Better Not YoungerWake Up Call Volumizing Shampoo

Item 2585499

Better Not Younger Wake Up Call Volumizing Shampoo #1

Size:8.4 oz


Conscious Beauty at Ulta Beauty™

  • Vegan
  • Clean Ingredients
  • Cruelty Free

Better Not Younger's Wake Up Call Volumizing Shampoo is a gentle, sulfate-free, volume boosting shampoo that adds instant fullness and manageability to flat, thinning hair without drying it out.


Key Ingredients

  • Burdock Root - rich in vitamin A, iron, potassium, and essential fatty acids, nourishes hair follicles and can provide nutrients to the scalp
  • Hops - a natural conditioner, the nourishing antioxidant-rich oil helps to smooth and thicken hair
  • Sage - natural astringent can help unclog hair follicles. It also helps balance oil production in the scalp
  • Bamboo - bamboo can help strengthen hair strands while also supporting moisture retention


  • This gentle yet effective, volumizing shampoo was designed for women ages 40 and up to add instant lift, volume and fullness to thin, flat, aging hair helping retain moisture and manageability without weighing hair down
  • Adds volume to thinning hair
  • Gently cleanses without stripping hair's moisture
  • Purifies and nourishes the scalp
  • Safe for color-treated, keratin-treated, chemically treated hair
  • Vegan, sulfate-free, paraben-free and cruelty-free
  • Made in the USA

How To Use

  1. Apply to wet hair.
  2. Lightly massage formula into a lather on the scalp.
  3. Rinse well.
  4. Follow with Wake Up Call conditioner or one of Better Not Younger's Restorative Hair Butter Masques.


Aqua (Deionized Water), Decyl Glucoside, Sodium C14-C16 Alpha Olefin Sulfonate, Cocamidopropyl Betaine, Biotin, Dl-Panthenol, Niacin, Salvia Officinalis (Sage) Extract, Argania Spinosa (Argan) Oil, Humulus Lupulus (Hops) Extract, Menthyl Lactate, Bambusa Vulgaris (Bamboo) Extract, Arctium Lappa (Burdock) Root Extract, Limnanthes Alba (Meadowfoam) Seed Oil, Caffeine, Lauramine Oxide, Oleic Acid, Parfum (Fragrance), Phenoxyethanol, Ethylhexylglycerin.