0 in bag
SKIP TO MAINSKIP TO FOOTER

Free standard shipping on any $35 purchase

Use the following zoom and pan buttons to control the image that follows them

Benefit Cosmetics They're Real! Lengthening Mascara Mini #1
Benefit Cosmetics They're Real! Lengthening Mascara Mini #1

Tab through the images or use the previous or next buttons to navigate each product image

Benefit CosmeticsThey're Real! Lengthening Mascara Mini

Item 2242743

$16.00
Color:Black They're Real! Lengthening Mascara Mini Black
Size:0.14 oz
  • Available to ship
  • See same day delivery eligibility in bag

Summary

Conscious Beauty at Ulta Beauty™

  • Clean Ingredients
  • Sustainable Packaging Brand

Benefit Cosmetics They're Real! Lengthening Mascara Mini is a lengthening mascara that curls, volumizes, lifts and separates lashes for beyond belief beauty! The jet black, long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

Features

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*
  • *Results observed in a consumer panel survey

Benefits

  • Lengthen, curls, volumizes, lifts
  • Long-wearing formula
  • Custom domed-tip brush
  • Available in full size and mini

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!

Aqua (Water), Cera Alba (Beeswax), Paraffin, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Glyceryl Stearate, Polybutene, Vp/Eicosene Copolymer, Steareth-21, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Palmitic Acid, Stearic Acid, Phenoxyethanol, Steareth-2, Silica, Aminomethyl Propanediol, Butylene Glycol, Caprylyl Glycol, Sodium Laureth-12 Sulfate, Hydroxyethylcellulose, Kaolin, Aluminum Hydroxide, Tocopheryl Acetate, Ammonium Hydroxide, Sericin, Disodium Phosphate, Sodium Phosphate, Polysorbate 60, Sodium Hyaluronate, Citric Acid, Potassium Sorbate. May Contain: CI 77499 (Iron Oxides), CI 77007 (Ultramarines). N° 16510.

Disclaimer: Product ingredient listings are updated periodically. Before using a benefit product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Free gift with purchase

Benefit Cosmetics Free POREfessional Setter Spray mini with $35 brand purchase Free POREfessional Setter Spray mini with $35 brand purchase

Free gift with purchase

Free fun-size POREfessional Super Setter Setting Spray with $35 Benefit purchase (valid thru 2/22/25 or while quantities last)

We think you'll like

12 items

Similar items for you

12 items

Q&A

Showing 5 out of 83 Questions
Q
Is it waterproof?
Asked by Sharon
Official Answer By Benefit Cosmetics en_US
No, our They're Real! mascara is not waterproof!Was this answer helpful to you
Q
What is the difference people see between this and bad gal bang? Which is best for lengthen n volume?
Asked by Aimee
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Both BADgal Bang and They're Real mascaras lengthen and volumizes. xoxo B Was this answer helpful to you
Q
Is this mascara cruelty free and vegan formulated
Asked by BeccaBoo96
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our They're Real! mascara does contain animal derived ingredients. xoxo BWas this answer helpful to you
Q
Does it flake at all?
Asked by Sara
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our They're Real! mascara lengthens, curls, lifts and separates your lashes without smudging or drying out. xoxo BWas this answer helpful to you
Q
Does this mascara only come in water proof
Asked by Frankie
Official Answer By Benefit Cosmetics en_US
Hi Gorgeous! Our The're Real! mascara is not waterproof. xoxo BWas this answer helpful to you

Review Snapshot

by PowerReviews

14786 ReviewsWrite a Review
84%
of respondents would recommend this to a friend
Ratings Distribution
Pros
7341Lengthens
6806Adds Volume
6632Defines & Separates
6477Great Brush
6308Applies Evenly
Cons
2137Difficult To Remove
877Dries Out Quickly
734Flakes
612Sticky Texture
569Smudges or Runs
My Beauty Routine Takes
110 Minutes
130 Minutes
Best Uses
7613Anytime
2152Daytime
2036Going Out
1189Daily Use
495Special Occasions
Describe Yourself
5034Classic Style
4652Natural Style
1588Trendy Style
2Brand Buyer
1Active, Outgoing, pretty much a rock 👩‍🎤
Most Helpful Positive Review
Unbelievable

I'd heard people raving about They're Real! I mean, who hasn't. But I didn't believe it. There was no way a mascara could create such incredible results. So when I recently bought a Beauty Score from the Benefit Kiosk in the Las Vegas airport, I was elated to see the They're Real! tube in the bottom...

Versus
Most Helpful Critical Review
Long Lashes but Lots of Flecks

If I was just basing my review on the lengthening ability of this mascara, it would get a 10+++ but other factors bring the grade down. First, the brush. While it does coat & separate lashes if used as directed, gobs & gobs of mascara come out on the end of the brush & get deposited on the lashes. I...

13796 results

Great lengthening, horrible amusing and transfer

Submitted 4 days ago

By Jen

From Indianapolis

I want to love this mascara because it looks great when you put it on, but I get terrible smudging under my eyes every time I wear it. I seriously have to check several times a day and wipe it away so I don't look crazy. It's also a pain wash off. I've given it a month and I'll be throwing it away and going back to my tried and drug store brand.

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
Best mascara by far!

Submitted 4 days ago

By Sherri

From Grand Rapids, Michigan

Been using this mascara ever since it was introduced on the market. I love it: never clumps, the brush is perfect: just a straight brush (no curves or fancy features) that gently separates your lashes and applies the perfect amount of mascara!

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Amazing

Submitted 7 days ago

By A.H

From Orange County, CA

This is the best mascara i have ever used! i always get so many compliments on my lashes. it's worth every penny!

Was this review helpful to you?
Love it at application...love lost after a few hours

Submitted 9 days ago

By Heather

From Salt Lake City, UT

If I only want fabulous eyes for a few hours, it's fantastic but the under-eye transfer is real and happens quickly. Unfortunately, it's also very difficult to remove or I may be able to tolerate it given how much I like the initial results.

Bottom Line No, I would not recommend to a friend

Was this review helpful to you?
This is my go to!!

Submitted 14 days ago

By Cindy

From Prattville, AL

This is my go to mascara! I have tried many others, but I ALWAYS return to this one!!

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?