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Highlights
Summary
Covergirl TruBlend Skin Enhancer Velvet Blur Primer is a silky, lightweight balm for a velvet soft matte finish that smooths and blurs. Skincare-infused Trublend Skin Enhancer Primers with unique textures & benefits can be mixed and matched to treat and enhance your unique complexion.
Features
- Blurs, smooths skin
- Contains pore erasing niacinamide to minimizes pore appearance & brighten skin
- Clinically proven to improve skin's texture over time
- Lightweight, breathable formula
- Helps makeup apply evenly and stay put.
- Can be worn alone, under makeup, or layered with other TruBlend Skin Enhancers.
Research Results
- 100% agree glides smoothly over skin
- 96% agree feels silky & lightweight & helps makeup apply evenly
- 95% agree skin looks smooth
- Based on a consumer study of 114 women after one week of use
Benefits
- Formulated without Parabens, Sulfates, Phthalates, Mineral Oil & Talc.
- Suitable for all skin types, even dry & sensitive.
- Dermatologically tested.
- Tube made from 30% post-consumer recycled material (PCR).
Item 2625953
Apply 1-2 pumps to clean fingertips and massage into skin. Let the formula set for one minute to absorb and activate. Then, apply makeup as usual, wear alone, or layer with other TruBlend Skin Enhancer primers & luminizers. Pro tip: to prevent pilling, let skincare and sunscreen fully absorb before application.
Dimethicone, Aqua/Water/Eau, Isododecane, Dimethicone Crosspolymer, Cetyl PEG/PPG-10/1 Dimethicone, Propylene Glycol, Niacinamide, Quaternium-90 Sepiolite, Sodium Chloride, Isostearyl Neopentanoate, Tocopheryl Acetate, Quaternium-90 Montmorillonite, 1,2-Hexanediol, Caprylyl Glycol, Chlorphenesin, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Primer
As a makeup enthusiast always on the lookout for products that enhance my makeup application and longevity, I recently tried the CoverGirl TruBlend Primer. This primer has garnered a lot of attention in the beauty community, and after using it for a few weeks, I'm excited to share my thoughts. Pack...
Most Helpful Critical Review
Just ok-still trying
This primer is green in color to counteract redness of the skin. It is very pigmented and the consistency of the product is thin and almost serum-like. It does dry down unlike a serum does. The first time I used this primer, I applied a thin layer to my face and then applied powder foundation over t...
1664 results
Would pass.
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

The packaging is nice, I like that it has a pump. It smells kind of chemically so I didn't like that. The texture is like any other water based primer I've seen. The primer just makes my skin shiny so illuminating. I don't know how effective it is.
Silky primer
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This primer goes smoothly in the face. It is easy to use, and packing is nice. It doesn't feel that sticky. I can't really tell if it gives a plump effect. I have oily skin and little goes a long way.
Instant hydration
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I live the packaging on this. It's a tube but with a pump. It doesn't have strong scent and made my skin feel instantly hydrated. I would say it's one of the best drugstore primers I've tried. Great value!
Leaves my skin moisturized
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I think this product is very good. It's smooth, soft, and leaves my skin feeling fresh and clean. It's a really gentle primer that blends into my skin well. The packaging was simple and straight to the point. If you wear makeup I think this product would be great value for you especially if you're wanting to use a primer before you start your makeup! It leaves a dewy look as well which I love.
incredible
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I've been using the CoverGirl TruBlend Primer Plush Plump, and it's fantastic! This primer goes on smoothly and feels incredibly light on my skin. It provides a nice plumping effect, which makes my skin look more youthful and radiant. I love how it minimizes the appearance of my pores and creates a perfect base for my makeup. My foundation glides on effortlessly and stays put all day. Plus, it keeps my skin feeling hydrated without making it greasy. This primer has become an essential part of my makeup routine, and I highly recommend it!
Questions
Q&A
Showing 4 out of 4 Questions
- Q
Is this product fragrance-free?
- Asked by Cassie
- Official Answer By CoverGirl - Brand EngageHello! Thank you for your interest in our TruBlend Skin Enhancer Cashmere Calm Primer. It is not labeled as fragrance-free. Below is the list of ingredients for your reference: Aqua/Water/Eau, Isododecane, Dicaprylyl Ether, Dicaprylyl Carbonate, Silica, Sodium Chloride, Aluminum Starch Octenylsuccinate, Stearalkonium Bentonite, Trimethylsiloxysilicate, Tri(Polyglyceryl-3/Lauryl) Hydrogenated Trilinoleate, Glycerin, 2,3-Butanediol, Cetyl PEG/PPG-10/1 Dimethicone, Triethyl Citrate, Saccharomyces Ferment, Tocopheryl Acetate, Silica Dimethyl Silylate, Chlorphenesin, Sodium Benzoate, Lauroyl Lysine, Triethoxycaprylylsilane, Tocopherol, Centella Asiatica Leaf Extract, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, [May Contain/Peut Contenir/+/-: Titanium Dioxide (CI 77891), Chromium Oxide Greens (CI 77288), Iron Oxides (CI 77491, CI 77492, CI 77499)]. If you have any questions, please feel free to call us at 1-800-426-8374. Alternatively, you can reach out to us via the chat feature on the Contact Us page of our website. We are more than happy to assist you! ✨Was this answer helpful to you
- Q
Does this contain niacinamide?
- Asked by eah
- Official Answer By CoverGirl - Brand EngageHello! Thank you for your question. Here is a full list of the ingredients for the TruBlend Skin Enhancer Cashmere Calm Primer: Aqua/Water/Eau, Isododecane, Dicaprylyl Ether, Dicaprylyl Carbonate, Silica, Sodium Chloride, Aluminum Starch Octenylsuccinate, Stearalkonium Bentonite, Trimethylsiloxysilicate, Tri(Polyglyceryl-3/Lauryl) Hydrogenated Trilinoleate, Glycerin, 2,3-Butanediol, Cetyl PEG/PPG-10/1 Dimethicone, Triethyl Citrate, Saccharomyces Ferment, Tocopheryl Acetate, Silica Dimethyl Silylate, Chlorphenesin, Sodium Benzoate, Lauroyl Lysine, Triethoxycaprylylsilane, Tocopherol, Centella Asiatica Leaf Extract, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate. May Contain: Titanium Dioxide (CI 77891), Chromium Oxide Greens (CI 77288), Iron Oxides (CI 77491, CI 77492, CI 77499). We hope you give them a try! If you have any other questions, please reach out to our team. You can give us a call at 1-800-426-8374, and we'll be happy to help.Was this answer helpful to you
- Q
does this help with filling in wrinkles/pores?
- Asked by Deb
- Official Answer By CoverGirl - Brand EngageHi there! Thank you for your interest in our CoverGirl TruBlend Skin Enhancer Sticky Grip Primer. This primer will not fill in wrinkles or pores but since it contains Vitamin C in the formula, you may notice wrinkles and pores are less visible thanks to the tightening effects. If you have any other questions, please reach out to our team. You can give us a call at 1-800-426-8374, and we'll be happy to help.Was this answer helpful to you
- Q
Can this be used as a primer alone? Or would it better be paired with another primer before applying makeup? Thank you!
- Asked by Lex
- Official Answer By CoverGirl - Brand EngageHi there! Thank you for your question. Our Skin Enhancer Primers all have unique textures & benefits that can be mixed and matched to treat and enhance your unique complexion. We suggest to apply 1-2 pumps to clean fingertips and massage into skin. Let the formula set for one minute to absorb and activate. Then, apply makeup as usual, wear alone, or layer with other TruBlend Skin Enhancer primers & luminizers. Pro tip: to prevent pilling, let any skincare and sunscreen fully absorb before application. We hope this helps! If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our CoverGirl website and we will be more than happy to help you further.Was this answer helpful to you