULTA Beauty Collection Eyeshadow Singles

40 colors

Sale

ULTA Beauty Collection

Eyeshadow Singles

4.2(2838)

Avène Cicalfate+ Restorative Protective Cream

2 sizes

Sale

Avène

Cicalfate+ Restorative Protective Cream

4.2(1117)

Glow back to school

Back to school guide

Find picks that fit your vibe, your budget, your routine and your schedule.

Be set for school

Curated kits at great values.

Body care routine

100% recommend. No notes.

Hair care routine

A+ picks for a top-class look.

Today's deals

Online only

Diamond & Platinum gift

with select $85 online purchase. Choose from 3.

Online only

Diamond & Platinum gift

with select $100 online purchase.

Online only

Free Redken gift

with $40 online brand purchase.

App only

Up to 30% off

select hair tools. Get the app to shop this offer thru Aug 15.

App only

Early access

Get the app to shop new fragrances first thru Aug 11.

In store & online

BOGO free

Mix & match select lip products thru Aug 22.

In-store only experiences

Come see us!

Beauty services

Experience pro services for hair, brows, makeup & more.

Beauty events near you

Join us in-store for can’t-miss events.

Birthdays happen here

Book the beauty party of your dreams.

Only at Ulta

Billie Eilish

Eilish Intense Eau de Parfum

Shark Beauty

Strawberry Matcha Collection

DRMTLGY

Retinol Body Lotion Firming and Smoothing Moisturizer

SOSHE BEAUTY

Wearable shades designed to enhance your natural features.

On your radar

Happy, healthy scalp

A routine to support your strong, healthy hair journey.

Must-have moisturizers

From TULA, First Aid Beauty, TATCHA & more.

The art of fragrance

Trending scents that smell as bold as they look.

You’re glowing

Discover new blush, bronzer & highlighters from Charlotte Tilbury, Morphe & more.

We think you'll like

12 items

Charlotte Tilbury Airbrush Flawless Hydrating & Waterproof Setting Spray

3 sizes

Charlotte Tilbury

Airbrush Flawless Hydrating & Waterproof Setting Spray

4.7(1009)

$25.00 - $59.00

CÉCRED Restoring Hair & Edge Drops

Only at Ulta

CÉCRED

Restoring Hair & Edge Drops

4.5(566)

$56.00

Free Gift with purchase

Tarte Tartelette Tubing Mascara

6 colors

Tarte

Tartelette Tubing Mascara

4.1(1859)

$28.00

The Ordinary Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides

The Ordinary

Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides

4.3(1306)

$9.90

New for you

12 items

Ariana Grande Cloud Aurora Eau de Parfum

2 sizes

New

Ariana Grande

Cloud Aurora Eau de Parfum

4.6(73)

$54.00 - $75.00

Free Gift with purchase

Billie Eilish Eilish Intense Eau de Parfum

4 sizes

New

Billie Eilish

Eilish Intense Eau de Parfum

4.9(12)

$32.00 - $88.00

Free Gift with purchase

Saltair Multi-Lipid Replenishing Body Butter

8 scents

New

Saltair

Multi-Lipid Replenishing Body Butter

4.6(522)

$22.00

MEGAN THEE STALLION Hot Girl Summer Limited Edition Eau de Parfum

2 sizes

New

MEGAN THEE STALLION

Hot Girl Summer Limited Edition Eau de Parfum

4(435)

$29.00 - $84.00

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