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Summary
Keep your brow game sharp! Our specially shaped, flat-angled tip delivers a neutral-toned, creamy, buildable formula. Define for precise hair-like strokes, fill sparse spaces, and shape for low-effort, high-impact, natural brows.
Benefits
- ALL-IN-ONE BROW DEFINING SYSTEM: Create naturally full, undetectable brows with a uniquely angled precision tip designed for both hair-like strokes and effortless filling to sculpt and define your arch.
- LONG-LASTING, PLANT-BASED WAX FORMULA: Delivers all-day wear with water- and smudge-resistant staying power—no touch-ups needed.
- NOURISHING, BROW-CONDITIONING FORMULA: Infused with Vitamin E, Argan Oil, and Baobab Seed Oil to help condition brow hairs while ensuring smooth, easy blendability.
- BUILDABLE, SOFT-MATTE COLOR: Glides on seamlessly with customizable pigment payoff for natural-looking definition and a soft matte finish.
- UNIVERSALLY FLATTERING SHADES: Thoughtfully balanced neutral undertones make shade matching easy and create a natural, seamless brow look for every skin tone.
- BUILT-IN SHARPENER & SPOOLIE: Keep your lines precise anytime, anywhere with a built-in sharpener and spoolie for easy grooming and on-the-go touch-ups.
- SUSTAINABLE PACKAGING: Made with 30% post-consumer recycled (PCR) materials.
- CLEAN, VEGAN, CRUELTY-FREE, FRAGRANCE-FREE
Key Ingredients
- Vitamin E – strengthens brows for healthy, fluffy look
- Argan Oil – nourishes and locks in moisture
- Baobab Seed Oil – hydrates for softer, shinier hair
Key Notes
- With the built-in sharpener and grooming spoolie, brows stay put and on-point.
Tip: Reinvigorate the pigment payoff with frequent sharpening. The friction will bring life back to the pencil without sacrificing the longwear capabilities of its conditioning, no-touch-ups-needed wax.
Item 77002355
Fill in brows with short, hair-like strokes using the top of the angled tip. Shade, shape, and fill in brows with the flat side. Apply with a light hand for subtle color or more firmly for deeper pigment. Apply gently to prevent breaking the precision tip. Brush and groom with the spoolie. To sharpen, hold at an angle and rub against the ridges. Gently move side-to-side until reaching desired sharpness.
Synthetic Wax, Copernicia Cerifera (Carnauba) Wax, Hydrogenated Vegetable Oil, Sorbitan Tristearate, Hydrogenated Coco-Glycerides, Polyglyceryl-2 Triisostearate, Zinc Stearate, Mica, Polybutene, Caprylic/Capric Glycerides, Triethoxycaprylylsilane, Tocopheryl Acetate, Aluminum Hydroxide, Argania Spinosa Kernel Oil, Adansonia Digitata Seed Oil. May Contain/Peut Contenir: +/- CI77491/77492/77499 (Iron Oxides), CI 77891 (Titanium Dioxide).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Smudge Proof
This just isn't spectacular enough and amazing to warrant a $20 price tag. I mean, you do have a couple ways in which you can use it, both with smaller swipes and larger ones, obviously. However, the product itself isn't that great. It's literally just average when it comes to the quality and consis...
Most Helpful Critical Review
Hard, dry, waxy texture
All my life I've had basically no eyebrows to speak of, they are very sparce and blonde. If I don't wear an eyebrow definer then you don't see them at all. The soft brown color was the perfect shade I needed. This Alleyoop Eyebrow pencil does a good job of coverage giving me the right amount needed....
653 results
Not for me
Reviewed at
I was hoping you had a grey pencil, but decided to try taupe. I have used many other taupe pencils and they were a neutral color. Your taupe is so brown my eyebrows looked ridiculous. I must admit I have very few brow hairs left, so the brown color of the "taupe" was very obvious.
Gives Brows a Natural Look
Reviewed at
So first off I really absolutely love this pencil. The second I got it I took it out of the packaging and I styled my brows. I really appreciated the formula. It kind of like tames your eyebrows and shapes them at the same time so it's definitely a two for one in that situation but I was really bummed that it didn't come with a brow brush. I feel like it's pretty common now to get an eyebrow pencil that has the pencil and one side and the brush on the other so you can smooth and tame your brows while filling in. Overall though, the formula is really nice and the finish is even better. It does not seem like it rubs off and it definitely feels transfer-proof. I also really like the color. It's definitely a true taupe and it matches my hair color perfectly. Really happy with this pencil, just wish it came with a brush attached!
My New Favorite Eyebrow Pencil/Brush Combo
Reviewed at
I really like the way this gives my eyebrows a natural look. My eyebrows are so thin and light in color that I have to use a brown pencil daily or I just look like I don't have eyebrows. (See the closeup pic of before and after). This pencil let's me look natural when I just wear a light amount of everyday makeup. The shape of the pencil allows for even coverage and a thicker brow. You can pop the top off of the pencil and find a brush to blend your pencil with your brows. The color isn't too dark, so if you're not that great with makeup application, it's ok. I'm definitely a fan of this Alleyoop eyebrow pencil! It will now become one of my daily uses.
Unique angle and hands down, the best eyebrow pencil.
Reviewed at
This ALLEYOOP Swift Brow All-In-One Brow Definition with Built-In Sharpener & Spoolie Brush has been a game-changer for me. I've always had thin brows and light so it's non-existent so I have tried many eyebrow pencils but none have stood out. This applies smoothly, easily, and quickly and I'm on my way with eyebrows! The color is perfect for me, it matches my complexion and natural hair color. I pretty much just use the flat side but maybe I will venture out and use it on the edge to make actual hairs but for now, I'm happy. There is a brush at the opposite end of the pencil, just pull it out, and voila! I haven't even used it yet though; I'm happy without it. This is a wonderful eyebrow pencil, I highly recommend it.
Wish it had better staying power.
Reviewed at
This has got to be the best eyebrow pencil I have used to make life-like eyebrow hair strokes. The texture is hard but there is the perfect amount of pigmentation to make thin eyebrow hairs without pulling on my real eyebrows. I love the angle of this pencil. I use the tips to make the hair-like strokes and the flat part to shade in my brows. By using the flat side of the pencil, I naturally "sharpened" the tip. There is a spoolie on the opposite end as well as a sharpened in case you want a really thin edge. This has got to be the most thought-out eyebrow pencil design. Highly recommend. Another brilliant make-up product coming from Korea.