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Briogeo Style + Treat Yuzu + Plum Oil Air Dry Hair Styling Cream
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Highlights
Summary
Briogeo Style + Treat Yuzu + Plum Oil Air Dry Hair Styling Cream. A leave-in, soft lotion for heatless styling that provides 24-hour frizz reduction for an effortless air-dried finish.
Benefits
- Eliminates frizz from air-dried hair with a nourishing blend of highly conditioning ingredients
- Provides soft, touchable hold for low-maintenance styling
- Enhances and smooths hair's natural pattern for a lived-in, effortless look
Key Ingredients
- Yuzu Extract: A powerful antioxidant that protects hair from environmental aggressors
- Plum Oil: Provides lightweight moisture for softer, shinier, healthier-looking hair
- Super B-Complex: A proprietary blend of B vitamins that work together to promote healthy-looking hair
Research Results
- Up to 81% frizz reduction for 24 hours*
- *Based upon third-party laboratory study
Item 2623606
Apply a small amount of product evenly to damp hair starting at the mid-lengths to ends, adding more if needed. For added wave definition, scrunch hair or twirl hair sections with your finger. Let air dry for a soft finish.
Water/Aqua/Eau, Glycerin*, Glyceryl Stearate SE*, Behentrimonium chloride*, Helianthus Annuus (Sunflower) Seed Oil*, Oryza Sativa (Rice) Bran Wax*, Euphorbia Cerifera (Candelilla) Wax*, Squalane*, Prunus Domestica Seed Oil*, Butyrospermum Parkii (Shea) Butter*, Orbignya Speciosa Kernel Oil*, Linum Usitatissimum (Linseed) Seed Extract*, Salvia Hispanica Seed Extract*, Astrocaryum Murumuru Seed Butter*, Guar Hydroxypropyltrimonium Chloride*, Cetrimonium Chloride *, Hydrolyzed Jojoba Esters*, Niacinamide, Pyridoxine HCL, Panthenol, Xylitol*, Biotin, Citrus Junos Peel Extract*, Tocopherol*, Folic Acid, Citric Acid*, Caprylic Acid*, Fragrance (Parfum), Caprylhydroxamic Acid*, Benzyl Alcohol
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
Very Nice Product!
I was excited to try the new Briogeo Style + Treat Yuzu + Plum Oil Soft Power Air Dry Cream because a majority of the time I let my hair air dry instead of blow drying it. After taking a shower I applied this product to my damp, towel dried hair from mid lengths to ends and I brushed it through the ...
Most Helpful Critical Review
Sample different from full-size!
I wrote a glowing review of this product not too long ago. The small sample I got as a GWP was so great for my hair type and I was excited to get the full-size and finally have an easy air-dry option. The full-size bottle I purchased is basically a different product. I emailed Briogeo to see if so...
135 results
My hair texture was more wavy than I thought
Reviewed at

My hair texture was more wavy than I thought! This really great smelling cream wasn't sticky like I was worried it would be. My hair soaked it up and was more bouncy than not using anything.
I love this air dry cream
Reviewed at

I love this air dry cream. It smells great and leaves my air soft and my curls bouncy
Just... No
Probably the worst air-dry cream i have ever used. Considering the price I was really disappointed. My thick, coarse 2B/C wavy hair looked so bad and felt so gross I had to wash my hair immediately
My hair is difficult...
Reviewed at

I have thin, fine hair and it is extremely reactive to humidity. I live in a state that has between 45-100% humidity throughout the yr. When not as humid, my hair has natural waves. This product is lightweight and not sticky. However, when humid, there is no change in my hair-I still have a bird's nest on my head. I have yet to try the product in low humidity, it will a couple weeks before the weather co-operates for me to try.
Love it for airdry waves
I have a variety of type 2 curl/wave patterns on different areas of my head and hadnt had any luck airdrying with products I use when I define&diffuse- with summer heat, I wear it back or half up more often (or face framing pieces clipped back) and dont care to take the time to style it (i work outside)- i got a sample in a subscription a few months back and am on here to purchase the full size 🤍 i have finer hair on my crown and medium length, and love how this leaves my hair soft/touchable and bouncy, without effecting volume! First try i applied all over and did lose some volume, second go i read the instructions 🤦🏼♀️ mid length down = perfection! Love the ingredient list and it smells amazing! Handles humidity too! Also does great being reset with just water/tshirt drying between washes!