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24/7 Waterline Eye Pencil

Urban Decay Cosmetics

24/7 Waterline Eye Pencil

(672) REVIEWS

0.04 oz Item 2293456

Color:Legend

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Developed specifically for use on the inner rim in the waterline (and fully legit), Urban Decay's creamy, demi-matte 24/7 Waterline Eye Pencil lays down waterproof color that lasts all day - in a range of never-before-seen shades. This is a liner like no other.

Even creamier than UD's original bestselling 24/7 Glide-On Eye Pencil, 24/7 Waterline Eye Pencil glides on easily and goes anywhere you want to put it. And after the color sets, it won't budge. Perfectly line your waterline in classic black or opt for a colorful shade (like navy or green) for a look that really stands out. UD's 24/7 formula doesn't contain any mineral oil, paraffin or preservatives.

So you can easily tell the difference between 24/7 Eye Pencil and 24/7 Waterline Eye Pencil, Urban Decay gave 24/7 Waterline a shade-matched ombré gradient that fades to black, with a matte black cap and end.

Urban Decay is 100% cruelty-free.
Lower waterline: Press the pencil gently against the lower lashes, working across with short, gentle strokes until you get the intensity you want.

Upper waterline: Start at the outer corner of your eye (looking straight ahead) and work your way across with longer, gentle strokes (apply pressure toward lashes). Stop three-quarters of the way in. Start again at the inner corner until the lines meet.
Legend: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: Mica, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide).

Rail: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77491/77492/77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide).

Mood: Hydrogenated Polyisobutene, Isododecane, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides).

Push: Isododecane, Hydrogenated Polyisobutene, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77891 (Titanium Dioxide), CI 77499 (Iron Oxides), CI 42090 (Blue 1 Lake), CI 75470 (Carmine), CI 77007 (Ultramarines), CI 77510 (Ferric Ferrocyanide).

Street: Isododecane, Hydrogenated Polyisobutene, Synthetic Wax, Polymethylsilsesquioxane, Polybutene, Silica, Hydrogenated Polydicyclopentadiene, Oryza Sativa (Rice/Riz) Bran Wax, Hydrogenated Castor Oil, Synthetic Beeswax, Ethylene/Propylene Copolymer, Alumina, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: CI 77491/77492 (Iron Oxides), CI 19140 (Yellow 5 Lake), CI 77288 (Chromium Oxide Greens), CI 77510 (Ferric Ferrocyanide).

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Urban Decay Cosmetics24/7 Waterline Eye Pencil
 
3.8

(based on 672 reviews)

70%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (426)
  • Glides on smoothly (343)
  • Long-lasting (306)
  • Doesn't run (277)
  • Bold color (229)

Cons

  • Fades throughout day (126)
  • Smudges or runs (100)
  • Difficult to apply (69)
  • Difficult to remove (52)
  • Fades (31)

Best Uses

  • Everyday (447)
  • Going out (259)
  • Smoky look (127)
  • Thicker line (120)
  • Thin defined line (111)
    • My Beauty Routine Takes:
    • 30 minutes (4)
    • Reviewer Profile:
    • Classic style (244), Natural style (235), Trendy style (101), Brand buyer (6)
    • Was this a gift?:
    • No (3)

Reviewed by 672 customers

Displaying reviews 1-10

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5.0

Will buy again.

By LynnN

from Raeford, NC

About Me Trendy Style

Verified Buyer

Pros

  • Bold Color
  • Easy To Apply
  • Glides On Smoothly
  • Long-Lasting

Cons

    Best Uses

    • Going Out

    Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

    Used on waterline and it stays very well.

     
    1.0

    24/7? More like 3 hours

    By Janet

    from New York

    About Me Classic Style

    Verified Buyer

    Pros

    • Easy Removal

    Cons

    • Fades Throughout Day

    Best Uses

    • Thicker Line

    Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

    I wanted to love this, but does not apply easily and came off in a few short hours after applying.

     
    5.0

    Yes

    By Spugee

    from Bowling Green, KY

    About Me Classic Style

    Verified Buyer

    Pros

    • Blends Easily
    • Bold Color
    • Doesn't Run
    • Easy Removal
    • Easy To Apply
    • Glides On Smoothly
    • Long-Lasting

    Cons

      Best Uses

      • Everyday

      Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

      Love it

       
      4.0

      It works better than any other

      By Widya

      from Kirkland, WA

      About Me Natural Style

      Verified Buyer

      Pros

      • Easy Removal
      • Easy To Apply
      • Glides On Smoothly
      • Long-Lasting

      Cons

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

        I'd been looking for waterline pencil that doesn't run or fade throughout the day, I think I found the answer!!
        I tried to apply it for my inner rim/tight lining, need to reapply it after few hours. But, overall it's good, I'm satisfied with my purchase.

         
        3.0

        Was looking for a long lasting liner

        By Lily's mom 47

        from Michigan

        About Me Classic Style

        Verified Buyer

        Pros

        • Doesn't Run
        • Easy Removal
        • Easy To Apply

        Cons

        • Fades Throughout Day

        Best Uses

        • Everyday

        Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

        I was trying to find a liner that lasted on your waterline. This was recommended but it doesn't last at all. Kinda disappointed!

         
        4.0

        Just OK

        By Sylvie

        from Austin, Texas

        About Me Natural Style

        Verified Buyer

        Pros

        • Blends Easily
        • Bold Color
        • Easy To Apply
        • Glides On Smoothly
        • Long-Lasting

        Cons

        • Fades Throughout Day

        Best Uses

        • Going Out
        • Smoky Look
        • Thicker Line

        Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

        I only gave it four stars ⭐️ because it doesn't last on waterline at all and that's what it sells Itself on. Good lid liner though.

         
        5.0

        Great

        By Lo

        from Kent, Ohio

        About Me Natural Style

        Verified Buyer

        Pros

        • Bold Color
        • Doesn't Run
        • Easy Removal
        • Easy To Apply
        • Glides On Smoothly
        • Long-Lasting

        Cons

          Best Uses

          • Everyday
          • Going Out
          • Smoky Look
          • Thicker Line
          • Thin Defined Line

          Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

          Love it!

           
          1.0

          Don't waste your money.

          By Tbone

          from Des Moines, IA

          Verified Buyer

          Pros

          • Easy Removal

          Cons

          • Difficult To Apply
          • Fades Throughout Day
          • Smudges or Runs

          Best Uses

            Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

            I've been on the hunt for a good waterline eyeliner as I feel like it helps complete the eye looks so I was excited when I stumbled upon this. I tested it on my hand and it was so creamy & pretty pigmented but when I put it on my waterline it was like a completely different product. Definitely smudged, did not last even all night (6 hours), I typically like UD products but this is a no for me.

             
            1.0

            Disappointed

            By Connie

            from Oregon

            About Me Natural Style

            Verified Buyer

            Pros

            • Easy Removal
            • Easy To Apply
            • Glides On Smoothly

            Cons

            • Tranfers

            Best Uses

              Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

              I bought this for my upper waterline after reading all the reviews and after hearing so many people rave about it! I guess I have freak of nature eyes or something because this transfers on me in under 10 minutes! I'm in my 50's with combo skin, so I really don't get it. Just what do people wear in their waterline??

               
              5.0

              24/7 Pencil

              By Skin conscious

              from Dallas, TX

              About Me Trendy Style

              Verified Buyer

              Pros

              • Doesn irritate, and cause eyes to water

              Cons

                Best Uses

                • A Cat eye look

                Comments about Urban Decay Cosmetics 24/7 Waterline Eye Pencil:

                I used this pencil for first time a week ago, it lasted all night, no smudging or smearing and I received numerous compliments on my wing'd out liner look

                Displaying reviews 1-10

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