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Highlights
Summary
tarte's iconic Shape Tape Concealer, now with a built-in eye cream for 24-hr hydration. Full coverage to conceal dark circles. Best for dry skin.
Benefits
- Skincare-infused concealer from the #1 concealer brand!*
- full-coverage, creamy formula with a natural, moisturizing matte finish + 12-hr wear
- 24-hr hydration with prickly pear & cushion tape™ technology reduces the look of wrinkles
- works best on dry or mature skin
- vegan, dermatologist tested & cruelty-free
Features
- waterproof, 24-hr hydration, 12-hr crease-proof wear & dermatologist tested
- 100% said it covers dark circles & blemishes**
- 100% said skin looks smoother, not cakey & it feels hydrating & lightweight**
- *Source: Circana, LLC, U.S. Prestige Beauty Total Measured Market, Makeup Concealer by Brand, Dollar & Unit Sales, January-December 2024
- **based on a consumer panel study of 33 subjects
Research Results
- hyaluronic acid: moisturizes for firmer, more supple-looking skin
- prickly pear: intensely moisturizes
- vegan squalane: reduces look of fine lines & wrinkles
Item 2575038
apply concealer under eyes or over imperfections
blend upward with the concealer paw brush
set with creaseless™ setting powder
Water/Aqua/Eau, Cyclopentasiloxane, Glycerin, Polymethylsilsesquioxane, PEG-9 Polydimethylsiloxyethyl Dimethicone, Caprylic/Capric Triglyceride, Caprylyl Methicone, C13-15 Alkane, Sorbitan Isostearate, Dimethicone, Phenyl Trimethicone, Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Hydroxyethyl Urea, Magnesium Sulfate, Aluminum Hydroxide, Isotridecyl Isononanoate, Disteardimonium Hectorite, Dimethicone Crosspolymer, Cetyl PEG/PPG-10/1 Dimethicone, Polypropylsilsesquioxane, Phenoxyethanol, Quaternium-90 Bentonite, Triethoxycaprylylsilane, Fragrance/Parfum, Triethyl Citrate, Ethylhexylglycerin, Polyhydroxystearic Acid, Propylene Carbonate, Ethylhexyl Palmitate, Isopropyl Myristate, Isostearic Acid, Lecithin, Propanediol, Disodium EDTA, Polyglyceryl-3 Polyricinoleate, Benzyl Salicylate, Hexyl Cinnamal, Limonene, Opuntia Ficus-Indica Stem Extract, Hydroxycitronellal, Geraniol, Maltodextrin, Amyl Cinnamal, Linalool, Butylene Glycol, Sodium Hyaluronate Crosspolymer, Citric Acid, Spiraea Ulmaria Extract, 1,2-Hexanediol, Hydrolyzed Glycosaminoglycans, Sodium Hyaluronate, Aloe Barbadensis Leaf Extract, Butyrospermum Parkii (Shea) Butter, Glycyrrhiza Glabra (Licorice) Root Extract, Olea Europaea (Olive) Fruit Oil, Persea Gratissima (Avocado) Oil, Squalane, Ulmus Davidiana Root Extract, Mangifera Indica (Mango) Seed Butter, Helianthus Annuus (Sunflower) Seed Oil, Benzyl Glycol, Panax Ginseng Root Extract, Hydrolyzed Hyaluronic Acid, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Hyaluronic Acid, Convallaria Majalis Bulb/Root Extract, Leontopodium Alpinum Flower/Leaf Extract, Lilium Candidum Flower Extract, Magnolia Liliflora Flower Extract, Paeonia Lactiflora Root Extract, Raspberry Ketone, Tocopherol, TBHQ. (+/-): Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Most Helpful Positive Review
Great for mature and/or skin
I have tried many concealers only to have them later dry out on my skin and not offer strong coverage. I am 38 with dry and very sensitive light to medium skin. My under eye area tends to be more purplish because my skin has pink undertones. I use NARS Radiant Concealer to spot treat my face and hav...
Most Helpful Critical Review
It's been traumatic...
I have been in LOVE with the original Tarte Shape Tape Concealer for a while now and have been using it for years. Even while having to work during the pandemic, I left all of my other face makeup products except for the concealer and I would use it on a daily basis. In mid-December, I was heading...
1001 results
Great coverage slight creasing
I have been using tarte shape tape for as long as i can remeber. It has been the only concealer to concealer my genetic dark circles (i do use color corrector). Best formula is the ultra creamy one 100%. My shade is 29N which is perfect for me. I notice throughout the day even with setting it with powder itll start crease, not a lot but enough to bother me personally. I do have natrual creasing under my eyes so kinda inevtiable. But id reccomened this to someone. Shes a staple!
I use this product daily in 2 shades
The creamy is the best formulation for mature skin. I apply with a Morphe concealer brush in a natural tone as needed and as eyeshadow base, then a slightly lighter shade at the inside corners after eye makeup complete.
Love it !!
This is my third tube one:)
Love it
I started with the original tarte concealer but it was a bit drying so i tries this and im in love with it so good and looks really natural.
Not for me
I don't like to wear heavy makeup. I was looking specifically for an under eye concealer to neutralize the circles under my eyes. They're not horrible so I don't need to use a product that feels like spackle. I've been using physicians formula concealer stick in the soft yellow for years. The color of that product changed to a much deeper yellow since I last bought it and, out of fear of looking like a minion, I decided to try the Tarte shape tape creamy for older/aging skin (50 yrs. young) in 22N. Just bought it last night in the smaller version at Ulta to give it a try. Not at all what I expected. It didn't really cover anything. It just made my under eyes stand out by brightening them. I don't want to draw attention to the circles under my eyes. I want to minimize them. The coverage wasn't great and I didn't really feel that it was that moisturizing either. I used a very light hand to dab it on, and I couldn't really rub it in because it was pulling on my skin. I ended up putting a little bit of Vaseline on the tip of my finger to help blend it some more because I don't like to tug on my eyes. That could've contributed to the lack of coverage because I probably thinned the product out, but I couldn't rub it in otherwise. I need a soft yellow to neutralize the dark skin. This is simply ineffective for even mild under eye circles in my opinion.

Questions
Q&A
Showing 5 out of 10 Questions
- Q
Does this one brighten eye area as well as the matte?
- Asked by Lann
- Official Answer By Tarte - Brand EngageYes! If you are looking for a more brightened look the shape tape creamy is still a great option we would just recommend going a shade or two lighter than skin tone for that effect!Was this answer helpful to you
- Q
Which formula shape tape is better for fine lines 64 old woman
- Asked by Pam
- Official Answer By Tarte - Brand EngageFor mature or fine‑lined skin, we recommend Shape Tape Ultra Creamy Concealer for full coverage that stays hydrated and won’t settle into lines, or Shape Tape Radiant Concealer for a lighter, more natural, dewy finish.Was this answer helpful to you
- Q
Should i use it before or after foundation to cover my blemishes?
- Asked by Q
- Official Answer By Tarte - Brand EngageTypically concealer is applied before applying your foundation, especially if you're trying to cover blemishes.Was this answer helpful to you
- Q
I need full coverage for very dark undereye circles but also have dry, aged skin. Which shape tape concealer is recommended?
- Asked by SS
- Official Answer By Tarte - Brand EngageWe recommend Shape Tape™ Radiant Concealer. It has a creamy, hydrating formula that feels comfortable on the skin while still providing great coverage, which makes it a great option for mature skin!Was this answer helpful to you
- Q
Is the fragrance strong? I cannot stand how fragrance in concealer makes my eye water and other versions of shape tape just burned my eyes. I keep waiting for someone to say one of them doesn't have a smell/doesn't burn.
- Asked by Sara
- Official Answer By Tarte - Brand EngageThere is no fragrance on this item!Was this answer helpful to you