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Benefit Cosmetics They're Real! Lengthening Mascara Mini
Summary
Highlights
Benefit Cosmetics They're Real! Lengthening Mascara Mini is a lengthening mascara that curls, volumizes, lifts and separates lashes for beyond belief beauty! The jet black, long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!
Features
- 94% saw dramatic length & volume*
- 90% saw base-to-tip curl*
- 94% saw visible lift*
- 100% saw long-wearing results*
- *Results observed in a consumer panel survey
Benefits
- Lengthen, curls, volumizes, lifts
- Long-wearing formula
- Custom domed-tip brush
- Available in full size and mini
Item 2242743
Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Aqua (Water), Cera Alba (Beeswax), Paraffin, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Propanediol, Glyceryl Stearate, Polybutene, Vp/Eicosene Copolymer, Steareth-21, Cera Carnauba (Copernicia Cerifera (Carnauba) Wax), Palmitic Acid, Stearic Acid, Phenoxyethanol, Steareth-2, Silica, Aminomethyl Propanediol, Butylene Glycol, Caprylyl Glycol, Sodium Laureth-12 Sulfate, Hydroxyethylcellulose, Kaolin, Aluminum Hydroxide, Tocopheryl Acetate, Ammonium Hydroxide, Sericin, Disodium Phosphate, Sodium Phosphate, Polysorbate 60, Sodium Hyaluronate, Citric Acid, Potassium Sorbate. May Contain: CI 77499 (Iron Oxides), CI 77007 (Ultramarines). N° 16510.
Disclaimer: Product ingredient listings are updated periodically. Before using a benefit product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 16 out of 11 Questions
- Q
Is it waterproof?
- Asked by Sharon
- Official Answer By Benefit Cosmetics en_USNo, our They're Real! mascara is not waterproof!Was this answer helpful to you
- Q
Is this mascara cruelty free and vegan formulated
- Asked by BeccaBoo96
- Official Answer By Benefit Cosmetics en_USHi Gorgeous! Our They're Real! mascara does contain animal derived ingredients. xoxo BWas this answer helpful to you
- Q
How long does the full size tube of there'r real mascara last (average daily use) before changing texture?
- Asked by Cee
- Verified Reply - Staff ExpertSorry for the delay answering your question. Please reach out to gethelp@ulta.com for assistance. Thanks!Was this answer helpful to you
- Q
Does They're Real mascara come in a brown or browned black? Not everyone can use the dark black, redheads & Blondes prefer brownish black or just deep Brown.
- Asked by Shirley
- Verified Reply - Brand ExpertHi gorgeous! Our full size They're Real! mascara comes in black, brown and blue! xoxo B http://www.ulta.com/theyre-real-lengthening-mascara?productId=xlsImpprod3460265Was this answer helpful to you
- Q
Does this product help your lashes grow
- Asked by allie
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara only lengthens, curls, lifts and add volume to your lashes. xoxo BWas this answer helpful to you
- Q
What eye makeup remover is recommended with use of this product?
- Asked by Girl
- Verified Reply - Brand ExpertHi gorgeous! I recommend our They're Real! Remover, it's formulated to remove our mascaras! xoxo B http://www.ulta.com/theyre-real-remover?productId=xlsImpprod10421041&sku=2276973&_requestid=12377687Was this answer helpful to you
- Q
Is the mini mascara brown or black? It won't let me choose a color.
- Asked by A
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara mini is in black! xoxo BWas this answer helpful to you
- Q
I'm going on a week long vacation, will this last me the whole trip?
- Asked by liv
- Verified Reply - Brand ExpertHello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.Was this answer helpful to you
- Q
is this product okay to use for sensitive eyes?
- Asked by aly
- Verified Reply - Product POREfessionalHi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin. xoxo, BWas this answer helpful to you
- Q
Would you consider this a good on the go product?
- Asked by Mally
- Verified Reply - Product POREfessionalHi gorgeous! They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes! xoxo, BWas this answer helpful to you
- Q
What eye makeup remover is recommended with use of this product?
- Asked by Girl
- Verified Reply - Brand ExpertHi gorgeous! I recommend our They're Real! Remover, it's formulated to remove our mascaras! xoxo B http://www.ulta.com/theyre-real-remover?productId=xlsImpprod10421041&sku=2276973&_requestid=12377687Was this answer helpful to you
- Q
Is the mini mascara brown or black? It won't let me choose a color.
- Asked by A
- Verified Reply - Brand ExpertHi gorgeous! Our They're Real! mascara mini is in black! xoxo BWas this answer helpful to you
- Q
I'm going on a week long vacation, will this last me the whole trip?
- Asked by liv
- Verified Reply - Brand ExpertHello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.Was this answer helpful to you
- Q
is this product okay to use for sensitive eyes?
- Asked by aly
- Verified Reply - Product POREfessionalHi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin. xoxo, BWas this answer helpful to you
- Q
Would you consider this a good on the go product?
- Asked by Mally
- Verified Reply - Product POREfessionalHi gorgeous! They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes! xoxo, BWas this answer helpful to you
- Q
How much product comes in a tube?
- Asked by kinggirl4
- Verified Reply - Staff Expert0.14 oz.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Unbelievable
I'd heard people raving about They're Real! I mean, who hasn't. But I didn't believe it. There was no way a mascara could create such incredible results. So when I recently bought a Beauty Score from the Benefit Kiosk in the Las Vegas airport, I was elated to see the They're Real! tube in the bottom...
Most Helpful Critical Review
Long Lashes but Lots of Flecks
If I was just basing my review on the lengthening ability of this mascara, it would get a 10+++ but other factors bring the grade down. First, the brush. While it does coat & separate lashes if used as directed, gobs & gobs of mascara come out on the end of the brush & get deposited on the lashes. I...
2264 results
I love this and all Benefit products!
I stick to Benefit mascaras for my long, fine lashes to prevent clumping. I get compliments all the time, which makes me feel like I'm on the right track!
Has changed- SMUDGES NOW!🥵
Purchased 3 tubes- Smudges after 1 hr. SO! DISAPPOINTED
A favorite
I've used this mascara in the past and really liked it. As ill be traveling, this mimi is perfect
This is my go to!!
This is my go to mascara! I have tried many others, but I ALWAYS return to this one!!
I will buy again!
Perfectly shaped brush (for my lashes). Covers brush evenly, no globs. I bought the sample size to try… I will purchase again.