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Benefit Cosmetics Roller Lash Super Curling %26 Lifting Mascara

Benefit Cosmetics

Roller Lash Super Curling & Lifting Mascara

Black

Item #: 2285068 Size: 0.3 oz

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It's a roller for lashes! The eye - opening Hook 'n' Roll brush grabs, separates, lifts, and curls...while the instant curve - setting formula holds for 12 hours.

Curl Power!

  • 97% said it visibly lifts lashes*
  • 87% said it gives long-lasting curl*
  • 94% said eyes look more wide open*

*Consumer panel survey on 31 women after 4 weeks

Details:

  • Easy - to - remove
  • Contains Provitamin B5 and Serin, ingredients known for their lash - conditioning benefits
  • Water - resistant
  • Ink black
  • Satin finish

Roller Lash is the #1 best - selling Prestige Curling Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Try Me Size Roller Lash Super Curling & Lifting Mascara available - Click here!

Before & After

How It Works

Gently wiggle the wand from base of lashes to tip. Repeat across your lashline, making sure to catch every lash.

Beauty tip: For super curl AND length, apply Roller Lash first to curl & lift your lashes then layer They're Real! Lengthening Mascara on top. It's sexy drama beyond belief!
Aqua (Water), Paraffin, Cera Alba (Beeswax), Polybutene, Bis-Diglyceryl Polyacyladipate-2, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Copernicia Cerifera (Carnauba) Wax, Euphorbia Cerifera (Candelilla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Algin, Serine, BHT. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (Bismuth Oxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742 (Manganese Violet), CI 77891 (Titanium Dioxide).

Details+

How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsRoller Lash Super Curling & Lifting Mascara
 
4.4

(based on 3908 reviews)

87%

of respondents would recommend this to a friend.

Pros

  • Lengthens (1636)
  • Defines & separates (1612)
  • Great brush (1562)
  • Applies evenly (1557)
  • Doesn't clump (1400)

Cons

  • Difficult to remove (194)
  • Not effective (133)
  • Smudges or runs (120)
  • Sticky texture (112)
  • Dries out quickly (93)

Best Uses

  • Anytime (1744)
  • Daily use (757)
  • Daytime (488)
  • Women (440)
  • Going out (387)
    • Was this a gift?:
    • No (378), Yes (25)
    • Reviewer Profile:
    • Natural style (919), Classic style (783), Brand buyer (619), Budget shopper (409), Trendy style (252)
    • My Beauty Routine Takes:
    • 30 minutes (565), 10 minutes (507), 1+ hour (64)

Reviewed by 3908 customers

Displaying reviews 1-10

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2.0

Wouldn't buy again

By Rian

from Rome ny

Verified Buyer

Pros

  • Doesn't Clump

Cons

  • Hard brush

Best Uses

    Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

    I usually use Clinique. The lady said it was similar it is not I will stick with the other one

     
    5.0

    I would highly recommend – my fav

    By Twolf

    from Texas

    About Me Trendy Style

    Verified Buyer

    Pros

    • Adds Volume
    • Defines & Separates
    • Lengthens

    Cons

    • Difficult To Remove

    Best Uses

    • Anytime
    • Daytime
    • Going Out

    Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

    I have been using L'Oreal volumizing mascara forever – almost 30 years.
    I got a free sample of this and switched immediately. I love this stuff. It adds volume, lengthens and makes my lashes look amazing

     
    5.0

    My Favorite Mascara

    By TMoDIddy

    from Quad Cities, Illinoi

    About Me Classic Style

    Verified Buyer

    Pros

    • Adds Volume
    • Applies Evenly
    • Defines & Separates
    • Great Brush
    • Lengthens

    Cons

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

      Great overage, separates well and gives length. Only thing is that you need to change it out around 4 weeks when it starts to clump.

       
      5.0

      Love it!!

      By Older woman

      from Kentucky

      About Me Trendy Style

      Verified Buyer

      Pros

      • Adds Volume
      • Applies Evenly
      • Defines & Separates
      • Doesn't Clump
      • Great Brush
      • Lengthens

      Cons

        Best Uses

        • Anytime

        Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

        The best mascara that I have ever used and I have tried most every kind.

         
        5.0

        Love this

        By Wenflores

        from Phoenix

        About Me Classic Style

        Verified Buyer

        Pros

        • Applies Evenly
        • Defines & Separates
        • Great Brush
        • Lengthens

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

          Love this length and does not dry or flake

           
          5.0

          All Time Favorite

          By Katie

          from Roscoe, IL

          About Me Natural Style

          Pros

          • Adds Volume
          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

          • Difficult To Remove

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

          This is the all-around perfect mascara! It really lengthens and separates your lashes unlike anything else I've tried. It doesn't flake off at all, and gives a truly beautiful look. Even my mom is hooked!

           
          5.0

          Sensitive Eyes

          By SCD

          from Yakima, WA

          About Me Natural Style

          Verified Buyer

          Pros

          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

            I have very sensitive eyes and was looking for mascara that didn't cause red eyes. This was recommended to me by Ulta staff. So far I have been pleased. The brush is great. I have short eyelashes and this helps lengthen but in a natural way. It goes on easy and doesn't clump.

             
            5.0

            Love his mascara

            By Angela

            from Cleveland, OH

            About Me Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime

              Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

              This is my go to Mascara

               
              5.0

              i loved it !!!

              By Kaylie

              from New York, NY

              About Me Classic Style

              Verified Buyer

              Pros

              • Applies Evenly
              • Defines & Separates
              • Great Brush
              • Lengthens

              Cons

                Best Uses

                • Anytime

                Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

                i just loved this product. I love the way my lashes look after applying it.

                 
                5.0

                Separates The Lashes

                By LizzieJ

                from FL

                Comments about Benefit Cosmetics Roller Lash Super Curling & Lifting Mascara:

                I ordered brown since black mascaras are too dark for my skin tone. I love the brown and it separates my lashes which is exactly what I was looking for. 5/5 stars!

                Displaying reviews 1-10

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                Q&A

                Product Q&A

                Do you have questions about this product?

                Get answers from in-house experts.

                43 Questions | 43 Answers
                Displaying questions 1-10Previous | Next »
                • Q:

                  is this product better than the better than sex masacra?!
                  Asked on 4/15/2017 by sab from new york

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! I would recommend trying our Roller Lash in store to compare! xoxo B

                    Answered on 4/20/2017 by Brand Expert from Benefit Cosmetics
                • Q:

                  Does this come in waterproof?
                  Asked on 4/1/2017 by Tracey from Manhattan, KS

                  1 answer

                • Q:

                  I'm really, really picky about my mascara and am considering trying Benefit Roller Lash because my current formula seems to be irritating my eyes. Is the Roller Lash mascara a relatively 'wet' or 'dry' mascara? Is the brush stiff or flexible? Thanks in advance, Gorgeous!
                  Asked on 3/22/2017 by Cmo from Milwaukee

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! Our Roller Lash mascara is a "wet" mascara that gives you a satin finish. The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls...while the instant curve-setting formula holds for 12 hours. Of course you can test/sample our Roller Lash in-store! xoxo B

                    Answered on 4/21/2017 by Brand Expert from Benefit Cosmetics
                • Q:

                  I love the roller lash, but I need a lash primer to make roller lash waterproof.
                  Suggestions PLEASE!!!!!!����
                  Asked on 2/25/2017 by Annette from 3132

                  1 answer

                • Q:

                  I have short, straight Asian lashes that will droop down no matter how many times I curl them or put on waterproof mascara. Will this mascara keep the curl on my lashes?
                  Asked on 2/9/2017 by Sashiiimiii from Chula Vista, CA

                  1 answer

                • Q:

                  How long will this last if used daily?
                  Asked on 1/15/2017 by Meghan from Wisconsin

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 4 to 5 months give or take. Our unopened products typically have a shelf life of 36 months. xoxo B

                    Answered on 1/27/2017 by Brand Expert from Benefit Cosmetics
                • Q:

                  OK maybe I'm dense, but do you use this brush so it is curved the same as the eye or the opposite? It's easier to apply if you use it with the smallest part of the curve on your lashes, instead of trying to match the whole curved side with the whole curve of your eyelashes
                  Asked on 12/28/2016 by KM from LA

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! Try the hook 'n' roll method! Start with the long bristles on the back of the brush at the base of lashes, and slowly roll upwards to the tips! xoxo B

                    Answered on 12/29/2016 by Brand Expert from Benefit Cosmetics
                • Q:

                  Is this product hypoallergenic?
                  Asked on 11/23/2016 by Er from Ohio

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction). I wear contact lenses and have no issues using Roller Lash. xoxo B

                    Answered on 12/5/2016 by Brand Expert from Benefit Cosmetics
                • Q:

                  Is the brown color light/medium brown or closer to a black-brown? I've always worn brown-black mascara and don't want to jump into black but want to make sure this (in brown) is darker than the picture of the container shows. Thanks!
                  Asked on 11/11/2016 by Schlotz from San Francisco, Ca

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! The brown in our Roller Lash is closer to a chocolate brown, not a black-brown! xoxo B

                    Answered on 11/14/2016 by Brand Expert from Benefit Cosmetics
                • Q:

                  Is Benefit Roller Lash a waterproof mascara?
                  Asked on 9/11/2016 by NORA from Punta Gorda, FL

                  1 answer

                  • Brand Expert

                    A:

                    Hi gorgeous! Our Roller Lash mascara is water-resistant! xoxo B

                    Answered on 9/12/2016 by Brand Expert from Benefit Cosmetics
                Displaying questions 1-10Previous | Next »

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