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Highlights
Summary
Finally, a velvety smooth gel eyeliner that stays put on the lashline AND waterline for 16-hour waterproof wear. Half Magic’s VELVET FLIK Longwear Wing + Waterline Eyeliner Pencil lasts thru all of life’s biggest moments + feelings – from ugly cries to holy sh*t-this-is-really happening excitement.
Benefits
- 16-hour waterline + lashline wear
- Velvety smooth, rich color. Zero tug, drag or skip
- Slimline almond shaped tip for effortless definition + precision
- Transfer-proof, smudge-proof + waterproof
Features
- Click pen for zero mess or fuss – no sharpener needed!
- Cap and body are made with 30% post-consumer recycled materials
Item 2659175
VELVET FLIK is ultra-smooth and creamy for easy glide -- a little goes a long way! Click just 2--3 times to reveal the perfect amount of product -- anything more may cause breakage. Glide the slanted tip along the lashline or waterline for bold, eye-defining color. For a softer, smokier effect, smudge immediately before the formula sets.
Made a little liner oopsie? That's inevitable and A-OK!! As Donni says, your winged liner game is only as good as your clean-up game. Use FLIK ERASER Makeup Correcting Pen for quick and easy clean-up -- just tap the pen tip onto a tissue or makeup wipe after each swipe to avoid transferring color back onto the skin.
DONNI TIP:
A VELVET FLIK for every skin tone. For an effortless eye-brightening effect, try Sand Fairy on fair to light complexions, or Cinnafox and Wolf Mood on medium to deep complexions.
Methyl Trimethicone, Trimethylsiloxysilicate, Synthetic Wax, Silica, Diisostearyl Malate, Microcrystalline Wax (Cera Microcristallina/Cire microcristalline), Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Zinc Stearate, Synthetic Beeswax, Stearic Acid, Ultramarines (CI 77007), Red 40 Lake (CI 16035).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Where Have You Been All My Eyeliner-Wearing Life?
I tried the Half Magic Velvet Flik Longwear Wing + Waterline Eyeliner Pencil in Sea Me Rollin, an indigo navy, and I honestly can't believe I've been suffering with stiff, scratchy eyeliner pencils for this long! The click pen design immediately intrigued me because I hadn't seen that in an eyeliner...
Most Helpful Critical Review
Skip it, a truly awful product
Product gifted to me for free, by the brand in exchange for my honest review. During my initial swatch of this liner on my wrist, I had high hopes. It applied smooth and fast, in a thin line. But trying to apply to my eye was a whole other problem. I can't remember the last time I had this many ...
434 results
Loved the angled tip + vibrant color
I really appreciate that Half Magic has made an eyeliner that is smooth to apply and has an angled tip that helps perfect that cat eye look. I love a pop of color in my makeup and this specific shade of blue (Sea Me Rollin) is just that. It's vibrant without being too bold and perfect to add a little something to your look. My only complaint is that it gets a little bit clumpy during the application but I've just smoothed it out with a brush to give it a more smoky look when that happens. This is a really solid product and I'm excited to try the other colors!




Bold Color, Effortless Application
Cinnafox is such a pretty alternative to my usual black or brown liner. The deep terracotta shade is highly pigmented, so you get a ton of color with very little effort, but it still gives definition without looking as harsh as black. The formula is creamy, glides on without tugging, and I really like the little clicker on the bottom that you press like a pen to dispense more product. It's such a small detail, but it makes it really convenient to use without having to sharpen anything. The angled tip makes it easy to get a precise line, and once it sets, it stays put really well. This is definitely a liner I'll keep reaching for. I received this product for free in exchange for a review.

Creamy and glides so easily across hooded eyes!
I love the creamy texture of this eyeliner and the click pen makes it so easy to use. I used the shade sand fairy and its great as a waterline color but as an eyeliner shade it just disappeared into my lid because im very fair. As someone with hooded eyes, i think this is such a wonderful eyeliner with the deeper shades because it glides on so easily and doesnt snag on my hood.
Long lasting
The eyeliner is so long lasting. Once it sets it stays there for a very long time without budging. The tip is slanted, makeing it easy to use. You cannot remove it with water only so it makes it perfect for the water line.
Best Smudge Proof Liner
This product was an amazing additional for my natural/medium coverage days. The liner guides like butter and hasn't tried out making it easy to apply daily.